Facing the APP quality crisis, where is the way out for small and medium-sized enterprises?



According to QuestMobile's data analysis, as of March last year, the number of monthly active users of mobile Internet in China exceeded 927 million, but the month-on-month growth rate has dropped to 1%. However, the current popularity of APP development is still unabated, the number of APPs in China is still growing rapidly every year, and the competition of the same type of apps is very fierce. The stability of the user scale has created higher requirements for APP quality.

In theory, each APP needs to be tested for compatibility with hardware. If the compatibility test of software and hardware is not done well, the core function has compatibility problems, and the product quality is not up to standard, and the user will uninstall it directly.

For APP testing, large companies like BAT will set up special testing departments, and the investment cost is very high, requiring a lot of hardware equipment, computer room construction, network equipment procurement, as well as personnel maintenance and site costs. With abundant human and material resources, the products of these companies are naturally guaranteed to have excellent quality, allowing their products to dominate the market. So, where is the way out for SMEs?

For many companies, especially entrepreneurial teams, first of all, the purchase of hardware equipment is a very large investment. Second, the testing team was understaffed, and development resources were also tight. Unable to complete various meticulous testing tasks in product iterative development, only reluctantly to give up some testing projects, which undoubtedly makes the product situation that has no marketing advantages even worse.

At this time, the best choice for many small and medium-sized enterprises is to hand the test to a professional testing company. However, the current testing industry is mixed, and most of them are manually tested by expatriates. It is difficult to distinguish the quality of testing of these teams. Faced with the issue of product quality, it is undoubtedly impossible to report with a trial-and-error mentality.

At this time, the advantages of automated testing are reflected. Take TestBird as an example. Different from traditional pure manual testing, we invested tens of millions of yuan and took two years to develop and build an automated test center, and deployed 5,000+ models. The popular mobile phone models cover 98% of the mainstream models on the market, which many manual testing companies on the market cannot achieve in terms of technology and scale.

The hard work pays off. After using the automated platform, the test efficiency can be significantly improved, saving a lot of time for repeated manual execution of use cases, and no need to manually track and count test results. At the same time, the positioning of test problems is more precise, and century-old problems such as manual testing are difficult to reproduce. Since then, the test seems to have entered the industrial society from the farming society. Our test experts can be freed from manual repetitive labor, conduct deeper and more comprehensive research on test problems, and give more complete test reports.

In the commercial market environment where every second counts, in the face of increasingly changing test cycles and users with higher and higher standards, low-cost and high-efficiency automated testing is bound to be the future development trend of the APP testing industry.

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