Human nature has weaknesses, to be used correctly, it can generate positive value

During World War II, Patton discovered a strange phenomenon in a report: Half of the Allied soldiers who died were parachuting. The parachute failed and fell to his death. Barton asked his subordinates to investigate the matter, but the subordinates said that the problem has been reported to the manufacturer several times, but the manufacturer always has various reasons.
When Barton was annoyed, he immediately called for the factory manager and asked him to jump down from the sky with a parachute on his back. The general said that he should pull the parachute bag from time to time to let him jump. Since then, the soldiers have never died because of the failure of the parachute.

Problem analysis: All problems are human problems. No matter how complicated the problem is, it must be related to the human being, and it is often a matter of one individual. If you can get this person to be settled, the problem will no longer exist. Just like the problems of the United States, in fact, it has nothing to do with the American people. It is the problem of Obama alone. I figured him out! America stopped.

The same is true in the enterprise. Seemingly complex problems, as long as you can see the essence through the phenomenon, the problem can definitely fall on someone's head. Don't mess with people"! Therefore, a wise boss not only pays wages to employees, but also takes care of the psychological needs of employees. This cost is close to zero, and a lot of profit!

To control a person, first occupy his brain

Prisoner gets a letter from his wife: 'Honey, when will I plant potatoes? ' The prisoner knew that growing potatoes was tiring and his wife was in poor health, so he replied: 'You must remember, don't dig the vegetable garden in the backyard. Some guns were buried there, but I can't remember exactly where. ' A few days later, the wife wrote: 'There are several investigators who have digged all the backyard vegetable gardens. ' The prisoner replied: 'Now you can grow potatoes! '

Problem Analysis: How to control a person and make him produce the behavior you want? Human behavior is controlled by three sets of subconscious software. As long as the three sets of software are locked, the other party will produce the behavior we want.

For example, if you want a car to go to point A, you have to tell the car that 'oil is very important to you', which is a value; 'you can go to A, you can refuel', this is a belief; 'you have the ability to go to A', this is a rule Article, also called ability. After the three sets of software are locked, the car will automatically produce a behavior - go to A, and it will be willing and the execution will be super strong.

The prisoner in the story is very intelligent. He also used three sets of subconscious software to skillfully let the police do coolies for his family. The police want to find where the guns are buried, this is the value; the police believe that the guns are buried in the vegetable garden, this is the belief; so the police use their own ability to turn over the vegetable garden. It's like an employee, they don't want to help you dig the ground, he wants to find the potatoes and sweet potatoes he wants, so he tries hard to dig the ground, and as a result, your house is turned over. Therefore, some bosses always say that employees are not easy to manage, do not listen to themselves, and are not strong in execution. In fact, it is not that the employees do not do what you say, but that you have not found the right way, and have not found a way to decode people's thoughts.

The benefits are in place, and loyalty is a matter of the way!

Once, Churchill took a taxi to a place to give a speech, but the driver did not recognize him. Churchill suddenly wanted to go somewhere, so he said to the driver, "please wait for me here." The driver was very unhappy: "I'm afraid this will not work, I have to rush to hear Churchill's speech!" Churchill was overjoyed and rewarded him. tip. Unexpectedly, as soon as the driver saw the money, he quickly changed his mind and said, "Okay, I'll be waiting for you here, I don't care about Churchill!"

Problem analysis: The so-called loyalty is within a certain "space-time angle" framework, and there is no loyalty for no reason. In fact, loyalty is not a person's ultimate goal, his loyalty must be what he wants to gain through loyalty, that is, what benefits he can get. When the "space-time angle" is changed, this benefit no longer exists, or there is another benefit that is greater than this benefit, his loyal belief will be shaken.

The employee will not be loyal to the boss, but only to the benefits that the boss brings to him; the husband will not be loyal to the wife, but only to the benefits that the wife brings him. When we understand human nature, many problems will be dealt with, so if you want someone to be loyal to you, you have to find a way to continue to provide the benefits they want. To retain employees, the boss must find a way to continue to provide the benefits that the employees want; to retain the husband, the wife must continue to provide the benefits that the husband wants.

