[Observation] The secret of Inspur Cloud's transformation from new potential energy to new kinetic energy in the camp of large-scale public cloud manufacturers in China

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A few days ago, the global authoritative market research and consulting agency Forrester officially released the report "Now Tech: Public Cloud Development Platforms In China, Q2 2018".


In this report, Forrester selected a number of public cloud manufacturers in the Chinese market for evaluation, and divided the manufacturers into three levels: Large established players (large players), Midsize players (medium players), and Small players (small players) from the perspective of revenue. , and from the perspective of the comprehensiveness of service content, according to 14 indicators, manufacturers are divided into three categories: comprehensive cloud platform providers, development platform providers, and lightweight code platform providers to provide users with value evaluation and reference.


It is worth mentioning that, with its market revenue performance in the public cloud field, Inspur Cloud has successfully entered the camp of large manufacturers as a comprehensive cloud platform provider.


There is no doubt that Inspur Cloud has successfully entered the camp of large-scale public cloud manufacturers in China, which means that in the future market competition, cloud service providers will not only compete for speed, technology and price, but also compete for the depth of vertical industries and the breadth of ecological cooperation. And the durability of the deep market. Therefore, this is a full-dimensional, three-dimensional cloud battle.


The battle for the all-dimensional cloud


In fact, looking at the 6 companies that have entered the camp of large-scale manufacturers this time, they basically represent several mainstream factions in China's public cloud market: such as the Internet companies represented by Alibaba Cloud, Tencent Cloud, and Kingsoft Cloud; Technology companies represented by Inspur and Huawei; and foreign companies represented by Amazon AWS and Microsoft Smart Cloud.


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Indeed, the cloud service providers that have entered the camp of large-scale manufacturers this time are basically companies that are currently active in the market, and have three core competitiveness in the market, which can be viewed from three dimensions:


First, it must have full-stack technical capabilities and cover the entire lifecycle management of enterprise cloud adoption. Generally speaking, there are three basic dimensions to judge whether a cloud service provider has strong technical strength, namely: whether the underlying infrastructure is comprehensive, whether the core products are rich, and whether it has a future-oriented technical reserve layout.


Taking this as a standard, we can see that Alibaba Cloud's biggest reliance is the self-developed ultra-large-scale computing system "Feitian". We don't need to look at the technical details, it can support the two largest loads in China, "Double 11" and 12306, which is enough to prove that "Flying" ability.


Taking Inspur Cloud as an example, it now has the ability to provide IaaS, PaaS, DaaS, government service, and enterprise service services for government agencies and enterprise organizations. At the same time, the Inspur cloud market can also provide 6 types of service products including support software, security services, application services, management services, data intelligence, developer tools, etc., which are delivered online in the form of SaaS, mirroring, downloading, manual services, and APIs. For users to use and manage.


Second, it must have the ability to adapt to customer needs in China's unique environment, and be able to provide unique insights and provide corresponding solutions. This is manifested in the fact that cloud service providers not only meet customers' customized solutions, but also adapt to their The differentiated needs of more and more new customers.


It can be seen that now both the operator giants and some large-scale central enterprise customers have begun to choose to cooperate with Alibaba Cloud to transplant more and more Internet genes. No doubt, they also value Alibaba Cloud's ability to export technical capabilities for the latter and help them. The latter accelerates the implementation of the "Internet +" strategy and the need for transformation and upgrading.


Microsoft Smart Cloud recently proposed the "Go Global Go China" plan for Chinese enterprises to go global and international enterprises to cultivate in China (Go Global Go China).


Third, open and win-win ecological construction has undoubtedly become an important force in determining the future success or failure of Chinese cloud service providers. To a certain extent, it can be said: "Those who win the ecology will win the world."


In other words, in all aspects of enterprise cloud migration, whether it is the process of business cloud migration, data integration, and application innovation, in fact, it needs to be supported by the power of ecology, and the power of a single manufacturer is not enough to support the long-term development of cloud service business. . As a result, ecological construction has become an important direction for cloud computing companies to hold high.


Taking Alibaba Cloud and Tencent Cloud as examples, the former launched the "Cloud Cooperation Plan", and the latter also launched the "Cloud + Partners"; Its core is to hope to make the cloud ecosystem stronger and bigger.


It can be seen that the threshold for public cloud is very high, and it is difficult to work with porcelain without diamonds. Therefore, after more than ten years of development, the Matthew effect has gradually emerged in China's public cloud, and the market structure has initially taken shape. The companies that have entered the camp of large-scale Chinese public cloud manufacturers are undoubtedly companies with full-scale competitiveness, and it is also emerging. Potential for accumulation.


Strengthen the competitiveness of segmented industries


There is no doubt that Inspur Cloud has entered the camp of large-scale public cloud manufacturers in China this time. In addition to full-stack technical capabilities, differentiated solutions and adherence to ecological construction, Inspur Cloud has always established its leading capabilities in the government cloud market. , and extended this capability to more market segments, specifically:


First, in the government affairs cloud market, as the first brand of China's government affairs cloud, Inspur Cloud is the company with the earliest efforts and the most investment, and has also completely experienced the process of China's government affairs cloud market from scratch. It can be said that it is China's government affairs cloud market. The explorer, the definer, and now the leader.


