Foreword:
Chinese companies with " multiple salary structures coexist " face the problems of offline salary calculation, online tax calculation, and error-prone form data collation. Do you have an efficient solution? How to reduce the workload of personnel when attendance records need to be checked in combination with paper slips? After enterprises have accumulated massive business data, how can employees get rid of the inefficient mode of manually tabulating and analyzing data?
The improvement of quality and efficiency, cost reduction and savings reduction of finance, taxation, personnel, production and other businesses have always been topics that enterprises cannot avoid in the process of development and growth. Therefore, the digital transformation of enterprises has become a " compulsory course ".
However, many companies often fail in digital transformation because they do not clearly plan their digital goals in advance. Therefore, before enterprises go digital, they must first learn to avoid the following five pitfalls that are easy to step on.
The first one: In the process of enterprise digital transformation, it is a common problem that many enterprise leaders do not end up participating in digital transformation. But we need to be clear that digital transformation is not simply developing an app or purchasing technical consulting services, but requires the collaboration and transformation of the entire company. Many business leaders feel that it is enough to hand over digital transformation to subordinate departments, and they do not need to participate or learn new technologies.
However, this mentality can lead to several problems, including:
1. Lack of participation and promotion from leaders leads to slow progress or failure of digital transformation.
2. Leaders have unclear definitions and goals for digitalization, which may lead to unnecessary high budget investment and waste of resources.
3. Leaders do not understand the benefits of new technologies and may miss market opportunities.
Therefore, the first pitfall to avoid in digital transformation is that the leader should not leave the stage. It is best to be able to participate in person, coordinate progress, assume responsibility, and work together throughout the company. Otherwise, the transition will be difficult to succeed.
The second type: Some business leaders do not understand the essence of digital transformation enough. They may simply think that digitalization is to move the original business online, while ignoring that the core of digitalization is connection. A formalized digital transformation may increase problems, resulting in more budgetary expenses but no increase in efficiency.
The essence of digitalization is to use technology to connect users and production more efficiently, so that data can be online in real time. Through digitization, enterprises can realize real-time data feedback and intelligent recommendations, thereby improving efficiency and reducing costs. The power of connectivity can help businesses make smarter decisions in their operations.
Therefore, business leaders must deeply understand this point: the key to digital transformation is to understand its essence, that is, to realize connection and efficient use of data. Only by truly closely integrating business and technology can digital transformation be successful.
The third type: Enterprises cannot rely solely on outsourcers to achieve digital transformation. Such a situation often easily leads to digital failure. Why do you say that? Because a successful digital transformation requires enterprises to start from their own business links, gradually improve according to the actual situation, and strive for excellence.
To give a simple example, during the process of digital transformation, Nayuki’s Tea has recruited nearly 200 people to open up various processes of its own business, solved the headache problem of relying on third-party system providers before, and realized multi-platform data connection. Functions such as one-click update of the menu, forecasting of manpower and material resources demand, etc. Finally, a successful digital transformation was achieved.
Successful digital transformation depends on the mindset and actions of the business. Leaders should abandon the attitude of expecting a “touch of stones to turn into gold” and instead prepare to “hone in and out” their digital transformation process. At the same time, gain a deep understanding of the needs of your business and focus your energy on solving problems and making improvements.
Digital transformation is not a simple technical issue, but a whole-hearted commitment and action. Business leaders need to think and act with their own business at the center, while maintaining a down-to-earth and grounded mindset. Only in this way can a successful digital transformation be possible.
The fourth type: In many cases, the digital transformation of enterprises needs to think from the standpoint of users, and spend time and effort to solve user needs and pain points. Only by being truly user-centric and paying attention to user experience can we succeed in digital transformation.
Here is Weilai as an example:
Li Bin, the founder of NIO, demonstrated two key behaviors in digital transformation:
1. Often interact with users and pay attention to user experience, people-centered thinking;
2. Undertake the "cumbersome" task and devote ourselves to solving users' troubles in charging.
These two practices are important factors in the success of digital transformation.
First of all, Li Bin takes "users" as the lead, allocates a lot of time to users, and keeps interacting with them frequently. He actively participates on NIO's APP, posting information, interacting with users and even sending congratulatory videos. This people-centered approach enables NIO to focus on users and consider people's experience and interests. This approach has enabled NIO to attract a large number of user registrations, reflecting true user orientation.
Secondly, Weilai chose a brave and hard-working approach in the face of users' charging problems. They developed an app called "Power Up" to help users find the location of charging piles and display user reviews. NIO is also actively negotiating to break through the barriers for users to use different companies and different types of charging piles, and realize a convenient experience that one account is compatible with charging piles of different companies. This behavior of thinking about problems from the user's standpoint has brought about an improvement in user satisfaction and solved users' troubles in charging.
Fifth: Digital management of employees is not simply moving the original paper-based training to the Internet or the system. The relocation practice of traditional enterprises may not be able to penetrate the hearts of employees.
Truly effective digital management requires more steps and assessments.
Move: The initial action is to move. Move a large amount of data to the Internet and collect information digitally.
Examination: Employees must pass the examination after receiving training. Not only grassroots employees, but also senior management, including the president.
Comment: The results of the assessment affect the salary and bonus of employees. Those who do well in the exam may receive salary increases and bonuses, and those who do poorly in the exam may have their salaries cut or deducted from bonuses.
Digitization is just a means, and the real purpose is to put training and management in place and achieve effective results. Therefore, digital management of employees requires more steps and assessments, and the real goal is to improve the effectiveness of training and management.