Compared with the current popular scan code payment, face payment is more convenient, and the flow of funds is safer. Moreover, Jack Ma and Ma Huateng have personally promoted the platform many times. It is difficult to think about it. At present, online hot words related to facial recognition include facial recognition payment, mobile phone scanning, consumer, artificial intelligence, spending money, etc. These related words also illustrate a problem that facial recognition payment has made phased progress in landing.
Face-swiping payment is currently the hottest emerging payment method in the payment market. The three giants, Alipay, WeChat, and China UnionPay, have successively launched their own face-swiping payment devices and implemented vigorous promotion and support policies for the implementation of face-swiping payment. Face-swiping payment, smart medical care, smart campus, smart bank, catering, supermarket, hotel, non-sense parking lot, various scene solutions, software customization development, payment equipment wholesale, please Baidu "Zhangyou Electronic Wei" for details
In the process of using face-swiping payment, it is much faster and more convenient than scanning QR code. The user does not need to take out the mobile phone to scan the QR code, and the entire payment process takes less than 15 seconds. At the same time, the face-swiping payment is an autonomous operation, which eliminates the time of waiting in line at the cash register, and truly achieves immediate payment. In addition, because of its simple operation, it is more friendly to middle-aged and elderly people and has a strong user experience.
Compared with mobile payment methods such as QR code and NFC, face payment is separated from the mobile phone in the use process, which further provides consumers with convenience. In some places where it is inconvenient to carry mobile phones or where mobile phones are disabled, they are important application places for face payment. For example, swimming pools, seaside beaches, flammable and explosive places, schools, factories and other places can all be installed.
In recent years, brick-and-mortar merchants have had a problem that it is easy to open a store and difficult to maintain. Although QR code payment has improved the business efficiency to a certain extent, they cannot obtain user data and cannot conduct secondary marketing to customers. Payment can collect user data and realize secondary marketing by merchants. A store in Hangzhou launched a facial payment membership system in September last year to help store owners better manage customer membership and secondary marketing.
It is indisputable that face payment is bound to be the general trend of the future payment industry. Face recognition is universal and will come sooner or later. In the current wave of offline promotion, whoever can hit the point and find the cutting edge of experience upgrade, who can find the key key to connect the digital world and the real world in the future. When the development of the payment industry has given new missions to face recognition, and when consumers gradually recognize the payment method of facial payment, those who can share the first wave of dividends in the market are those entrepreneurs who actively embrace changes. This wave of opportunities should not be missed.