Whether it is a social network or an e-commerce operator, the core is the user, and the biggest advantage is to establish a closer connection with the user and in-depth management of the user. In 2016, with the successful financing of social influencers represented by papi sauce, the model of social economic business monetization has also been opened, and major investment giants have also turned their attention to many social + e-commerce projects. Although papi sauce cannot be copied, the development potential of the social + e-commerce industry represented by papi sauce can be infinitely enlarged.
Social networking makes e-commerce more valuable, and social networking + e-commerce is in line with the new trend of the future development of the Internet, and meets the needs of increasingly niche and personalized users through the sharing and interaction of social groups. As ordinary consumers, the "socialization" of e-commerce will enable us to experience more and more fun and interesting social shopping activities.
1. What is the ThinkSNS system?
As the largest open source community system and mobile social engine in China, ThinkSNS serves enterprises and entrepreneurs with the most professional social products, and is committed to the application of social SNS in the commercial field, helping Internet entrepreneurs and enterprises to quickly build SNS social networking product. It is the first choice for community product solutions for well-known domestic and foreign companies: Huawei, Mercedes-Benz, Siemens, Beijing TV, Blue Whale Media, Securities Times, Higher Education Press and many other companies.
2. What is the ThinkSNS e-commerce system (social + e-commerce)
With 9 years of technical accumulation in the field of social systems and a keen perception of the Internet economy, ThinkSNS has devoted a lot of effort to the development of social systems while focusing on developing access to e-commerce systems on the basis of social systems. ThinkSNS e-commerce system is to develop and integrate advanced ideas such as distribution system, data statistics, marketing plan and so on in the e-commerce system, and create an e-commerce system solution centered on customer marketing.
3. The huge advantage of combining social + e-commerce into one
1. Low-cost marketing, high-return income
The biggest dividend of social networking comes from the fact that traffic can be redistributed twice, three times, or even multiple times. Many times when we see a good article or a good product, it will be forwarded and fissioned many times in various social channels. This is also the characteristic of social + e-commerce. The process of dissemination and fission helps operators to obtain more effective Promotion, lower cost traffic.
2. Social + e-commerce, more shopping forms
Using the circle of friends function of the social system, you can post orders in the shopping circle, pay on behalf of friends, SNS red envelopes, etc. to make shopping more creative. Social friends can see what their friends or people they follow are buying, using, and liking, and then enjoy the same products and services, making the shopping process more fun and fresh.
3. Social traffic and e-commerce traffic to build a strong marketing closed loop
Traditional shopping does not have any ecosystem and relies more on the introduction of traffic, while social shopping has an ecosystem. For example, as the largest self-operated e-commerce platform in China, JD.com has access to the largest social platforms in China, WeChat and mobile QQ, so that JD.com's e-commerce shopping behavior in WeChat and mobile QQ has formed a "community traffic-word-of-mouth promotion-e-commerce" traffic" brand new business logic. Through social system recommendation information content, promotion channel media, traffic scene fragmentation and user management big data, users can more conveniently complete the e-commerce shopping process through social platforms.
4. Realize the quickness, sharing, and no geographical restrictions of shopping
Since the mobile Internet has achieved 24-hour online, users can surf the Internet anytime, anywhere, which greatly improves the utilization of fragmented time, and the access to social platforms allows more e-commerce shopping information to penetrate into the fragmented social scene. Mobile e-commerce shopping It is possible anytime, anywhere. By scrolling through the circle of friends and chatting, we can see the shopping information shared by our friends and place an order directly; after completing the purchase, we can also share our products in the circle of friends or shopping circle, and like directly through the comments. way to interact. E-commerce shopping has become a means of social networking, and social networking + e-commerce has truly realized the 24-hour state of "shopping".
Social software development supplier ThinkSNS official website: http://www.thinksns.com/
Jipu e-commerce system : http://www.jipukeji.com/
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