When we create a video on Douyin, the first thing we pay most attention to is the playback volume and click-through rate of the video, because the number of playback volume and click-through rate directly shows whether the video is popular. If there are many playback volume and click-through rate, it means that there are many people liked this video.
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . _ _ _ . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1. How to increase the playback volume and click - through rate ? First, insist on making original videos
Because the original video represents the author's own style, and also expresses the author's own thinking and attitude. It is the thing that best embodies your own characteristics. Including all platforms are very encouraging originality, and one's own originality can also cultivate some loyal fans, which can lay the foundation for the future.
The second is to maintain the frequency of publishing works, and try to release new works every day, or update it every other day, but every time it is not for updating, there must be new content, and you must do it with your heart. to post. In this way, the quality of your video will get better and better, and it will naturally attract more people.
The third is to do a good job of drainage. While editing the video content, you can go to other platforms to attract traffic. For example, leave a message in the comment area of some users with more fans, or join some related WeChat groups, or promote it on Weibo. As long as you do a good job of drainage, you will gradually have more fans, and the playback volume will naturally increase.
The fourth is to choose the delivery time. When it comes to this delivery time, it is also very particular. As long as you have a good grasp of the time, there will be more broadcasts and reposts. If it is on a working day, it is recommended to choose to launch at noon, or 7:00 to 10:00 in the afternoon. If it is a weekend, you can choose to launch it in the morning.
2. How to calculate the income from the playback volume?
There is no income for Douyin playback. Publishing short videos on Douyin does not make any profit just because of the playback volume, but videos with high playback volume can attract more people to watch and get recommendations from the platform, so that more fans can see them and attract fans' attention.
If you want to earn income from operating Douyin short videos, you must be familiar with the monetization method of the platform. Generally, you can live broadcast and bring goods by opening a product window. The product window can only be opened after a certain number of fans have accumulated. In the later stage, you need to continue to update high-quality short videos.
Here are several ways to increase video playback volume and click-through rate. If you want to improve these two data, first of all, you must be original and not repost. Second, you must do a good job of drainage. Although there is no direct income from the playback volume, it can be converted if the playback volume is large.