Introduction: NFT Insider is jointly produced by the WHALE community and BeepCrypto. It condenses weekly NFT news and brings you the most comprehensive, freshest and most valuable information about NFT. Each weekly report will analyze the status quo of the NFT market from five perspectives: NFT market data, art news, game news, virtual world, and other dynamics. To understand NFT, just read the NFT Insider weekly report.
market data
Macro Market Indicators
According to NFTGo data, the current total market value of NFT is 24.7 billion US dollars, an increase of 5.65% from seven days ago; the total transaction volume in the past seven days is about 300 million US dollars, an increase of 10.43% from seven days ago.
CryptoPunks continues to occupy the first place in trading volume for seven days
According to CryptoSlam data, the top three projects in the NFT secondary market in the past 24 hours are Isekai Meta ($2.34 million), Bored Ape Yacht Club ($1.94 million), and Sorare ($1.14 million). The top three projects in the past seven days are CryptoPunks ($23.01 million), Bored Ape Yacht Club ($12.39 million), and Otherdeed ($10.77 million).
Arts News
FC Barcelona launches its first NFT work
FC Barcelona announced the launch of the first NFT work "In a way, immortal", which will be auctioned at Sotheby's on July 29. This NFT recreates footballer Johan Cruyff's legendary goal against Atletico Madrid in 1973.
Football NFT platform Aera has reached a cooperation with Serie A and will issue related themed NFTs
The football NFT platform Aera announced that it has reached a partnership with the official Italian Football League and will issue related themed NFTs. The NFT will be based on classic moments in the league and will take the form of a video. The first release date is set for September 22 and will run throughout the league season. On April 13, the football media platform OneFootball announced that it will launch the NFT platform Aera in cooperation with Animoca Brands and Dapper Labs. Based on the Flow network, the platform aims to create a new fan experience through blockchain technology, bringing football fan groups into Web3.
Square Enix has reached a cooperation with Enjin to release the "Final Fantasy" series NFT based on Polkadot
"Final Fantasy" game developer Square Enix has reached a cooperation with the blockchain game company Enjin to release the "Final Fantasy" series NFT on the Polkadot blockchain. Rather than being a purely digital product, the NFT collection is tied to Final Fantasy VII's physical action figures and trading cards to commemorate the game's 25th anniversary. Square Enix will release physical trading card packs for the first time in the spring of 2023. Each card pack contains 6 trading cards and sells for $4. These trading cards can be used to exchange for NFT minted on the Efinity platform.
Rock Band Goo Goo Dolls to Launch First NFT Collection
The rock band Goo Goo Dolls tweeted, “We will be releasing limited-edition, eco-friendly NFTs in every city we go to this summer. These digital collectibles are only available on our tour, so keep an eye out for scanning 2D at the venue! code to access the landing page and get the NFT."
game news
The Sandbox and the TOWER team launch a tower defense game creation contest
According to official news, The Sandbox has reached a cooperation with the TOWER team to launch a new tower defense game competition. "Crazy Defense Heroes" is a licensed product operated by TOWER. It is a free tower defense mobile game developed by Animoca Brands, combining RPG elements and card collection functions. The game contest will start on July 25, 2022; the deadline for completion and submission is 11:00 PM Beijing time on August 14, 2022; the collection and voting of submissions will take place from August 15th to September 4th ; results will be announced on September 11, 2022.
Co-founder of NFT Worlds: NFT Worlds future action plan will be announced on the weekend
ArkDev, the co-founder of NFT Worlds, tweeted that the future action plan of NFT Worlds will be announced at the weekend. According to previous news, "Minecraft" banned the integration of blockchain technology in client and server programs, and then NFT Worlds stated that it had communicated with the "Minecraft" team and strived to continue operating on the "Minecraft" platform. If it cannot continue to operate, it will consider migrating the project to a game engine and game platform similar to "Minecraft" or transforming it into a GameFi platform to provide technical services for game developers or game studios.
Animoca Brands Appoints Senior Management Positions Including Alan Lau as Chief Commercial Officer and More
It's official, Animoca Brands today announced the appointment of several newcomers to senior management positions, including Alan Lau (former CEO of WeSure, Tencent's insurance arm) as Chief Commercial Officer; Minh Do (former Chief Resource Officer of Animoca Brands, general GLG Greater China Regional Manager) as Co-Chief Operating Officer, etc.
Liu Jiaming, chairman of Tencent Weibao, will soon join Animoca Brands
Liu Jiaming, chairman of Tencent Weibao, has officially resigned on July 15 and will soon join Animoca Brands, a Hong Kong mobile game development company, as the chief business officer (CBO), responsible for managing all of its more than 300 acquisitions and investment companies, and leading acquisitions and mergers , and external cooperation.
