Under the wave of digitalization, the pace of globalization of Chinese enterprises has accelerated significantly. From "borrowing sails to go to sea" to "born to be global", the situation in 2023 can be said to be more and more stable and improving. According to data from the Ministry of Commerce: in the first four months of 2023, the total value of my country's foreign trade imports and exports was 13.32 trillion yuan, a year-on-year increase 5.8%, of which, exports were 7.67 trillion yuan, a year-on-year increase of 10.6%, and the proportion of enterprises with increased export orders has increased for 4 consecutive months. In April, the export was 2.02 trillion yuan, an increase of 16.8%. In the first four months, the export of mechanical and electrical products was 4.44 trillion yuan, a year-on-year increase of 10.5%, accounting for 57.9% of the total export value. Automobile exports increased by 120.3% year-on-year. In 2023, the business of Chinese enterprises going overseas is entering the fast lane and watershed stage, realizing the upgrade path from traditional labor-intensive and capital-intensive product exports to technology-driven, innovative thinking, and brand-leading.
The past ten years have been a period for Chinese companies to go overseas. The manufacturing industry represented by smart hardware and automobiles, and the digital economy represented by the Internet, e-commerce, artificial intelligence, and the Internet of Things have achieved great success in terms of track, business form, and country coverage. Full bloom. In the next ten years, more and more companies will start to deploy globalization from going global. As they go out to sea and enter deep water areas, localization will become the key factor for success, including compliance with the data sovereignty of each country and region, and providing users in each country and region with local Features and needs of service experience, etc. The country is also advocating a double cycle, two markets, two kinds of resources, enhancing global resource allocation and integration capabilities. Under the favorable situation of accelerated environmental policies and overseas potential, enterprises with global influence will be among the Chinese enterprises going overseas. Constantly produced.
On the just-passed Shenzhen Amazon Cloud Technology Overseas Day event on June 9, nearly 2,000 business representatives flocked to the venue, and more than 300,000 people watched the online live broadcast to jointly formulate strategic plans, build infrastructure, In the four-step process of realizing business innovation and integrating into local operations, we discuss how to make use of the six capabilities of Amazon cloud technology and incompressible 10-year escort experience in industries such as e-commerce, finance, pan-entertainment, smart home, automobile, manufacturing, medical care, and SaaS. In-depth discussions, exchanges and witnesses were made to achieve global expansion.
For more than ten years, Amazon Cloud Technology has shaken hands with Amazon's global business system, brought together the strength of the global partner network, and provided one-stop escort services for enterprises going overseas.
Step 1: In the stage of formulating the strategic plan for going overseas, Amazon Cloud Technology has global consulting partners to provide comprehensive consulting services. The e-commerce platform helps product market insight, and Amazon training and certification realize talent mining, promotion and echelon building.
Step 2: In the stage of building overseas infrastructure, Amazon Cloud Technology's core service partners help customers accelerate cloud migration, realize cloud innovation, and provide rich security products and global compliance plans to help customers avoid risks. worry.
Step 3: In the stage of realizing overseas business innovation, Amazon Cloud Technology ISV software service partners help enterprises expand overseas, refine operations, and achieve full industry coverage. In addition, the global business system Alexa intelligent voice assistant, Amazon Music, Amazon global store opening and other service sectors are supported to help product iteration, business model innovation, and rapid connection to the global intelligent hardware network and channel network.
Step 4: In the stage of integrating into the local operating system, Amazon Cloud Technology's various ISV software service partners help reshape customers' global service experience, improve user retention and repurchase, and help realize the sustainable development of enterprises.
After going overseas, Amazon Cloud Technology will continue to target Amazon Cloud Technology as the first choice for 80% of companies going overseas at the Enterprise Going Overseas Forum at the Amazon Cloud Technology China Summit on June 27-28 (the afternoon of June 27, Hall 617). The core reasons and the six advantages of going overseas are presented in a panoramic manner, and the first release of "The Stories of 100 Enterprises Going Overseas (Part 1)" covers games, cross-border e-commerce, retail, smart hardware, manufacturing, and automobiles. Successful cases of overseas customers in other industries, launched the "Zhihui Overseas" partner program and started recruitment. The topics of the Enterprise Going to Sea Forum were brilliant, and Big Logo and the new forces of going to sea gathered together. From network traffic, content acceleration, database and other infrastructure construction, data-driven innovation, marketing to acquire customers, AIGC/IoT brought business changes, and decided to win the deep water area of the sea. Going to the industrial belt to explore overseas, a lot of practice and successful experience, help enterprises break through, advance, and globalize.