With the rapid development of the Internet economy, people's consumption has not only limited to the purchase of goods, social attributes of the product produced by a growing number of consumers can not be ignored. In this demand, the rise of economic community, the birth of the current development of a flourishing community marketing.
According to statistics, micro-channel with more than 10 Yi active user groups , but accounted for 55% of users online time, and therefore the marketing community because the status quo micro-channel platform, with a very low cost-acquisition share fission effect and spread. Many have development potential strength of the business, tap into the marketing community to bring ecological environment, ushered in wave after wave of dividends field of electronic business.
These businesses are marketing community through micro-channel group classes, for students to fine operators to promote training, how they communicate practical operation of teaching staff and sales techniques, step by step to get traffic, build their own team, management and training team.
With the development of community marketing, micro-channel users increasingly large group lectures, but according to the letter of micro-limit, most group members can not exceed 500 people, and the population of micro-channel voice can not be forwarded. When students Chaoguo 500 people , the group number gradually increased, even tens of hundreds. In this case, every time the commencement will certainly cost much manpower and material resources, low efficiency and high cost. Many businesses are desperately needed a first multi-tool group live, work processing lectures, lecturers can help save time and improve the efficiency of lectures.
Noah auditorium can break through the micro-channel voice can not be forwarded restrictions, micro-channel to solve the auditorium user group is too big problem, would you say that in a group where voice, image, text, and other real-time synchronization to other dozens, hundreds of the group providing multi-group simulcast services.
Noah auditorium group using live tools, without having to download software, just focus on the public number, follow the steps to assign all of the robot were placed in groups and speakers of the target group, set the speaker group, target group and speaker teachers (teacher can set more than ). Teachers simply lecture speaker group, other groups of robots will be broadcast live teacher's voice, images, text, links, synchronize live!
同时，讲师的课程可保存二次利用。在公众号内进入直播间，可将所有直播课程设置专栏，直播间可随时分享，错过直播时间也可以学习课程！在直播间可以更改直播内容，同样支持语音、文字、图片、视频等内容插入或删除，永久保存，无限回听。
一个90后小伙伴，根据自己的实践经历，总结了一套关于社群营销的方法。他利用诺亚讲堂的多群直播功能，将自己的社群营销方案制作成专栏课程，在数百个群里同步直播。现在每天有数十万人在他的直播间在线收听课程，通过社群营销，他已赢得数千万的销售额。由此可见，诺亚讲堂群直播是加速社群营销变现、扩张团队的好帮手