Alibaba employees and a lot of fight together cost-effective small two war of words continues to spread, the latter accused the former as Taobao new registered user attempts to afraid to take the platform information, obtain preferential subsidies and other similar information Infernal Affairs behavior, thus limiting and even banned the former registered accounts, while the former accusing Taobao limit users to shop.
Fight the rise of a lot more to snatch users Taobao users, according to analysis refers to the degree of overlap of the two sides up to eighty percent of users, access to the user are concerned about the low-cost low-end consumer goods, both as direct competition, it can be said fight a serious threat to the rise of a lot of Taobao.
Founded in 2015 to fight a lot, which was established only four years the number of users beyond the encroaching Jingdong Ali Baba, Ali Baba in 2019 to 711 million the number of active buyers, fight more than 585 million years the number of active buyers, Jingdong years the number of active buyers 362 million.
With the rise of a lot of fight, Ali Baba and the Jingdong growth signs of slowing down. GMV 2019 to fight a lot of breakthrough trillion, up 113% year on year growth, Jingdong GMV growth of 23% year on year, Alibaba GMV growth rate of only 19%, the lowest growth rate Ali Baba.
In the past 20 years the emergence of many small electricity supplier, and even home appliance chain Suning boss strong into electricity provider market have failed to threaten the status of Alibaba and Jingdong, but a lot of fight in just four years to break the Alibaba and Jingdong two the pattern of large electricity providers, we can see a lot of fight the rise of the two major electricity supplier to the threat caused by how much.
Has a lot of fight now reached a critical stage, it attracted 2018 users are mainly three hundred forty-five user tier cities, lower the amount of per capita consumption, 2019 data show that only one-third of its per capita consumption amounts Jingdong , a second-tier cities in order to attract high-end consumers to use the service a lot of fight, a lot of fight launched ten billion subsidy program. Fight a lot of violent offensive, forcing the Alibaba also launched a similar subsidy plan to fight a lot of staff with Alibaba Hangout cost is the result from the two war of words.
Poly cost a lot of small two accused unidentified, registration is displayed as "users" of an area taking Taobao preferential subsidies case, the accused Taobao to fight in the war of words is just a lot of staff shortly before the registration of Taobao users, rather Infernal Affairs means.
Bai Ming Technology think this behavior is actually nothing wrong, both sides understand each other's subsidies for under legitimate circumstances, in that case other restrictions should also be carried out in the case of legal compliance, to fight a lot of the staff is not illegal, banned employees to fight a lot of Taobao account does not really wise.
Taobao Taobao users and businesses transferred to fight a lot, in fact, the main reason is that Taobao itself. Taobao started the year is when the ultra-low-cost and even free services to Taobao business, but with the Alibaba domestic electricity business leader, it began to increase traffic fees, advertising fees, leading to small and medium businesses complained, and now a lot of fight the rise of Taobao merchants to provide a lower-cost service platform, Taobao business is transferred to a lot of fight also reasonable for consumers, there is competition between electronic business platform to get lower prices of goods, which is a market competition category.
Fight a lot of the rise of the domestic consumers should be a good thing, it broke the previous Alibaba and Jingdong two strong, competitive electricity supplier can promote these provide better services to businesses and consumers, reduce the cost of electricity provider channel, for consumers more affordable products, Bo-ming Technology think we should support the fight a lot to compete with the other two appliance business in legitimate cases.
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Bai Ming Technology BMtech007
