The Industrial Internet is not about staying out of the consumer Internet.

In the era of consumer Internet ,　　the word we hear most is "harvest" . When "harvest" develops to a certain extent, we also hear a word called "feeding . " It has to be said that in an era of abundant traffic , certain development potential can indeed be obtained through "harvesting" and "feeding " . However, when the dividends of traffic stopped , more and more problems and disadvantages began to show up through simple and crude "harvesting" and "feeding".
　　The silence of traffic we see , the maturity of big data and many other problems we see are almost all caused by such a development model . What is certain is that long-term development cannot be achieved by simply harvesting . Truly treating traffic as customers and continuously meeting customer needs is the key to truly achieving long-term and sustainable development.
　　It is against this background that we see the derivation and emergence of the industrial Internet.
　　Different from the consumer Internet era where traffic is simply harvested , in the industrial Internet era ,Players regard traffic more as "customers" and meet their needs through industrial transformation and upgrading to find more new development possibilities.
　　Different from the short-sightedness and unsustainability of the consumer Internet era , the development model of the industrial Internet relies more on the transformation and upgrading of the industry to provide the products that consumers really need, and more on the transformation and upgrading of the industry to find supply and demand . The possibility of a balance between the two ends again.
　　In such a process, the industrial side is no longer static, and the relationship between supply and demand is no longer static, but continues to change, constantly reaching a balance.
　　From this perspective , the development potential released by the industrial Internet era is much greater than that of the consumer Internet era.
　　Industrial Internet is not a consumer Internet-style thing .
　　In the era of consumer Internet , almost all players regard themselves as being on the consumer side and the industrial side. The greatest value and significance of their existence lies in bringing together the consumer side and the industrial side. , to achieve efficient docking of the two. It has to be said that in the context of information asymmetry, such a development model that stays out of the situation can indeed achieve certain development.
　　This is one of the important reasons why we see so many Internet players being able to grow from scratch, from small to big, from weak to strong. However, what we also need to see is that such an aloof development model in the consumer Internet era is based on a huge market scale and expanding industry boundaries. When information asymmetry is broken, and when market size and industry boundaries are no longer possible to expand, such an aloof development model will inevitably encounter new dilemmas and problems.
　　If you want to find new development possibilities and open up new imagination space, players must abandon the past development model of staying aloof and open up new development possibilities by immersing yourself in the industry and finding ways and means to integrate with the industry. sex. We have seen that the reason why companies represented by Alibaba, JD.com, and Pinduoduo have begun to devote themselves to the industry and have begun to find new development breakthroughs through the integration of digital and real things is that one of the very important reasons is that in the era of consumer Internet The development model of staying aloof from the situation began to encounter difficulties and challenges.
　　One of the important reasons why the Industrial Internet can develop rapidly is that more and more players are beginning to realize this and are beginning to look for ways and means to deeply integrate themselves with the industry. Different from the scale- and efficiency-led development model of the consumer Internet era, the Industrial Internet’s approach of proactively integrating into the development of the industry and proactively becoming a part of the industry undoubtedly has greater development potential.