Read people's hearts, use human nature

There are 7 little monks in a temple, and they have to share a bucket of porridge for breakfast every day. However, every day there are people who don't have enough, because the porridge is always unevenly distributed. You can eat enough on the day that the porridge has been divided. The brothers and sisters began to complain to each other, accusing others of being selfish, and finally they could only ask the master for help, who should divide the porridge.

The old monk twitched his beard and said, "Anyone can share the porridge, but those who don't eat too much porridge will have to wait until everyone else has finished and get the last bowl!" , we never had any disputes.

Analysis of the problem: The old monk's method is very simple, but the effect is excellent, because he understands human nature. Who divides the porridge? In fact, this is not important. Whoever divides it will have the same problem. This has nothing to do with morality. Because everyone's subconscious will choose behavior that is in their own best interests, it's not a question of who is selfish and who is selfless.

Just like in an enterprise, some special positions are prone to problems. When a certain employee has a problem, the boss often defines this person as "moral quality corruption" and directly confirms it, and then a new person comes up, and later it is found that it will still appear. same question. So, what should the boss do? You can learn from the old monk, not to challenge human nature, but to use human nature to get the results you want!

Know people and understand people, you will be omnipotent!

In order to escape death, a scientist cloned 12 "self", trying to make falsehoods appear real in front of death. Faced with 13 identical people, the god of death really couldn't tell the difference, and the scientists were very proud. But the god of death knew human nature like the back of his hand. He rolled his eyes and said to them: "Sir, you are indeed a genius, but your work has a tiny flaw." "…

Problem Analysis: No matter how powerful a person is, no matter how successful he is, his thoughts are also composed of three sets of software. Therefore, as long as the person is thoroughly studied, it is easy to lead him to produce the behavior we want.

We often say that the human mind is too complicated to see through. In fact, you think human nature is complicated because you don’t understand human nature. If you don’t understand human nature, you will think that the person who sleeps with you is complicated. If human nature can be decoded, then managing employees, managing husbands, and securing customers will be a breeze.

The person who runs the enterprise is the operator, and there are three people in the enterprise: 1: the boss 2: the employee 3: the customer.

This is what our bosses ultimately want. How to make employees continue to follow; how to make customers continue to buy;

The ultimate operator is the operator's "demand", do you agree?

So if we want employees and customers to continue to follow and buy, we must understand the needs of employees and customers. Today, let's discuss what the needs of employees are? How can we meet their needs and keep our employees following!

Three needs of employees:

One: material needs. For food, clothing, housing and transportation, one word can be used to replace "money"

Two: Honor needs. Learn and grow; what can you learn in the company?

Three: spiritual needs. Value embodiment; what hope does the company have in the future?

(1) If we want to solve the material needs of employees, we must let employees make money, and how to make employees make money, the boss must give up the money

Many bosses are reluctant to give money to employees, thinking that giving money to employees means reducing their own money. In fact, this is a wrong concept. The more money you have, the more money you have. Of course, some bosses are willing to give money, but they really don’t know how to make money. , As a result, the money is scattered.

Therefore, you must learn how to properly and reasonably divide your money. The reason why many company employees are not active and their performance is not good is mainly because of problems with the compensation mechanism.

(2) In order to solve the honor needs of employees, we must allow employees to have opportunities for continuous growth in the company! The boss has to decide on the promotion mechanism. Many companies cannot recruit people and cannot retain talents. There is no talent. The boss has worked for more than ten years.

I have to do everything myself, I am always busy, and often it is not the effect we want. The problem is that there is a problem with the promotion mechanism. Many bosses think that as long as they pay more money, the problem can be solved. This is a mistake. concept.

(3) If we want to solve the spiritual needs of employees, we must let employees see their future hope in the company and realize their value in the company. Then all the bosses must create a good company culture, and employees in the company not only have Money, honor, but also happiness, is the goal of a person's life to achieve a successful, happy, happy life?

Why are many company employees unmotivated, the boss will do whatever he says, never spontaneously, the company atmosphere is good, the boss is not in a mess? That is, our corporate culture has not created a good result.

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