Acquaintance user analysis
The so-called user analysis is to know more about the user. There is the most stupid way is to reach users, ask TA.
Newcomers often feel is the core user, what she wants is that users want, this idea is often more subjective, baseless, it is difficult to convince people.
More often, we still need to understand more objective user.
Problems (product research the most effective method) by user feedback found
Concerns: (1) problems of its own products (2) the problem of competing products (3) possible opportunity to point
Collection channels:
User feedback processing strategy unreasonable channels:
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App Store reviews and user feedback
(1) mainstream app store with common tools
Tools role:
Comparative data mining and data analysis ===== "ranking trends described contrast, similarity comparison screenshots, keyword similarity analysis, app search similarity analysis, ranking comparison, user reviews contrast, active user analysis, user behavior analysis.
(2) What monitoring applications store monitoring:
Weibo user feedback and paste it
(1) mainstream social platforms and common tools
Weibo: + keyword search the user to get feedback private letter
User inquiries, complaints identify problems
(1) Advisory Source complaints:
To find out by user reviews
What to see: