New Economic Operation Center helps district and county SMEs to enhance their competitiveness
The efficient and rapid development of my country's economy is the result of the promotion of the urbanization strategy. The development of Shanghai, Hangzhou, Suzhou and Nanjing in the Yangtze River Delta, Guangzhou and Shenzhen in the Pearl River Delta, Beijing, Tianjin, and Qingdao in the Yellow and Bohai Sea, and central cities such as Chongqing, Wuhan, Chengdu and Xi’an in the hinterland of the inland. It has an important pulling effect on the development of small and medium-sized cities within a certain radius.
However, in the economic development of large cities, we must not forget that my country has more than 2,800 county-level (county-level cities, districts) administrative regions. The districts and counties not only constitute the entire territory of the country, but the financial capacity and income level of some developed districts and counties are much higher than that of ordinary prefecture-level cities. The developed districts and counties occupy a very important part of the provincial economy in some places. Status; even the general and some relatively backward districts and counties play a major role in stabilizing the economic fundamentals of the locality. From the perspective of achieving the goal of all-out poverty alleviation to a well-off society, the economic transformation and upgrading of the districts and counties themselves are more fundamental Meaning.
On the basis of the comprehensive implementation of the socialist market economy, the fundamentals of the grassroots economy mainly depend on the autonomous management capabilities and levels of regional enterprises, self-employed households, and rural farmers; to a considerable extent, small and medium-sized enterprises in districts and counties determine the local economy. Vitality and motivation, its development requires effective governance by local governments of districts and counties, and a public platform for the economic development of districts and counties to "go out and bring in", through which the products of district and county enterprises go out, the market goes out, and enterprises Going out... through the platform to introduce advanced resources, technology, mechanism, industry, finance, etc. from developed areas to promote and enhance the economic vitality of small and medium-sized enterprises in districts and counties. The reporter learned through an interview with Chen Zongjian, Executive Secretary of the Organizing Committee of the Guangdong-Hong Kong-Macao Greater Bay Area Development Forum (founder of the Porter Group and new economy expert) that the "New Economic Operation Platform" created by the Porter Group is being established in counties across the country. The economic development of districts and counties "going out and bringing in" to attract investment plays an important role.
Small and medium-sized enterprises in the districts and counties generally struggle to survive
During the interview, Mr. Chen Zongjian said that most of the small and medium-sized enterprises in your districts and counties are still in a difficult state of survival. He believes that the formation of this state is caused by various factors, not a day or two, nor is it caused by the new crown pneumonia epidemic. In a longer period of time, the relative backwardness of small and medium-sized enterprises in districts and counties is due to changes in economic structure and domestic and foreign markets. Most enterprises cannot respond and adjust in a timely manner in response to changes in the situation; another reason is attributed to the enterprises The external environment for development is unfavorable, and enterprises cannot get the sufficient support they need in many aspects such as funds, information, and government policies. As a result, small and medium-sized enterprises can still only operate in accordance with the inherent mode.
For example, in accordance with the national requirements for the informatization of small and medium-sized enterprises, the penetration rate of ERP software in small and medium-sized enterprises should reach more than 30% after 2000; however, the current penetration rate of ERP software for small and medium-sized enterprises in large cities has been It is barely around 20%. The penetration rate of small and medium-sized enterprises in districts and counties may not even reach 10%. Compared with the supply chain management and customer relationship management systems that have long been popular in foreign countries, Chinese enterprises are even more There is no way to reach it. The extensive and empirical style of business management prevents the vast number of small and medium-sized enterprises in districts and counties from fully connecting with the domestic and foreign markets. This not only severely restricts their product and technological innovation, but also cannot develop in the modern supply chain system. .
Chen Zongjian does not deny that there are also enterprises with strong R&D and innovation capabilities among small and medium-sized enterprises in districts and counties. However, from the perspective of overall inadequacy and relatively weak position, the bright spots of some enterprises cannot conceal the overall difficulty of survival.
The government guides the joint construction of a new economic operation center platform
It is obvious that the vast number of small and medium-sized enterprises in the district and county economy lack all the capabilities needed for independent development. In the interview, Chen Zongjian suggested that the district and county governments at all levels should take the initiative to build a platform for the enterprises in the area to promote their economic growth.
According to Chen Zongjian, in 2020, they plan to unite with local governments to launch new economic operation centers in batches in all more than 2,000 districts and counties across the country. The platform effectively serves entity enterprises and truly helps enterprises grow bigger and stronger. Operators of district and county operation centers recommend enterprise docking platforms to serve district and county entity enterprises with new economic platform products and services, accelerating incubation of enterprises to become listed companies and international brands Enterprise, a century-old brand enterprise.
