Sales of 5G mobile phones on Double Eleven e-commerce platforms doubled year-on-year, but actual sales are not optimistic

An e-commerce platform announced the sales of 5G mobile phones on Double Eleven. The sales of 5G mobile phones have more than doubled year-on-year. This data looks amazing and seems to show that 5G mobile phone sales are getting better. However, if you compare carefully, you will find that the actual data is not not optimistic.

According to data released by the China Academy of Information and Communications Technology, the sales of 5G mobile phones in the Chinese market in November 2019 were 5.074 million units. Even if the sales of 5G mobile phones in November this year more than doubled year-on-year, it would be just over 10 million. Since September, the sales of 13.99 million 5G mobile phones in the Chinese market has dropped by nearly 30%.

China issued 5G licenses in June last year. However, due to the slow network construction and the high price of 5G mobile phones, the sales of 5G mobile phones in the Chinese market in 2019 are extremely slow. The sales of 5G mobile phones in 2019 were less than 14 million, until the number of 5G mobile phones this year. Sales have been able to increase significantly.

In the first half of this year, the monthly sales of 5G mobile phones in the Chinese market rose steadily, but in September, the sales of 5G mobile phones actually declined from the previous month. Data shows that the sales of 5G mobile phones in the Chinese market in August this year were 16.17 million, while the sales of 5G mobile phones in September fell by 13.5% month-on-month, showing that the 5G mobile phone market has suffered setbacks.

Not only did the sales of 5G mobile phones in the Chinese market be unsatisfactory this year, but also the overall sales of mobile phones were full of haze. Statistics show that the monthly mobile phone sales in the Chinese market this year continued to decline. In August and September, the sales of mobile phones in the Chinese market fell by 12.9 year-on-year respectively. %, 7.1%.

The first reason for the downturn in China’s mobile phone market is the overall economic environment. As China has done a better job in the defense of the epidemic, the domestic economy has recovered quickly, and domestic consumption has recovered well. However, the current spread of the new crown epidemic outside of China and the global economic downturn As the world’s largest manufacturing country, China’s exports have a greater impact on China’s economy, but it still has a certain negative impact on the economy, which in turn affects consumers’ desire for consumption.

The industry had expected that 5G technology would stimulate consumers to buy mobile phones. However, from the published data, it is obvious that all parties have been disappointed. Not only the overall sales of mobile phones continue to decline, but the sales of 5G mobile phones that once experienced rapid growth are also falling. It is undoubtedly a blow for Chinese mobile phone companies.

To change this situation, Baiming Technology believes that all parties need to work together. Operators need to further improve 5G networks and reduce 5G tariffs. Mobile phone companies need to introduce more affordable 5G mobile phones to make 5G mobile phones affordable to more consumers. , Can afford 5G services, and can find 5G signals, so as to promote the faster popularization of 5G services.

In general, it is not worth optimistic that e-commerce companies emphasize that the sales of 5G mobile phones will be doubled. However, the two major e-commerce companies have set a new record for Double Eleven sales this year. It is a happy thing. This proves that Chinese consumers Still more optimistic. In the current environment, China's performance is sufficient to prove that China's economy is thriving in the world.

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BM Tech BMtech007

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Origin blog.csdn.net/AUZ3y0GqMa/article/details/109664251