Text | Intelligent Relativity
Author | She Kaiwen
The development of digital technology has become the direction of the global technological revolution to continuously upgrade to high-end technology.
At the beginning of the year, the Central Committee of the Communist Party of China and the State Council issued the "Overall Layout Plan for the Construction of Digital China". The layout puts forward a series of goals and tasks and strategic deployment, marking that the construction of digital China has entered a new stage of overall advancement.
On April 27-28, the 6th Digital China Construction Summit was successfully held in Fuzhou, Fujian Province. With the theme of "accelerating the construction of digital China and promoting Chinese-style modernization", this summit is co-sponsored by the State Cyberspace Administration of China, the National Development and Reform Commission, the Ministry of Science and Technology, the Ministry of Industry and Information Technology, the State-owned Assets Supervision and Administration Commission of the State Council, and the People's Government of Fujian Province. The People's Government of Fuzhou City and relevant units Undertaken, it has attracted many industry leaders including State Grid, China Unicom, China Electronics, Huawei, and Jomoo.
A new picture of "Digital China" is slowly being opened.
Behind the rise of "Digital China", opportunities and challenges coexist
The "China Internet Development Report 2022" shows that by 2021, the scale of China's digital economy will reach 45.5 trillion yuan, ranking second in the world in total. The digital economy has become an important engine for China's economic development.
It can be seen that digital technology is becoming an indispensable and important driving force for my country's social development and economic growth. Especially for the manufacturing industry, as the material foundation and industrial subject of my country's national economy, the manufacturing industry has been identified as the main direction of national development since the 18th National Congress of the Communist Party of China.
In terms of breaking through the bottleneck of traditional manufacturing, digital technology will become an important driving force for future industrial development. The implementation of the digital China strategy will promote the transformation of traditional industries to digitalization, realize intelligent production, reduce costs, and improve quality, which will help China's manufacturing to become China's smart manufacturing; Contactless forms such as smart logistics can keep our work and life in order.
As the famous economist Ren Zeping said before, "The digital economy is one of the most important national strategies. It will reset the underlying logic of future economic development and become a new engine for economic growth. With the implementation of digital terminal applications such as health treasures and robots, digitalization Scenario applications have gradually become popular in various fields, and digital transformation has gradually become a social consensus."
The current social consensus has already been accepted and implemented by enterprises in thousands of industries. Meng Wanzhou, Huawei's rotating chairman, also said at the 2023 Huawei Global Analyst Conference, "Digitalization is the trend with the highest degree of consensus and the highest degree of certainty at present."
Through this Digital China Construction Summit, we can also see that a large number of manufacturing companies, including Huawei, BOE, Jomoo, etc., have become digital pioneers.
However, in the process of domestic digitalization, there are still some challenges that have not been resolved. For example, many companies still lack awareness of digitalization, thinking that they have completed digitalization if they have an intelligent customer service or a set of intelligent management systems; Importance, but lack of direction for digital transformation, etc.
The root cause of these problems is that, for the vast majority of people who have not participated in the practical effect and experience of digitalization, they only hear its "voice" and do not see its "person".
So how should enterprises digitize? Let us walk into this "Digital China Construction Summit" and maybe find the answer.
Directly hit the digital transformation, "early, accurate, stable" three-character secret
How can digitalization be done well? What value can digitalization bring to enterprises? Through the cases of companies such as Huawei and Jomoo, we may be able to see it more clearly.
1. Early layout and quick results
Judging from the digitization cases of some excellent companies, the first common feature they often have is "early layout". It can be said that in the face of the surging wave of digitalization, the sooner the layout can make the enterprise more likely to win in the fierce market competition.
For example, Huawei, which everyone is familiar with, is one of the first companies in China to embark on digital transformation. Its market performance over the years has been obvious to all, and digitalization has played an indispensable role in it.
As early as 1998, Huawei began to invite many world-renowned consulting companies such as IBM to participate in the company's own transformation. At that time, the concept of digitalization was not clear, and it involved more strategic choices, processes, organizations, and operating mechanisms. But looking back See, these are all important components of digital transformation.
