Game Platform Operation Skills

The game platform contains rich and high-quality game resources, mainly composed of management background, promotion platform, PC official website, WAP site, game box and SDK. Players use PC official website, WAP site and game box, which can be played on the computer and mobile The operation is convenient and fast, and it has many functions to satisfy the player's gaming experience.

The platform operation is mainly through the management of background operations, including the launch of the game, the release of announcements, etc., which is a test of ability, but in fact, the daily work is not as complicated as imagined. The main purpose is to let more people know about the existence of this platform. You can promote a single game or directly promote the operation of the platform, so that users can enjoy the game with peace of mind.

Platform operation includes two aspects, one is publicity and promotion to allow users to enter the platform; the other is operation to retain users. It is relatively simple to attract users. Through publicity, the website information is published on the Internet to obtain traffic. Insert your own information in the portal with increased traffic, and you can get some feedback soon. But when choosing a website for publicity, don't blindly seek a large website. For small brands, the high initial investment cost will cause economic burdens, and you must seek a cost-effective publicity method.

The most important thing in the operation of the game platform is operation, which includes services and data collection. Find ways to make players become loyal players. Service is nothing more than game customer service. When players come to give feedback, they can respond immediately, deal with it actively, and have a good attitude, so that players feel valued. The most important thing is to collect and sort out the data, sort out some player feedback and some opinions put forward by the player group, and combine the market demand to update and upgrade the game in time to ensure the freshness. At the same time, the functional design of the platform must also be updated in time to enhance the player's experience.

If the game platform wants to operate well, the game quality must be guaranteed. Only a good game can retain players. Otherwise, no matter how well you promote it, players will still uninstall it after playing the game for a while. It must be able to attract players, and at the same time, it is necessary to do some activities in a timely manner to lure the recharge, and only when the players feel that it is worth recharging will they start.

The operation of the game platform will not achieve results overnight. You must persevere, learn a lot of operating skills, keep improving, and adapt to the market in order to operate successfully.

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Origin blog.csdn.net/xiguszcp/article/details/131477488