Aavegotchi integrates Chainlink VRF, expanding its use
According to the official article, Aavegotchi expanded the use of Chainlink VRF to help count the number of alchemy coins in the Gotchiverse land. Tomasz Wojewoda, Head of Global Sales at Chainlink Labs, said: “We are delighted that Aavegotchi is using Chainlink VRF to help support the land of the Gotchiverse. By accessing a highly secure and tamper-proof source of randomness, users will be able to enjoy unpredictable outcomes in the game excitement."
YGG Enters The Rabbit Hole in Partnership with AMGI's Flagship NFT Project My Pet Hooligan
According to official news, YGG entered The Rabbit Hole through a partnership with My Pet Hooligan (MPH), the flagship NFT project of AMGI Studios, a creative Web3 entertainment company with deep experience in animation and games. Built with Unreal Engine 5, My Pet Hooligan is a PvP game taking place in its proprietary metaverse, The Rabbit Hole, featuring unique 3D characters inspired by GTA and Zootopia , get ready to protect Web3 from corporate overlord Metazuckbot. YGG received USD 250,000 worth of KARROT tokens and USD 250,000 worth of LITRON tokens in the YGG token exchange. The tokens obtained will be used by the YGG community to participate in the game.
BreederDAO Partners with Dots Infinity
According to official news, BreederDAO has reached a cooperation with Dots Infinity. Dots Infinity aims to create a community of top NFT players to help everyone grow each other.
virtual world news
The Sandbox will launch the Steve Aoki metaverse virtual avatar on July 25
According to The Sandbox official news, 3333 "Electronic Music King" Steve Aoki (Steve Aoki) metaverse virtual avatars will be officially launched on July 25th, and each avatar will be a real character in The Sandbox. Play with avatars and have unique features that give owners the chance to earn SAND through play.
The Sandbox brings in security firm BrandShield to prevent NFT fraud
Metaverse gaming company The Sandbox has contracted online threat detection firm BrandShield (BRSD) to secure crypto wallets and NFTs on its marketplace. In a two-month period from March to April 2022, BrandShield removed 120 phishing sites and 58 fake social media accounts posing as Metaverse platforms, allowing The Sandbox’s economy to run safely, the company said.
Anipen, a South Korean metaverse company, completes US$8.3 million in Series C financing, with participation from Medici Investment and others
Anipen, a South Korean metaverse company, completed a US$8.3 million Series C financing, with participation from Medici Investment, Ulmus Investment, and the Korea Development Bank (KDB). Funds will be used to expand its Metaverse content offering and strengthen partnerships with various companies around the world. It is reported that Anipen is a metaverse platform developer based on deep learning, focusing on augmented reality (AR), extended reality (XR) and artificial intelligence (AI).
Deng Ziqi releases metaverse teaser video for new album "Revelation"
Singer Deng Ziqi released the metaverse teaser video of the new album "Revelation". The trailer story is set in the metaverse Afterland (paradise), including the virtual game player Gloria in the image of Deng Ziqi and the virtual game player Lulu in the image of Ouyang Nana. It is reported that the entire big story is composed of 14 episodes of the series MV. The background of the story is based on the concept of the metaverse, covering Deng Ziqi's dialogues in three worlds: Paradise, Wasteland, and the real world. In addition, the new music series will be released on August 9. officially released.
Time Magazine: The Metaverse Will Reshape Our Lives
"Time" magazine published an article "The Metaverse Will Reshape Our Lives". The article mentioned that the US SEC reported that in the first six months of 2022, the word "Metaverse" appeared more than 1,100 times in regulatory documents, while in 2021, it was only mentioned 260 times . The article also mentions that the Metaverse should not be considered a complete overhaul of the internet, or something that will replace all mobile models, devices, or software. It will generate new technologies and behaviors. But that doesn't mean we have to ditch the things we love. But at the same time, the Metaverse will sharpen many of the hard questions of digital existence today, such as data rights, data security, misinformation and radicalization, platform power, and user well-being.
