As we all know, over the past 40 years since the reform and opening up, China's software industry has gradually entered a period of rapid development after experiencing germination and trough, exploration and transformation. Especially in the past few years, in the new development pattern and the process of Xinchuang replacement, the entire Chinese software industry has accelerated into a new "reconstruction period".
During this process, several notable events have also occurred. First, the information departments of large enterprises, scientific and technological companies have announced their entry into the software market; second, the in-depth cooperation between local software companies and foreign consulting companies Third, in the ERP market, local software companies are rising strongly. For example, Huawei recently held a MetaERP commendation conference, announcing the realization of independent and controllable MetaERP research and development, and completed the replacement of the old ERP system; in addition, UFIDA, Inspur, and Kingdee are also actively building The upgraded system platform of traditional ERP has been verified by the market and has gradually become a new concept accepted by the industry.
Because of this, the analysis from third-party organizations believes that, as an important part of the digital transformation of enterprises, ERP, under the catalysis of Xinchuang replacement and other backgrounds, superimposed the trend of cloudification and generalization, the entire ERP industry and software industry in China will be Usher in new opportunities for software reconstruction and upgrading, and build a new ecological cooperation system at the same time, which is expected to reshape the market structure of the entire Chinese software industry.
In this context, as China's leading enterprise software and cloud service provider, how does Inspur "open a new game" in the new market changes? How to assume the role of "flag bearer" in the "restructuring period" of China's software industry has undoubtedly attracted the attention of all parties in the market.
At the Inspur Digital Enterprise Ecological Partner Conference held a few days ago, Inspur gave a "way to break the situation" - that is, to use new platforms and new products to empower enterprises to digitally transform their entire business, and to focus on advantageous industries to open up a "second track". At the same time, join hands with partners to reshape the new ecology of enterprise software, and win the trillion-level enterprise service market together.
"The way to break the situation" under the new market structure
Wu Xiaobo wrote in the book "Thirty Years of Stirring": "When this era comes, it will be unstoppable. Everything will grow wantonly, dust and dawn will rise, rivers will converge into rivers, nameless hills will rise into peaks, and the world will open up for a while."
If this is used to describe the current digital economy industry in China, it can be described as "appropriate". Especially in the context of the issuance of the "Overall Layout Plan for the Construction of Digital China", China's current digital economy centered on digital industrialization and industrial digitalization is accelerating in an all-round way, and the digital transformation of the entire industry has also entered an accelerated period. It has become a "deterministic" general trend for intelligent technology to carry out enterprise business innovation and management reform, so as to continuously promote the high-quality development of Chinese enterprises.
At the same time, the current market structure and industrial ecology of enterprise software and services are also undergoing rapid changes, reconstruction and reshaping. This is mainly reflected in the fact that the entire Chinese software industry is accelerating the trend of innovation and replacement, which will give birth to A trillion-level market space; on the other hand, as the entire software industry accelerates towards cloudification, platformization, and service-oriented evolution, it will also give birth to a new model and new ecology for the development of the entire software industry.
As Wang Xingshan, executive president of Inspur Group, said: "The current three waves are superimposed, and we are in an era of great change. Innovation-driven, transformation and upgrading have become a must for each of our companies. Whether it is a large enterprise or a small and medium-sized enterprise, whether it is a traditional Whether an enterprise is a digital-native enterprise, it is in a process of continuous evolution, evolution, and upgrading. Similarly, Inspur digital enterprises are the same. In recent decades, they have been seeking steady progress, innovation-driven, transformation and upgrading. After nearly After 30 years of enterprise informatization, cloudification and digitalization, it is entering a new era of full-service digital intelligence, which we also define as the new stage 3.0."
In the new era and new stage, there must be new strategies and new "styles of play". For this reason, Inspur Digital officially put forward the "221" business strategy this year - that is, through the two product systems of enterprise-level PaaS platform and intelligent ERP, in-depth The two tracks of digitalization of operation and management and digitalization of production and operation aim to make Inspur Digital Enterprise a world-class enterprise software and cloud service provider and an excellent enterprise digital transformation service provider.
