Nowadays, advertising is being done among various industries. It is undeniable that advertising will bring good propaganda effect to the company and it will play a significant role in the sales team of the company. However, with the development of the advertising industry, there are also very high-priced advertisements, and it is unrealistic for them to accept false advertisements.
The high price of advertising, on the one hand, is actually high cost, and on the other hand, it is more middlemen, resulting in intermediate costs. Of course, there are no shortages of false advertisements that are highly misleading to consumers and even cause harm.
There are many solutions to the phenomenon of false advertising. Some people know that some of them are relatively unfamiliar. But we can't turn a blind eye to the efforts of these platforms dedicated to solving false advertising.
KIK is a relatively well-known cryptocurrency platform. The tokens issued by it are KIN and KIK, simplifying intermediate links and allowing profit to the authors, rather than the publishing platform of the works, so that the authors and readers can gain greater profits.
The idea behind KIN is allowing content creators and consumers to transact directly instead of relying on advertising revenue to monetize content creation. KIN has been in development since the successful ICO. It’s an ERC-20 token currently, but plans to integrate the token into the Kik app later this year will involve atomic swaps with an analogous Stellar token for scalability.
Veritaseum is also a cryptocurrency platform，The platform’s goal is to eliminate brokers, financial advisors, banks, and other middlemen from the capital markets ecosystem, and its team would actively reject any labels that accuse Veritaseum of acting as these roles in their stead. Rather, they believe that Veritaseum is merely a vendor of services, a “distributed, serverless software” that allows its users to act both as the consumer and the middlemen the software is replacing.
On a fundamental level, Veritaseum offers its users the tools and software to engage in a peer-to-peer capital market. Using VERI, the platform’s utility token, users can purchase access rights to the smart contracts that manage the platform’s services.
These products range from self-custody escrow services to financial analytics/research data and even asset tokenization. All of these services make up the collective Veritaseum platform, and each can be accessed independently from each other.
And in this process, the most paid authors do not receive the rewards they deserve, equality and fairness are not achieved, and the platform for solving this problem is also working, such as centrality.Centrality is building a platform to enable a more equal and fair world for all users. Right now, your data is owned by 4 big internet companies and they use it to make huge profits – they also use their power to shut down competition. We believe the Centrality marketplace will put people back in control of their data and allow smaller companies to succeed by working together, this allows for a fairer world for everyone.
The emergence of such a platform is because of this demand. Mithril is also one of the solutions to the issue of fairness, not only these platforms, but with the development of cryptocurrency, there will be more and more such platforms. The issue of fairness and trust will also be well resolved.