Dubai Launches National Metaverse Strategy "Dubai Metaverse Strategy"
UAE Crown Prince Hamdan bin Mohammed tweeted and announced the launch of the national metaverse strategy "Dubai Metaverse Strategy", which aims to promote the innovation of new technologies. Currently, Dubai is home to more than 1,000 companies operating in the metaverse and blockchain fields, contributing $500 million to the national economy. Hamdan bin Mohammed said the strategy plans to double the number of Metaverse-related companies in the UAE within the next five years and place it among the top 10 Metaverse economies, propelling the country to a global leadership position in the adoption of digital solutions.
other news
Kakao's Blockchain Subsidiary Ground X Forms GRID Alliance to Expand NFT Ecological Use Cases
Ground X, the blockchain subsidiary of South Korean Internet giant Kakao, established the GRID Alliance to promote and expand use cases in the NFT ecosystem. It is reported that the GRID alliance includes about 50 local companies including Shinhan's banking and credit card subsidiaries, Lotte Department Store, Kakao Games and SK's education platform mySUNI. Ground X will support companies in GRID to operate NFT-based services more efficiently by providing infrastructure services such as QR code authentication or NFT membership functions on Kakao's digital wallet Klip.
LinkedIn founder launches Solana-based NFT series "Untranslatable Words"
LinkedIn founder Reid Hoffman today launched the Solana-based NFT series "Untranslatable Words". The NFT images, which were created based on its use of OpenAI's DALL-E 2 artificial intelligence software, have been put up for auction on the Solana NFT marketplace Magic Eden.
Report: Games Can Offer NFTs as Extended Experiences While Providing the Core Free-to-Play Experience
Delphi Digital published a long report on how to get players to accept the integration of NFT. The report argues that if monetization and NFT elements can be properly integrated, players may not be so determined to oppose the idea: "If it is not controlled, money will always be the dominant motivation. Therefore, the first thing we need to do is to make the market game Separate from the core game loop itself.” Delphi Digital says one way to achieve this is by using NFTs for optional experiences like match tickets, New character skins, cash game and contest rewards. This, the company explained, will allow those who play for profit to succeed, while those for enjoyment can play without being forced to buy NFTs and without having to compete with top players in the gaming market. consumer competition. Delphi Digital emphasized that much of the hostility to cryptocurrencies seems to come from the negative impact monetization has on traditional games, such as developers deliberately limiting features and forcing users to pay more to get the full experience: "Parts of the traditional gaming industry have tended to Aggressive monetization practices, which sometimes hurt the player experience. So when players see that they need to buy NFTs to play early crypto games, or large publishers announce plans to enter the space, they see it as another attempt to make money, So stay away." Delphi emphasized that this "is not to say that all forms of monetization are bad," but that monetization, whether cryptocurrency or not, needs to be done in a way that doesn't negatively impact the game.
New Zealand Cricket Association partners with Dream Sports to release NFT series and mobile games
The New Zealand Cricket Association (NZC) will release a series of NFT and mobile games after striking a five-year licensing deal with Indian online gaming unicorn Dream Sports. The digital collectibles will be developed by Singapore-based cricket NFT platform Rario. The mobile game will be developed by Dream Game Studios, the game development arm of Dream Sports.
Time magazine wants to turn all future subscriptions into NFTs
Keith Grossman, president of Time Magazine, said that he hopes to migrate all future subscriptions to TIMEPieces NFT, thus giving holders exclusive subscription rights and personal data ownership. TIMEPieces NFT includes a total of four series, all NFTs are works of art inspired by Time magazine pictures.
Christie's launches investment fund Christie's Ventures, focusing on areas such as Web3
According to official news, Christie's has launched an investment fund, Christie's Ventures, which aims to provide financial resources and expert support to emerging technology and financial technology companies to create solutions related to the art market. It is reported that the fund focuses on investing in Web3, art-related financial products, and art consumption solutions and technologies. Currently, Christie's Ventures has invested in LayerZero, a cross-chain interoperability protocol.
Hyundai launches NFT membership service for IONIQ 6 electric car
Hyundai Motor has launched an NFT membership program for its new electric vehicle (EV) IONIQ 6 that will unlock exclusive access to Web3 content for holders. It is reported that IONIQ citizenship includes access to VIP rights and exclusive fashion products in Planet Hyundai, a digital space established in Naver Z's Zepeto metaverse, as well as a Casetify gift card, which holders can use to assemble custom mobile phone cases. In addition, Hyundai Motor Company plans to open IONIQ digital garage, which will provide activities exclusively for NFT car owners. Last Thursday, Hyundai airdropped 5,000 IONIQ 6 generative art NFTs to celebrate the concept reveal of the electric vehicle.
There have been 20 M&A transactions in the NFT and GameFi fields in the first half of 2022
Since 2013, there have been 53 M&A transactions in the NFT and GameFi fields, of which 20 will occur in the first two quarters of 2022 (8 and 12 transactions in the first quarter and the second quarter, respectively), accounting for 38%. In addition, despite the recent cooling of the NFT market, there will be 12 M&A transactions in the NFT field in the second quarter of 2022, a record high.