Undoubtedly, the "221" business strategy is not only a manifestation of Inspur Digital's "planning and then moving" in the software industry for many years, but also the "way to break the situation" given by it under the new market pattern. Its specific implementation The path consists of four areas:
One is to change the business model and expand from management digitization to full-service digitization. Inspur Digital Enterprise will open up a "second track" on the basis of consolidating and expanding the digital business of "human, property, property supply and marketing" management, and deepen, strengthen and expand the digital business of the industry. It mainly focuses on six scenarios, smart manufacturing, smart food and warehousing and logistics, smart water and urban services, smart mines, smart construction, and smart parks.
The second is to restructure the product system to support business model reform and transformation. Expand from cloud ERP to intelligent ERP and enterprise-level PaaS platform two major product systems. At the same time, in terms of technology and product innovation, adhere to the demand orientation, sink the application, and increase the research and development of basic technology and platform products.
The third is to reshape the product brand system, accelerate the transformation and upgrading of products, and promote the development of high-quality products. Facing the brand-new market environment, Inspur Digital can no longer support the new development strategy if it only relies on the past ERP products and ERP brand. Therefore, Inspur Digital also officially launched a new product brand "Inspur Haiyue" and adopted a "2+N" brand structure.
The fourth is to work with partners to reshape the new ecology of enterprise software, develop various partners with an open attitude and platform thinking, innovate cooperation methods, and jointly deepen and expand the "second track"; at the same time, pay more attention to small and medium-sized enterprises , Pay attention to the market construction of small and medium-sized enterprises in developed regions, and expect partners to play a greater role; further promote the ecological construction of the PaaS platform, promote innovation and entrepreneurship, co-creation and sharing of partners, support the transformation and upgrading of partners, and become local specialized and new enterprises.
It is not difficult to see that under the brand-new market structure, Chinese software companies represented by Inspur Digital Enterprise are marching towards a broader new market through new platforms, new products, new brands, new tracks, and new ecology. This is to seize the trillion-level new opportunities brought about by the explosion of the future digital economy and the replacement of Xinchuang.
Accelerate the digital transformation of the enterprise's entire business
Next, we will continue to "disassemble" the "221" strategy of Inspur Digital Enterprise, especially the two major product systems of enterprise-level PaaS platform and intelligent ERP that are currently unified in the brand-new enterprise digital platform brand "Inspur Haiyue". What specific content is included? And what kind of brand-new value can it play in the current digital transformation of Chinese enterprises?
According to Wei Daisen, General Manager of Inspur Digital Enterprise, the entire digital economy and enterprise digital transformation are injecting new growth momentum into the entire Chinese software industry. We can see the "superposition" of domestic software, technological upgrading and enterprise digital transformation, bringing The opportunities for upgrading traditional information systems and the market restructuring of high-end software ecology; in addition, central state-owned enterprises have always been the main front and vanguard of digital transformation, accelerating the improvement of central state-owned enterprises' digital capabilities in operation and management, making integration and intelligence a new At the same time, the state continues to increase support and guidance for small and medium-sized enterprises and "specialized, special and new" enterprises, and the "precision drip irrigation" that promotes preferential policies for enterprises through the service demonstration platform for small and medium-sized enterprises also ushers in new opportunities for the small and medium-sized enterprises market. period of growth opportunity.
After more than 30 years of accumulation and precipitation in the enterprise service market, Inspur Digital has also formed a comprehensive product coverage system in the field of "intelligent ERP", and its products have always maintained the No. 1 market share in the group management software market. Therefore, regardless of Even from large enterprises to small and medium-sized enterprises, they can also use the intelligent ERP products of Inspur Digital Enterprise to realize the digital business transformation of operation and management.