It is also in this series of changes that lay the foundation for Huawei to go abroad and achieve internationalization. After years of intensive cultivation, Huawei's product development cycle has been shortened by half, and the failure rate has been reduced by more than 95%. The global asynchronous and coordinated product development process and management system have also gained trust from more overseas countries. As a result, Huawei went overseas from a stumble in 2000 to 2008 when it achieved a dazzling achievement of over 75% of its sales revenue coming from overseas.
Jomoo is also an early representative of the digital layout, and has actively embraced digitalization as early as more than ten years ago, which also makes Jomoo the earliest sanitary ware company in China to devote itself to "intelligent research and development".
Nowadays, digitalization has also brought JOMOO the competitiveness of the leading industry. On the one hand, with the help of many new industrial unmanned lighthouse factories, 365 days of unmanned production, and 365 days of light-off production, JOMOO has saved 20% of labor. Cost and management efficiency increased by 20%, energy consumption decreased by 7%, and operating costs decreased by 8%. On the other hand, through applications such as 5G robot precise grasping, 5G smart warehousing and logistics, and 5G in-membrane visual monitoring, the factory production efficiency has increased by 67%, the logistics transportation efficiency has increased by 45%, and the overall comprehensive efficiency has increased by 37%.
Of course, at present, our country is still in the initial stage of digitalization, and it is not too late to start digitalization now.
2. Aim well, hit well
The second similarity we can see from many enterprise cases is "accurate". Digital transformation is a multi-link long-chain process. Digitalization can affect all aspects of an enterprise's R&D, production, operation, and management. set the direction of digitization.
As for the business link, Wang Qiang, an associate professor at the Business School of Renmin University of China, pointed out that "the digital transformation of the new consumption field in the past few years has solved the neoclassical market concept of 'this market is static, it is there, but you don't know it. Take this market Make a new segmentation, find the positioning of this market, and manufacturers adapt to it' problem."
It is equivalent to that after enterprises obtain the connection, collection, use and analysis capabilities brought about by digitalization, this also obtains a broader market. For example, in the transformation of the bathroom industry, the rise of smart toilets was originally only to meet the consumption trend of comfort and convenience, but with digital capabilities, smart toilets are still meeting more needs of users.
For example, in 2016, Jomoo launched a cross-border cooperation with Huawei on smart bathrooms; in 2019, Jomoo joined forces with Huawei and China Telecom to build the industry's first 5G smart industrial park; Continue to expand the depth of cooperation; last year, the world's first 5G smart toilet lighthouse factory was implemented.
These are the manifestations of Jomoo's attachment of digital capabilities to operations and user experience services, and the i90 digital smart toilet launched this year is the latest achievement. In addition to realizing basic comfort and convenience, the i90 digital smart toilet also incorporates the health needs that users are most concerned about in the past two years. It adopts the industry's advanced "full waterway sterilization" system, and not only installs an external anti-scale filter The device can filter out impurities with high precision and soften the water quality, and adopts UV sterilizing water 2.0 technology with a sterilization rate as high as 99.9%. The whole process of ultraviolet sterilization is a two-pronged approach to clean from the source. Empowering with digital intelligence, refresh people's perception of bathroom products.
It is also under the blessing of these digital capabilities that JOMOO has found the pain points in the market, making it the only company in the industry that has grown against the trend in the past three years. The cumulative sales in the past three years have exceeded 50 billion, and the cumulative investment has reached nearly 10 billion. More than 30%.
3. Steady and sustainable pace
The third common characteristic is "stability". It is mainly reflected in two aspects, one is reflected in the continuous digitalization process; the other is reflected in the sustainability brought about by digitalization.
The two seem to be contradictory, but in fact they are a progressive relationship.
Through the previous cases of Huawei and Jomoo, we can see that the process of digitalization often goes through a long process, including Haier, Sinopec and other leading digital companies. This is the so-called "continuous digitalization" . This tests the determination and perseverance of an enterprise to invest in the digital field.
