In Greek mythology, Sisyphus pushed the boulder to the top of the mountain day after day, the boulder fell to the bottom of the mountain, and pushed it to the top of the mountain again, and the cycle repeated. There will always be a wave of profit-seeking upsurge in the world, one wave after another, seize the opportunity to turn things around. Digital collections are here. As developers, we have seen the explosive growth of the overseas NFT market since August 2021. According to data from Dappradar, a digital collection market tracking agency, its sales in 2021 will be about 25 billion U.S. dollars. The popularity of NFT has been spreading to China, and de-financialized digital collections are developing rapidly in China.
Princes of all parties compete for digital collections
On December 24, 2021, Xinhua News Agency released China's first set of news digital collection NFT, selected the 2021 news digital collection photography report, and recorded the precious historical moments of the 2021 digital collection year. At the same time, the number of digital collections participating in the event was so large that the customers of Xinhua News Agency's digital collections collapsed for half an hour.
Bingdundun becomes the overlord of digital collections
At the Winter Olympics that ended not long ago, the digital collection Bingdundun was loved all over the world as a mascot, and officially authorized Bingdundun digital collections are also difficult to find. Not only that, China Central Radio and Television and Tencent Music launched the original IP digital collection Twelve Zodiac Ice and Snow Mobilization digital commemorative tickets on the day of the Lantern Festival, and the digital collection was sold out within 10 seconds. It can be seen that it is difficult for the digital collection ice and snow event to resist the prosperity of NFT.
Intellectual Property and the Love of Digital Collections
The combination of digital collections and intellectual property has also explored a new business model. In addition, digital collection platforms have sprung up like mushrooms. For example, Alibaba launched the whale digital collection exploration platform, which is China's first digital collection trading application; Tencent's first digital collection trading application Fantasy Core; Baidu blockchain brand Baidu Superchain online digital collection platform, etc.
The domestic digital collection market has just begun
In fact, domestic related digital collection platforms are far more than these. As the digital collection market continues to heat up, more digital collection institutions will enter the bureau in the future. What kind of mystery lies behind the popular digital collection? That will certainly bring new market opportunities.