Up to now, Inspur Cloud has established 5 core cloud computing centers in Beijing, Shanghai, Jinan, Chongqing, and Kunming and 45 prefecture-level cloud computing centers across the country, providing government cloud services for 138 provincial and municipal governments across the country. With the help of cloud computing and big data technology, Inspur Cloud has also formed an overall solution of "Internet + government services", which has been deeply applied in 29 provinces, 117 prefecture-level cities, and more than 800 districts and counties across the country.


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Second, in the enterprise market, in August last year, Inspur Cloud proposed a new goal of providing "ubiquitous computing" to the society. It can be seen that since Internet + has become a national strategy and digital transformation has become a trend, whether it is Internet + government, entrepreneurship and innovation, or even more traditional industry transformation will follow the route of comprehensive cloudification, and Inspur Cloud is a new type of cloud. Infrastructure support, in this process, always adhere to the responsibility of enterprise empowerment.


For example, Shandong Hongjitang, established in 1907, is a century-old shop in the top 500 manufacturing industries. Hongjitang, which has accelerated the development of informatization since 2014, found that there are more and more systems on the Internet, the coordination between systems is getting worse and worse, the integration requirements are getting higher and higher, and the business's dependence on Internet access is changing. High, the server construction requirements are getting higher and higher, but the performance is difficult to meet the needs of rapid development. To this end, Inspur Cloud provides Shandong Hongji with a "three-step" cloud migration strategy of cloud pilot, cloud migration, and cloud migration of core systems, helping it to successfully achieve a comprehensive cloud transformation.


Third, in the industrial Internet market, in order to support more enterprises to go to the cloud and allow China to complete digital transformation in the depth and breadth of the industry, the Inspur cloud industrial Internet platform will further help enterprises build cloud-based enterprises driven by dual-mode IT architecture Innovate the central system, realize the reintegration of internal products, increase new service capabilities, and empower China's larger-scale digital transformation.


It is not difficult to see that the potential energy that Inspur has accumulated in the government cloud market is now becoming a new driving force for Inspur cloud to empower China’s digital transformation. , An external manifestation of continued expansion of market coverage.


Behind the new potential energy to the new kinetic energy


In general, Inspur Cloud has entered the camp of large-scale public cloud manufacturers in China this time, which indicates that Inspur is transforming from new potential energy to new kinetic energy in China's public cloud market. It is more like a "connector" to Inspur, carrying The implementation of new applications, new services, and new models shoulders the heavy responsibility of exporting technical capabilities for customers and partners.


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In my opinion, the continuous transformation process of Inspur Cloud can be described as "three persistences" and "three constants", that is, the determination to persist in developing cloud business remains unchanged; the determination to persist in enabling China's digital transformation remains unchanged; and Adhere to the goal of building a platform ecological enterprise unchanged.


First of all, Inspur's determination to develop cloud business remains unchanged. As early as 2010, Inspur proposed cloud computing strategy 1.0, leading the industry to transform from traditional IT product and solution providers to cloud computing and big data operation service providers; in 2018, Inspur released cloud computing strategy 3.0 again, proposing Based on the world's leading cloud data center platform and cloud service platform, it expands the three ecological circles, builds a platform ecological enterprise, and joins hands with partners to build a data socialization ecosystem.


It can be seen that in this process, relying on Inspur's technical capabilities and integration capabilities, Inspur Cloud has inherited and carried forward the precipitation and advantages of serving Chinese enterprises informatization for more than 30 years, and has launched cloud services that meet the needs of different customers "according to local conditions".


Second, the determination to persist in enabling China’s digital transformation remains unchanged . For example, in the field of government cloud, Inspur Cloud hopes to cooperate with China's local economic development and transformation on the basis of its own technology accumulation and industry practice. Therefore, Inspur Government Cloud not only provides technical support, but also provides innovative tools and platforms for local governments during the construction process.


For another example, around the construction of the industrial Internet, the landing of the Inspur Cloud industrial Internet platform is the greatest effort that Inspur Cloud has invested in building a new type of infrastructure in the future. National strategies such as Industry 4.0 and Made in China 2020 that everyone can think of must be built on a new type of infrastructure, and Inspur Cloud is the best carrier, and it will also become a new driving force for China’s economic transformation and upgrading .


Finally, the goal of creating a platform ecological enterprise remains unchanged. It is not difficult to see the sincerity and efforts of hoping to share the growth dividends of the cloud era with partners from the "Cloud Travel Plan" released by Inspur Cloud.


As a result, Inspur Cloud has sent a clear signal to the outside world, that is, in the face of a trillion-level enterprise-level cloud market, Inspur Cloud is providing partners with unique and capable products by strengthening product competitiveness and building a channel ecosystem. High-value solutions and services maximize the productivity and combat effectiveness of partners in the cloud era.


To sum up, in the current fiercely competitive Chinese public cloud market, Inspur Cloud can rank among the large-scale manufacturers, which is manifested by its full-stack technology capabilities and its leading edge in the government cloud market in front of the market. It is its determination to always develop cloud business, accurate market insight and courage and confidence in continuous change. This is the secret of Inspur Cloud's success from new potential energy to new kinetic energy.


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Shen Yao's Science and Technology Observation was founded by Shen Yao (WeChat: shenyao) , a cross-border technology media person . He has 15 years of media work experience and has experience in self-driving on 100,000 kilometers of highways in China and the United States. Column, dedicated to the observation and thinking of the technology industry, here to understand the technology industry, know the trend, and win the future!


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