The "sustainability brought about by digitalization" is the return of long-term persistence. Still taking JOMOO as an example, digitalization has broken the curse of "high energy consumption and high pollution" in the bathroom industry for it from an intuitive point of view. Through real-time monitoring of water and electricity consumption, production energy consumption is greatly reduced. With the intervention of digital technology, JOMOO's 5G smart toilet lighthouse factory has introduced green design concepts and technologies. Through photovoltaic power generation, design and emission reduction, water saving and emission reduction, etc., carbon emissions have been reduced by 18,000 tons per year. According to the West Lake water volume of 15 million tons It is estimated that JOMOO's 5G smart toilet lighthouse factory saves more than one West Lake of water every year.
It can be seen that digitalization has given enterprises more than just a little bit. Huawei and Jomoo are pushing the digitalization to the next step to the top of the industry. Like Jomoo, because of its deep cultivation in the digital field, it has occupied trillions of dollars. The opportunity of the new track of intelligent sanitary ware is also the first to lead the Chinese sanitary ware industry with a brand value of 100 billion with the help of digitalization, and has achieved the market position of "China's first in the world and top three".
Leveraging the new market in the future, digitization becomes the "mainstay"
Through this "Digital China Construction Summit", we have further seen that the time to build a digital economy is not waiting. As Lin Xiaofa, member of the National Committee of the Chinese People's Political Consultative Conference, Secretary of the Party Committee of Jomoo Group, and Chairman of the Board of Directors, said at the conference, "We lead the high-quality development of the industry with digital transformation, look to the future to build a trillion-level robot industry cluster with global influence, and continue to develop digital intelligence. The new road of Chinese-style modernization of sanitary ware. Accelerating the construction of digital China is of great significance and far-reaching impact on the comprehensive construction of a socialist modern country and the comprehensive promotion of the great rejuvenation of the Chinese nation. Under the new trend of digital economy and consumption upgrading, digital smart sanitary ware will become the next A new outlet for a trillion-dollar market is a new development for China and a new opportunity for the world."
According to Liu Shangxi, president of the Chinese Academy of Fiscal Sciences, "the digital economy will become the dominant economic form in the future, and it is a brand-new economic form. The development process of the digital economy is actually the process of digitization of various industries."
"We should aim at digitalization and promote digitalization now. Our country's digitalization level is close to 40%. We need to measure today's digitalization as we measure the industrial revolution. We should take digitalization as the leading factor and industrialization as the basis to seize the once-in-a-lifetime historical opportunity. , and quickly switch various industries to the digital track."
But as mentioned earlier, the process of enterprise digital transformation cannot be accomplished overnight, it is more like a long stream of water. Just like the sanitary ware industry in which JOMOO is located, digitalization has started a new journey of trillions in the sanitary ware industry. Only by continuously and closely seizing the opportunities of digitalization can we take the lead in the fierce market competition.
This is also the reason why JOMOO continues to deepen digitalization. At this conference, Jomoo and Fujian Telecom reached a preliminary consensus on further cooperation. The two parties will speed up the establishment of a joint research and development center, and establish a bilateral cooperative organization that promotes integration from planning to technical research and training to integrated service output; strengthen smart home ecological cooperation, integrate the channel strength of both parties, and promote each other's business products as agents; Together with Digital Life, we will study the new technology revolution of smart bathroom space; the high integration of communication in digital life ecology, the application of unmanned self-service stores, and explore new models of channel sales cooperation between the two parties, etc.
It can be seen that digitalization has become the "pillar" for the current sanitary industry to open up new markets. Of course, this is not only the case in the bathroom industry. For thousands of industries, digitalization is an opportunity, and it is the future.
All in all, not only the development of enterprises, but also digitalization is one of the important engines to promote my country's economic development. In the future, digitalization will go deeper into production and life. Driven by technology and policies, digitalization and the digital economy will continue to play an important role in my country's economic development, providing strong support for the realization of high-quality development and the comprehensive construction of a modern socialist country.
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