The platform is upgraded with capital operations: IPO listing customized services, mergers and acquisitions reorganization and listing service products; corporate development and upgrading: new economic development planning, office/shop/home intelligence, scientific innovation + industrial upgrade products; product marketing upgrade: product traceability, fidelity, Import and export brand exclusive sales, smart POS for payment by face, and implement cost reduction and efficiency enhancement policies, innovation and entrepreneurship policies, industrial upgrading policies, investment promotion policies, financial support policies, etc., to further expand services. Entity enterprises promote the transformation and upgrading of local industries, and promote entities to become bigger and stronger. Chen Zongjian emphasized that an important function of the new economic operation center is to activate the organization of business associations. It can activate the organization of business associations that are basically difficult to play a role in the district and county-level economy, and not only provide value for their own member companies. Help, and can also carry out horizontal alliances, allowing member companies to broaden their horizons, broaden their horizons, and harvest unexpected results.
The new economic operation center mainly plays the role of "bringing in" and "going out". "Bringing in" refers to the use of the Guangdong-Hong Kong-Macao Greater Bay Area, which includes 9+2 cities in Hong Kong, Macau and the Pearl River Delta, and China’s largest international market platform of more than 50,000 square kilometers in the future, to bring the talents, technology, capital, Commercial operation models and advanced enterprise operation mechanisms are introduced into their own districts and counties to provide small and medium-sized enterprises with various scarce resources needed to achieve leap-forward development; “going out” refers to the use of superior products and cultivation Developing brands, markets, and IPO financing channels will also use the platform of the New Economy Operation Center to enter the national and global markets and embrace international capital. Chen Zongjian also emphasized that although the Guangdong-Hong Kong-Macao Greater Bay Area is undoubtedly directly connected to the international market in its development positioning, it is not limited to the international market, but includes the operation platform of both international and domestic markets. Based on the highly market-oriented characteristics of the Guangdong-Hong Kong-Macao Greater Bay Area, its economic connection with the vast inland areas is unmatched by ordinary regions.
New economic operation center boosts the growth of small and medium-sized enterprises in districts and counties
Once the new economic operation center is established, how should it help the district and county SMEs to grow? Chen Zongjian, Executive Secretary of the Organizing Committee of the Guangdong-Hong Kong-Macao Greater Bay Area Development Forum, made the following introduction.
First of all, in response to the weak corporate strength and lack of funds that are widespread among small and medium-sized enterprises in districts and counties, by opening up domestic and foreign capital markets, more capital operating institutions including venture capital, industrial funds, and listing counseling will enter the new economic operation center . Judging from past experience, capital operating agencies often only focus on the largest central cities and are accustomed to looking for investment opportunities in so-called first-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen. The vast number of small and medium-sized cities generally lack opportunities, even if the local government intends to make certain recommendations. , Are generally limited to the domestic capital market within the sight of the government. In response to this reality, the new economic operation center will adopt a market-oriented approach, and introduce more capital institutions in a wider range into the districts and counties through online and offline investment conferences, briefings, and press conferences. In this process, one is international and one is market-oriented. Adhering to these two basic principles will be the fundamental guarantee to ensure that the new economy operation center serves enterprises to achieve practical results.
The second is to help companies carry out relevant market operations and top-level design of corporate management, and strive to transform and upgrade companies with advanced business models and business concepts . Through the introduction of professional institutions and the role of business associations and other methods, a full range of services including enterprise product market construction, enterprise market value/asset management, enterprise industry chain mergers and acquisitions, enterprise intellectual property use training, consulting, etc. should be carried out to provide hard work. Internal strength lays the foundation for enhancing the comprehensive strength of the enterprise.
The third is to support and enhance the company's brand management capabilities and strive to build its core competitiveness . Compared with large enterprises, most small and medium-sized enterprises in districts and counties ignore soft competitiveness, including product brand and corporate image. In this regard, enterprises often do not take advantage of their talents. For example, there are still many grassroots enterprises that do not know how to be competitive. The advantage of origin of the company is transformed into a product brand advantage; on the other hand, companies lack an advantage in the valuation of capital operations. The new economic operation center needs to empower companies in this regard to create a comprehensive competitive advantage that cultivates companies.
In general, the New Economy Operation Center is committed to relying on the Guangdong-Hong Kong-Macao Greater Bay Area, leveraging its advantages in opening up the international and domestic markets, and providing more district and county small and medium-sized enterprises with various professional services required for transformation and upgrading. This innovative service content of the Organizing Committee of the Guangdong-Hong Kong-Macao Greater Bay Area Development Forum undoubtedly captures the constraints of the economic development of districts and counties, and helps to promote my country’s economic development at all levels in the context of full participation in international competition. Comprehensive sustainable development. (China Public Interest Online Author: Easy All Editor: Zhang Qiang)