Ereli global Internet communications cloud industry report: Communication cloud entering the stage of cultivation of one hundred billion market 2.0

Recently, IResearch released the first global Internet communications cloud industry research report pointed out: the development of network infrastructure and mobile intelligent terminal global communications cloud drive into the 2.0 stage - Internet communications cloud, that cloud computing technology and ideas IP communications capabilities offered by service mode, for global enterprises a new means of communication, to promote the communication from the clouds to meet the "internal and external communication" value to be jumped higher-value "information enabling." With the tremendous growth potential of bringing new technology IoT, AR, 5G, as well as the Pan Asia-Pacific market, Internet communications cloud market is expected to grow by a ten billion yuan to one hundred billion yuan of the order.

Mature global communications market environment to promote cloud cloud communications upgrade from 1.0 to 2.0

Ereli report that behind the cloud communications iterative upgrade is the global Internet communications environment overall cloud market maturity: First, get down traditional communication, global mobile data power rose sharply, data flow information transfer based alternative to traditional communication become the main form of communication ; Second, the network infrastructure and mobile intelligent terminal rapid development of the global smartphone market saturation situation illustrates Internet communications cloud widespread the time is ripe; three, WhatsApp Messenger, micro letter and other Internet applications play a market educational role of Internet communications, enterprise-class communications enterprise IM, video conferencing and other inherited habits tO C applications, reshaping corporate business models and management models, demonstrate the value of cost reduction and efficiency; Fourth, public cloud IaaS service layer to rapid growth, market concentration improve its upper PaaS, SaaS has created good opportunities for development.

External communication cloud changes in market conditions, as well as communication technologies IM, audio and video in real-time progress, and promote the iterative upgrade cloud communication: the traditional means of communication to stage 1.0 "voice SMS +" based no longer meet the needs of the times, the cloud communications provide "IM + real-time audio and video" integrated communication capabilities "Internet communications cloud" make the transition gradually into the communications cloud 2.0, 3.0 cloud communication phase. 2.0 stage, to promote the development of mobile Internet communications Internet cloud to achieve "interpersonal communication"; 3.0 stage, communications networking technology to promote the expansion of cloud scene, to "communicate communication persons and things, things and things of the" communication cloud also be found in a wider range of application scenarios, showing the value of enabling the development of information industry.

And social transformation of the Internet industry needs to promote global cloud communications market to achieve sustained growth

When the communication cloud towards the 2.0 stage, Internet applications, social needs TO C market demand and industrial transformation of the Internet market and jointly promote TO B Internet communications continue to expand cloud scenarios: First, cloud Internet communication can help build a bridge between the Internet user applications to communicate open social breakthrough Internet applications; Second, for all industries, all types of enterprise customers, Internet communications cloud may cover the whole terminal, multi-channel, as internal and external business systems and connectors; Third, with the advent of the Internet era of all things Internet cloud can give intelligent communications equipment and hardware products between the user, the ability to communicate between devices.

Ereli report pointed out that with the deepening of Internet communications application cloud, in 2018 the global market size of the global Internet communications cloud PaaS market to reach $ 1.56 billion, to maintain 30% annual growth rate. Since the height of the leading mobile Internet and consumer Internet, China has become the global Internet cloud communications market in the largest country in body mass, thanks to live in recent years, the emergence of the Internet and other online education "outlet" of the market. The emergence of new scenarios of the future, IoT, AR, etc. as well as commercial 5G technology will bring new growth space Internet cloud communications market. Meanwhile, the domestic Internet market cultivation and sea products, the Pan Asia-Pacific markets outside mainland China will become the blue ocean market with growth potential. With the presentation of a new scene and global mining market, the future of Internet communications cloud one hundred billion market size is expected explosive.

Internet communications cloud to achieve "information enabling 'technologies and experience into a scene of barriers to competition

Because of achieving broad application in TO B TO C and the market value of Internet communications from the cloud of "internal and external communication" to "information enabling" be jumped, as the underlying demand capability that can be drawn down, be assigned to the global business development can. Internet communications service provider cloud the instant messaging and real-time audio and video integration to get through two types of communication technology, to provide "make things simple and" Internet communications cloud capabilities to API / SDK forms delivered to corporate customers. Enterprises do not need to spend a lot of cost and effort to purchase hardware or software to build a system that can achieve asset light operations, communications through the Internet cloud touch support to the new opportunities for change.

With Internet communications cloud reveal "information enabling" value, use all kinds of scenes in the industry, also led to changes in the competitive landscape, manufacturers of barriers to competition based on two levels: First, communication technology first-mover advantage, that ability for customers to build "a stable, fast, secure global communications network," which cloud vendor instant messaging communication, real-time audio and video technology capabilities and the ability to build a global communications network are very high demand; Second, the application service experience scene: fully standardized communications capabilities can not meet the needs of customers, vendors customers need to form a common industry solutions based on the needs of industry, in a modular fashion to provide customers, whether vendors scenes of industry experience deep customer choice an important consideration when.

In the first camp, the existing competition, the Chinese financial companies take the lead in cloud upgraded into the "Internet communications cloud" track, brisk performance in all aspects, to become the global market leader in a very competitive: a, IM market in 5 years continued leading market share: according to iResearch mUT monitoring data, the number of monthly unique device head APP TOP1000 ranking, the cloud cover to melt the number of APP Nikkatsu equipment plus total (non-deduplicated) more than 30 million units, covering the amount of living professional IM cloud service vendors in the first, the first five years of market dominance is difficult to shake; Second, real-time audio and video technology market has accumulated over the years, as "IM + real-time audio and video" technological capability of domestic rare superb communication cloud vendors is expected to become the market game-; Third, the industry scene of experience: products and technologies widely in different scenarios in various industries applications, comprehensive coverage of the field of Internet social networking, live, education, games, electricity providers, and life, as well as finance, new retail , government, party building, real estate and other traditional industries; Fourth, global service capabilities: financial cloud data center set up in the United States, Southeast Asia, Europe, and more in the world It has accelerated to more than 3,000 nodes, and gradually built up to cover all countries and regions of the world (233) Internet cloud communications network.

Ereli report notes that communication cloud from 2.0 to 3.0 continue to jump-order stage, led "Internet communications cloud" the added dimension of scenarios, to promote market expansion geometric space, open the door to rapid growth; walk in the "Internet cloud communication "track the forefront of Chinese manufacturers is expected to widen the road with the full advantage of the development of enterprises, direct access to one hundred billion blue ocean just around the corner.

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