According to the website of the Ministry of Industry and Information Technology, in order to thoroughly implement the decision-making and deployment of the 20th National Congress of the Communist Party of China on building a network power, promote the high-quality development of my country's aviation Internet, and improve the quality of life of the people, the Ministry of Industry and Information Technology recently approved China Mobile (96.030, - 0.88, -0.91%) use part of its 4.9GHz 5G frequency resources to carry out 5G ground-to-air communication (5G-ATG) technology trials in relevant provinces in China.
5G-ATG is based on 5G public mobile communication technology. By setting up special base stations and beam-forming antennas along the aircraft route that comply with corresponding international rules and domestic regulations, a ground-air communication link is established between the ground and the aircraft cabin, allowing passengers to pass through the aircraft cabin. Access the Internet through wireless LAN access. 5G-ATG is one of the important technical paths to realize the high-quality development of aviation Internet, and it is also a new application and new format of new technologies such as 5G in the field of aviation Internet.
The Ministry of Industry and Information Technology approved China Mobile to carry out 5G-ATG trials, which will further enhance the spatial dimension of 5G network coverage, expand 5G industry application scenarios, and better meet the growing needs of air passengers for Internet access.
5G helps accelerate smart tourism
4G changes life, 5G changes society, and the Internet of Everything is changing from a dream to a reality. At present, my country has built the world's largest and most technologically advanced 5G network, with more than 575 million 5G mobile phone users. With the continuous expansion of 5G network scale, more and more innovative applications in the field of personal consumption have been stimulated. 5G has played an increasingly important role in boosting the digital transformation of thousands of industries.
In order to promote the innovative application of 5G in the tourism industry, the Ministry of Industry and Information Technology and the Ministry of Culture and Tourism recently jointly issued the "Notice on Strengthening the Collaborative Innovation and Development of 5G + Smart Tourism" (hereinafter referred to as the "Notice"), proposing that by 2025, my country's The construction of 5G networks in tourist venues is basically complete, the development level of 5G integrated applications has been significantly improved, the ability of industrial innovation has been continuously enhanced, and 5G+ smart tourism has flourished and developed on a large scale.
Under the background that smart tourism is increasingly becoming a must-have option for people to travel, better service, better experience and more efficient management have become must-answer questions for the development of smart tourism. However, in view of the limitations of current network technology and smart tourism products, pain points and difficulties such as congestion in holiday scenic spots, product homogeneity, and weak experience still exist, and in-depth empowerment of smart tourism is urgently needed.
As the head of new infrastructure and the foundation of the digital economy, 5G, with its core technical advantages of large bandwidth, low latency, and wide connection, provides a more solid foundation for the development of smart tourism in the era of big data, and also lays a foundation for the development of smart tourism in the era of mass tourism. Provides greater room for imagination.
In terms of the integrated development of 5G and smart tourism, the "Opinions" have clarified key tasks. In response to the new tourism needs of many young tourists who like to interact, socialize, and participate in dramas, the "Notice" proposes to enhance tourist experience and improve tourist services as the core, make full use of 5G and other technologies to adapt to more application scenarios, and create a complex public space. The service platform provides personalized, high-quality, interactive and immersive tourism services.
At present, based on 5G mobile phones, VR glasses basically do not feel dizzy when connected to 5G signals. If they can be used effectively, it is expected to greatly improve the experience of smart tour guides. The form of 5G+AR is especially suitable for the integration and interaction between virtual and real scenes. It can combine scenic spots with personalized tour experience and fresh gameplay to meet the needs of tourists for smart experience in the whole travel process.
With the explosive growth of UGC (User Generated Content) content creation, mobile short videos and interactive live broadcasts have become hot spots in network applications in recent years, and have also become the main battlefield and one of the most active areas of tourism marketing and promotion. The "Notice" proposes to promote the integrated development of new services such as 5G new calls, 5G news, and 5G panoramic live broadcasts, and the marketing of smart tourism destinations, cultivate new media marketing methods such as 5G interactive live broadcasts, 5G+AR live broadcasts, expand product marketing channels, and expand communication. scope.
In this regard, 5G+ smart tourism has great potential for innovation. For example, the combination of 5G messages and the currently widely used destination welcome SMS, with the help of rich media, is expected to bring about major changes in the form of tourism public services and marketing models.
At present, some scenic spots have tried to combine 5G and AI high-definition video to record the wonderful moments of tourists in an all-round and senseless manner. Achieve marketing model innovation.
At present, some scenic spots and tourist cities experience a decline in tourist experience during the peak tourist season. One of the important reasons is that cloud platforms, big data analysis, and artificial intelligence are not effectively used for risk prediction and intervention, and then effective management, control, prediction, and analysis. The flow of people and traffic.
To this end, in terms of improving 5G+ smart tourism management capabilities, the "Notice" proposes to explore the application of 5G high-definition video surveillance, 5G unmanned equipment automatic driving patrol, 5G Beidou positioning and other services in tourist attractions, resorts, and leisure blocks, and promote the construction The three-dimensional security system promotes the modernization of industry governance by means of information technology and improves the efficiency of industry governance. The collaborative innovation and development of 5G+ smart tourism provides new ideas for solving long-standing problems in the tourism industry.
The collaborative innovation and development of 5G+ smart tourism is a systematic project, which requires both factor support and environmental optimization; it needs to stimulate the innovation vitality of the main body, and it also needs the steady progress of pilot demonstrations; it needs to strengthen product supply, and it also needs to coordinate the development of security.
To this end, the "Notice" proposes to strengthen 5G network coverage in key tourist areas, encourage key units to open up network construction resources, cultivate a group of 5G+ smart tourism solution suppliers and a group of 5G smart tourism innovation enterprises, and create a group of 5G+ smart tourism demonstrations. Specific measures such as benchmarking and building a batch of 5G+ smart tourism model villages and towns will provide a solid guarantee for the collaborative innovation and development of 5G+ smart tourism.
With personalization, diversification and experientialization, tourism consumption has become a new demand. The development of my country's smart tourism has entered the fast lane. One-machine tours, code upstream, and one-click tours have been popularized. Cloud live broadcasts, cloud viewing, and cloud experiences have been widely used. The concept of "no travel without appointment" is increasingly popular, and wisdom The important role of tourism in promoting the high-quality development of tourism has become increasingly prominent. We have reason to believe that with the help of 5G, the development of smart tourism will surely accelerate again.