Among them, for the large-scale enterprise market, Inspur Haiyue large-scale enterprise intelligent ERP GS Cloud has rich intelligent application scenarios, which can not only deepen the "integration of business and finance" of enterprises, but also create a complete industrial software support system. Group management and control, operation management and production operation” have played a supporting role; in the SME market, Inspur Haiyue SME Smart ERP inSuite and Yiyun Online can also help SMEs realize “comprehensive integration of industry, finance, capital and taxation”. The all-online SaaS model allows small and medium-sized enterprises to use the cloud "out of the box", and has become the "representative" of the new generation of open-source intelligent ERP for small and medium-sized enterprises in the market. On this basis, Inspur Haiyue newly released a digital service platform for small and medium-sized enterprises, which enables ecological partners to build a full-process, integrated, one-stop digital transformation service system for small and medium-sized enterprises, and empowers small and medium-sized enterprises to develop "specialized, refined and innovative".
In the field of enterprise-level PaaS platforms, it is the general trend for large enterprises to build digital core capabilities through the construction of enterprise-level PaaS platforms. The field of high-level PaaS platform also has more than 20 years of "evolution" process, and maintains the leading position of the first comprehensive competitiveness in China's aPaaS market.
In fact, as early as 2000, Inspur started a platform-based R&D strategy, which was called GSP at that time, which was the earliest analytical MAD development platform in China; since then, GSP has continued to maintain innovative iterations; Launched the research and development of a new generation of technology platform, GSP also "butterfly changed" into iGIX, which adopts a new design, and realizes cloud native, micro-service, low-code, hybrid integration and other features, leading the new direction of enterprise-level PaaS platform construction .
Zheng Weibo, deputy general manager and CTO of Inspur Digital Enterprise, said that at present, Inspur Haiyue iGIX has become an enterprise-level PaaS platform architecture for flexible assembly and super automation. Products for different user groups , including InBuilder, a low-code platform of Inspur Haiyue, which uses zero code to open up the "last mile" of national development; InBuilder community version of Inspur Haiyue, which supports full-scenario application innovation with integrated low/zero code, is the first in China A free enterprise-level low-code platform community version can stimulate everyone's innovation vitality; Inspur Haiyue Internet of Things platform inIoT 6.0, "born" for AIoT of digital twins and intelligent algorithms, supports enterprise intelligent interconnection and digital-real integration; Inspur Haiyue Data Center inDataX is a one-stop data management platform from data governance to data intelligence, which can help enterprises build global intelligent forecasting and decision-making capabilities with "digital intelligence integration".
It is worth mentioning that, based on the powerful enterprise-level PaaS platform and intelligent ERP capabilities, the Inspur Haiyue enterprise digital platform has also created digital solutions for vertical industries, covering intelligent manufacturing, intelligent grain and storage, intelligent water affairs, intelligent mines, and intelligent Industries such as construction can provide enterprises with comprehensive services for full-service digital transformation from the two levels of digitization of operation and management and digitization of production and operation.
It can be seen that from intelligent ERP to enterprise-level PaaS platform and then to industry digital solutions, behind it is not only the reflection of Inspur Digital Enterprise's deep insight into the pain points of Chinese enterprise customers' needs, and the continuous launch of new products, new platforms, and new solutions, but also the long-term persistence in Resolute investment in the field of enterprise software, the result of long-term exploration and precipitation, is the confidence and foundation for daring to propose the digital transformation of the entire business of the enterprise.
Go deep into the industry scene to open up the second track
In addition to the "appearance" of new brands, new platforms and new products, this Inspur digital company has proposed for the first time a brand-new strategy of "going deep into the industry scene and opening up a second track", which will not only accelerate the development of empowering more Chinese companies Digital transformation, more importantly, also allows Inspur Digital to make further progress in its new vision of "becoming a world-class enterprise software and cloud service provider".
In this regard, Wang Xingshan said: "In the field of high-end software, we have always insisted that first-class customers achieve first-class software. High-quality demand is the driving force for R&D innovation. We insist on collaborative innovation with customers and advance R&D. Strategic customers are included in the company's R&D innovation system, which is also the core reason why Inspur Digital can gain a competitive advantage in China's large enterprise market. We have many world-class customers, and we are fortunate to have access to world-class demands. This is what we do first-class The driving force and confidence of software are also our precious wealth, and under the new market structure, Inspur Digital is willing to use the advantages and resources accumulated in the high-end ERP market to jointly promote the digital transformation of Chinese enterprises."
