Face-sweeping payment has become a technological gap for technology giants to run unmanned retail

At present, face recognition can be said to be one of the most grounded AI technologies. From airport high-speed rail security checks, to school meeting entrances, and even remote identity authentication of financial institutions, the improvement of public efficiency and security cannot be separated from high-definition smart cameras. Power. A typical example is face recognition in teachers. Whether students listen to the lecture carefully and raise their heads several times is clearly recorded. Whether it is really necessary or not has not been discussed yet. Another example is the facial payment mentioned above.

But at the same time, face recognition is also a very serious minefield of privacy information. Once the scene of connecting to the traditional legal identity system is left, the doubts about technology crossing the boundary will be raging. Face-swiping payment, smart medical care, smart campus, smart bank, catering, supermarket, hotel, non-sense parking lot, various scene solutions, software customization development, payment equipment wholesale, please Baidu "Zhangyou Electronic Wei" for details

Paying by face is nothing new. As early as 2013, Finnish startup Uniqul proposed this algorithm, which can greatly shorten the payment time. Subsequently, the Chongqing Research Institute of the Chinese Academy of Sciences and Ant Financial also launched related research. But when it comes to the first application of face-swiping payment to the commercial field, it will not be until the 2015 IT Expo in Hannover, Germany. Jack Ma purchased a 1948 Hannover commemorative stamp through Alipay.

As an excellent solution for non-inductive payment, "brush face" has quickly become a technological gap that the technology giants must overcome in the "unmanned retail" competition. Whether it is BATJ, Amazon Go, Bingo Box, etc., it does not use a mobile phone, but only uses a face recognition system to automatically complete a series of operations such as door entry, checkout, and deduction, which is almost standard in all unmanned supermarkets. However, the hard bottleneck in the operation and technology of unmanned supermarkets determines that the heat can only be "big thunder and little rain". Many unmanned supermarkets that have opened have reported that they are closed. There are no more details about the store plan.

Overseas, PayPal and Square have also tried to promote similar projects, but failed. The main reason is that there are too few merchants willing to cooperate, and everyone is more willing to pay with credit cards and cash. Free means that users do not need to take out their mobile phones when paying in the store. Compared with the character password payment, the occasional scene does not have much experience change. On the contrary, it requires additional facial feature information, which is obviously not cost-effective.
At the same time, the lack of security is also the reason why the public is more cautious about commercial facial recognition.

It seems that "face swiping" as an auxiliary method of traditional character passwords and QR codes may be more in line with the public's psychological acceptance of technological development. It represents more of a development direction, rather than opening up across the board. But the pace of reality always seems to be one step ahead. With the development of artificial intelligence technology, not only are there more and more turnstiles and cameras that collect facial information, some other intrusive personal biological information is also being captured.

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Origin blog.csdn.net/shuimengan8/article/details/109197823