With the continuous development of digital technology and rapid changes in the global market, the cross-border e-commerce market presents more and more opportunities and challenges. Market competition is intensifying, traffic dividends are weakening, and in the post-epidemic era, innovation and development driven by technology have become the core of enterprise transformation. How to use digital technology to reconstruct the imagination of cross-border e-commerce and seize new opportunities in the market? On May 18th, the Amazon Cloud Technology Cross-Border E-Commerce Summit will share insights and experiences with industry leaders, experts, scholars and fellow entrepreneurs, and discuss the future development direction and new opportunities of cross-border e-commerce.
Activity Highlights
- 10+ industry-leading e-commerce companies share their dry goods practice
- Generative AI hands-on training camp, taking you to quickly build AI painting applications and conversational AI applications
- A strong ecology builds cross-border core capabilities for Amazon sellers' DTC brands
Build sustainable growth momentum for overseas brands on the cloud
The rise of the Internet has resulted in the success of many DTC model practices in the cross-border e-commerce market. However, in the post-epidemic era, market competition has intensified, and the cross-border e-commerce model has also undergone layers of evolution and entered the second half of the competition, gradually developing in the direction of branding, refinement, localization, and digitalization. DTC is no longer just a kind of It is not a business model, but the ability to directly communicate with users and gain insight into their real needs, and it is an effective weapon to build a new global brand in a digital way.
How to use digital technology to build the driving force for sustainable growth of overseas brands? Come to this Amazon cloud technology cross-border e-commerce summit platform e-commerce and DTC brand sub-forum. Listen to experts interpreting market developments, share interactive exchanges with industry experts and leading e-commerce peers such as Lalamove, Extremely High, Haofang, etc., from practical experience in customer acquisition, advertising optimization to marketing transformation, from cost reduction and efficiency increase on the cloud to brand going overseas Security compliance, discuss how to achieve efficient business growth and brand value enhancement.
Let AI Reconstruct Cross-Border Imagination
The singularity in the era of artificial intelligence has arrived. The upsurge of generative AI detonated by Stable Diffusion and ChatGPT has also brought more possibilities for technological innovation and application scenarios in the cross-border e-commerce industry: from immersive experience to virtual human live broadcast , Intelligent customer service, search ranking and recommendation, predictive analysis to automated operations, in the generative AI hands-on training camp, Amazon cloud technology industry experts will share how e-commerce uses AI to realize new forms of innovative business. You can also experience how to use Amazon SageMaker to quickly build AI painting applications and conversational AI applications on Amazon Cloud, allowing AI to reconstruct cross-border imagination!
Explore new paths for sellers to advance digitally
Explosive products are hot and cold, and sales are like a roller coaster. How can sellers with their heads full and waists and legs survive the big waves? Developed or Emerging Markets? The Amazon Platform Seller Forum of this conference shared insights into Amazon’s emerging market opportunities for Amazon platform sellers, discussed seller innovation models from the dimensions of content creation, user operations, and intelligent supply chains, and even shared typical B2B overseas cases and European compliance operations with peers. Best practices, and jointly explore new paths for cross-border e-commerce.