Indeed, with the acceleration of the digital transformation of the industry, the continuous emergence of a large number of emerging technologies, the constant rotation of technological hotspots, and the rapid changes in the market environment, the difficulty of digitalization in the industry has increased sharply. In addition, as the digital transformation of enterprises enters a new stage of "deep" level from the previous "shallow" level, the scenarios they face are becoming more diverse and complex. Therefore, how to integrate digital and intelligent technologies into business production scenarios to maximize the release of productivity becomes even more important.
Inspur Digital Enterprises has provided digital transformation services for 73 state-owned enterprises, 35% of China's top 500, and a total of 1.2 million customers by creating digital solutions for smart manufacturing, smart food and warehousing logistics, smart water affairs, and smart mines. Obviously , This is also the key reason why it proposes "opening up a second track".
For example, in the field of smart water affairs, Inspur Digital Enterprise has built four maps of water source, water quality, pipe network and emergency response around the four operation links of water industry, namely source water, water supply, drainage and water purification, and built a whole The intelligent control of the chain allows users to read announcements, find maintenance, check water bills, and pay water bills without leaving home. The customers cover Guangzhou tap water, Tianjin water affairs, Chongqing water affairs and other major cities; and in the field of smart food and storage, Inspur Digital enterprises use Internet of Things monitoring, big data, and AI algorithms to automate the processing of grain in various links such as quality control, weighing, logistics, storage temperature and humidity, and pests and diseases, covering the upstream and downstream of the entire industrial chain, including grain bureaus, grain-related Enterprises, supply and marketing cooperatives, and warehousing and logistics enterprise industrial parks, etc., have also built the country's largest Internet of Things and intelligent grain depot system for China Grain Storage to ensure the safety of grain purchase and storage.
For another example, in the field of smart mines, Inspur Digital Enterprises can provide comprehensive solutions such as financial sharing, fund management, human resources management, and asset management on the "group side", and use the concept of "ERP+IoT+AI big data" to help smart mines and The construction of intelligent management and control, and in the "mining end" can provide an overall solution for intelligent mines, which can cover the whole chain of products and services such as industrial Internet of Things platform, mine data warehouse, integrated automation platform, and safety production integrated management and control platform.
Of course, in this process, no matter whether it is for large enterprises or small and medium-sized enterprises, or even in-depth more industrial application scenarios, it is inseparable from the support of partners. Inspur Digital Enterprises will also adhere to the concept of ecological sharing in 2023, and Based on the two major product systems of Inspur Haiyue, with the goal of serving the digital transformation of the entire business of enterprises, a new ecological system is built, and a platform that can better gather ecological partner resources is created.
Finally, Wang Xingshan emphasized: "In the new era, new pattern, new journey, and new opportunities, in the face of the trillion-level enterprise service market, Inspur very much hopes to cooperate with more partners, jointly innovate, seize opportunities, and create new opportunities for innovative cooperation. Path, new model, reshape the new ecology of value creation."
At present, the entire Chinese software industry is entering a new cycle of change, and the top-level planning of "Digital China", the overall layout of Chinese-style modernization, and the acceleration of enterprise digitalization have created huge historical opportunities for the entire software industry. Inspur Digital Enterprises "advances with the times" puts forward the "221" business strategy, empowers the enterprise's full-service digital transformation with new platforms and new products, focuses on advantageous industries and opens up a "second track", and at the same time reshapes the enterprise with partners The new software ecology wins the trillion-level enterprise service market together, accelerates the digital transformation of Chinese enterprises through this way of "doing what we say", and promotes the high-quality development of China's digital economy. This is how Inspur digital enterprises can become "world-class" "Enterprise software and cloud service providers, excellent enterprise digital transformation service providers" are rising and winning, and it is an inevitable choice in this era.
Shenyao's Science and Technology Observation was founded by a senior technology media person, Shenski, who has 20 years of experience in dissemination of enterprise-level technology content. He has long focused on the observation and thinking of industrial Internet, enterprise digitalization, ICT infrastructure, and automotive technology.
