Quality control has failed to prevent the iPhone 15 from selling like hotcakes, with sales estimated to reach 80 million, so far ahead that no need to brag

It has been several days since the iPhone 15 was released. As consumers received the goods, they complained about problems such as dust accumulation and camera lag, which highlighted the quality control of the first batch of iPhone 15. However, analysts believe that the sales of iPhone 15 will still exceed that of iPhone 14. Sales volume is estimated to reach 80 million.

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Compared with the complaints from netizens, Apple’s iPhone 15 delivery time has been continuously delayed. The delivery time of the standard version of iPhone 15 takes several days. What is particularly surprising is that the delivery time of the most expensive iPhone 15 Pro max is longer than that of the standard version of iPhone 15. Later The delivery time of the latter is 9 days longer than the former, which proves that iPhone15Pro max is more popular with Chinese consumers than iPhone15.

Compared with the previous iPhone 14, the delivery time of the iPhone 15 this time is doubled, which shows that the first sales of the iPhone 15 are more popular than that of the iPhone 14. Consumers are more interested in the iPhone 15. This may be because this year’s entire iPhone 15 series adopts the smart island design. , consumers who did not choose the notch iPhone 14 last year finally started buying it this year.

The market research agency Counterpoint also gave a positive answer to this. The analysis agency stated that China has surpassed the United States to become the largest market for iPhone. The popularity of iPhone 15 has exceeded expectations. It is estimated that iPhone 15 sales are expected to reach 80 million, exceeding iPhone 14’s 7,000. Thousands of units.

However, just when the iPhone 15 was selling like hotcakes, many netizens pointed out that the new iPhone 15 had many quality control problems. Among them, the lens that received widespread attention was dusty, followed by lags when taking pictures, and some netizens pointed out gaps in the iPhone. If it is too large, it means that the quality control of the first batch of goods did not meet the standard.

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Many people blame the quality control problems of iPhone 15 on the manufacturing in India and believe that the technical level of Indian manufacturing is not up to par. However, a blogger said that her iPhone 15 Pro max is made in China. Both iPhone 15 Pro and iPhone 15 Pro max are made in China. iPhone15 and iPhone15 plus are made in India.

The problem with the first shipment may be that Apple has its production peak in the fourth quarter of each year. Sales in the fourth quarter are often 60% higher than in other quarters. In order to produce enough iPhones, the foundry has to temporarily recruit workers, and these temporary workers The workers recruited were not technically qualified, which may be the reason for the defects in this batch of goods.

However, even if there are defects in the first batch of iPhones, consumers are still enthusiastically pursuing them. The reason is that iPhone15 represents the highest level of smartphones. The A17 processor is more than two generations ahead of Android. There are enough technological advantages for consumers to still enthusiastically pursue iPhone15 and promote iPhone15. sales growth.

In terms of after-sales service, Apple also does a better job than domestic mobile phones. The bloggers who disclosed the defects of iPhone 15 all said that Apple customer service said that they can return the products without reason within 7 days, and they can also exchange the products. In contrast, offline retail stores of domestic mobile phones often refuse to return or exchange goods. The author previously bought a domestic mobile phone at an offline retail store of a domestic brand and experienced lag problems. The retail store said that a test report is required for return, but on-site The store clerk also saw the lag problem of the mobile phone with his own eyes, which is obviously a gap with Apple's after-sales service.

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It is precisely because Apple has enough technical advantages that even if it has a few minor problems, it has not affected the sales of iPhone 15. Many consumers are still rushing to buy iPhone 15, which has led to the extension of the delivery time of iPhone 15. This should be a sign that consumers have more trust in Apple. The reason is that the loyalty of fruit fans makes domestic mobile phones envious and jealous.

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Origin blog.csdn.net/AUZ3y0GqMa/article/details/133326439