【Report Type】Industrial Research
[Report format] electronic + paper version
【Producer】Huajing Industrial Research Institute
This report is launched by the Huajing Industrial Research Institute. It specifically analyzes the development status, competition pattern and market supply and demand situation of China's rural microfinance industry, and analyzes the industry's policy environment, economic environment, social environment and technological environment . Analyze the opportunities and challenges facing the industry. It also focused on analyzing the current operating status and development pattern of key enterprises, and made a professional prediction on the development trend of the industry in the next few years. Provide professional guidance and suggestions for enterprises, scientific research, investment institutions and other units to understand the latest development trends and competition pattern of the industry, and to grasp the future development direction of the industry.
Small loans for rural youth entrepreneurship refer to the small loans that rural credit cooperatives in cooperation with league organizations at all levels grant to rural youths (under the age of 40) for production, business and other entrepreneurial activities.
The data in this research report mainly use databases such as national statistical data, General Administration of Customs, questionnaire survey data, and data collected by the Ministry of Commerce. Among them, macroeconomic data mainly come from the National Bureau of Statistics, some industry statistical data mainly come from the National Bureau of Statistics and market research data, enterprise data mainly come from the National Bureau of Statistics scale enterprise statistical database and stock exchanges, etc., price data mainly come from various markets Monitoring database.
Report directory:
Chapter 1 Overview of Rural Microfinance Industry
1.1 Definition and Classification of Microfinance Industry
1.1.1 Industry Definition
1. Overview of microloans
2. Overview of microfinance companies
1.1.2 Industry Classification
1. Classification according to funding source and organizational structure
2. Classification according to beneficiaries and loan methods
3. Classification according to bank and customer contact information
4. According to different classifications of loan objects
1.2 Definition and Classification of Rural Microfinance Industry
1.2.1 Industry Definition
1.2.2 Industry Product/Service Classification
1.2.3 Main business models of the industry
1.3 Analysis of Characteristics of Rural Microfinance Industry
1.3.1 Industry Chain Analysis
1.3.2 The position of the rural microfinance industry in the industrial chain
1.3.3 Life cycle analysis of rural microfinance industry
Chapter 2 Overview of Market Characteristics of Rural Microfinance Industry
2.1 Industry Market Overview
2.1.1 Industry Market Characteristics
2.1.2 Degree of marketization of the industry
2.1.3 Forecast analysis of industry profit level and change trend
2.2 The main barriers to entering the industry
2.2.1 Barriers to Fund Access
2.2.2 Barriers to market entry
2.2.3 Technical and talent barriers
2.2.4 Other Obstacles
2.3 Cyclical and regional nature of the industry
2.3.1 Industry cycle analysis
1. The cyclical volatility of the industry
2. Industry product life cycle
2.3.2 Regionality of the industry
2.4 Relevance between industry and upstream and downstream industries
2.4.1 Overview of Industry Chain
2.4.2 Distribution of Upstream Industries
2.4.3 Distribution of Downstream Industries
Chapter Three 2017-2021 Analysis of the Development Environment of China's Rural Microfinance Industry
3.1 Analysis of the political and legal environment of the rural microfinance industry
3.1.1 Analysis of Industry Management System
3.1.2 Major Laws and Regulations of the Industry
3.1.3 Industry related development plan
3.1.4 Policy defects in the microfinance industry
3.1.5 Microfinance Supervision and Policy Suggestions
3.2 Economic Environment Analysis of Rural Microfinance Industry
3.2.1 Analysis of International Macroeconomic Situation
3.2.2 Analysis of domestic macroeconomic situation
3.2.3 Analysis of industrial macroeconomic environment
3.3 Social Environment Analysis of Rural Microfinance Industry
3.3.1 Social environment of rural microfinance industry
3.3.2 Impact of social environment on the industry
3.3.3 Impact of Rural Microfinance Industry Development on Social Development
3.4 Analysis of Technical Environment of Rural Microfinance Industry
3.4.1 Technical analysis of rural microfinance
3.4.2 Technical development level of rural microfinance
3.4.3 Prediction and Analysis of Main Technology Development Trends of Rural Microfinance Industry
3.5 Monetary Environment Analysis of Rural Microfinance Industry Development
3.5.1 Analysis of domestic credit environment operation
3.5.2 The central bank's monetary policy and its impact
3.5.3 Central Bank's Monetary Policy Outlook
3.5.4 Analysis of Domestic Personal Loan Environment
Chapter 4 Overview of Global Rural Microfinance Industry Development
4.1 Market Development Analysis of Global Rural Microfinance Industry from 2017 to 2021
4.1.1 2017-2021 analysis of the status quo of the global rural microfinance market
4.1.2 2017-2021 Global Rural Microfinance Market Structure Analysis
4.1.3 2017-2021 analysis of global rural microfinance model
4.2 2017-2021 Analysis of Enterprises in the Global Microfinance Industry
4.3 Market analysis of major countries in 2017-2021
4.3.1 2017-2021 Analysis of U.S. Rural Microfinance Market
4.3.2 2017-2021 Analysis of German Rural Microfinance Market
4.3.3 Analysis of UK rural microfinance market from 2017 to 2021
4.3.4 2017-2021 Analysis of French Rural Microfinance Market
4.3.5 2017-2021 Analysis of Japan's Rural Microfinance Market
4.3.6 2017-2021 Analysis of Rural Microfinance Market in South Korea
Chapter 5 Overview of the Development of China’s Rural Microfinance Industry
5.1 Analysis of the development status of my country's rural microfinance industry
5.1.1 Development stage of my country's rural microfinance industry
5.1.2 Overall Development of Rural Microfinance Industry in my country
5.1.3 Analysis of Development Characteristics of Rural Microfinance Industry in my country
5.2 Research on the Development Status of Rural Microfinance Industry from 2017 to 2021
5.2.1 2017-2021 Market Scale of my country's Rural Microfinance Industry
5.2.2 Analysis of the development of my country's rural microfinance industry from 2017 to 2021
5.2.3 2017-2021 Analysis of Development of Chinese Rural Microfinance Enterprises
5.3 Regional Market Analysis
5.3.1 Analysis of overall situation of regional market distribution
5.3.2 Market Analysis of Key Provinces and Cities in 2017-2021
5.4 Market Analysis of Rural Microfinance Segmentation Products/Services
5.4.1 Segmentation of Product/Service Features
5.4.2 Market Scale and Growth Rate of Segmented Products/Services from 2017 to 2021
5.4.3 Forecast and Analysis of Market Prospects of Key Segmented Products/Services
Chapter 6 Market Operation Analysis of China’s Rural Microfinance Industry
6.1 Analysis of Rural Microfinance Market
6.1.1 Research on the Development Status of Rural Financial Market
1. The reform process of the rural financial system
2. The reform effect of the rural financial system
6.1.2 The Supply and Demand Situation of the Rural Financial Market
6.1.3 Research on the Operation Status of Rural Financial Market
6.1.4 Research on the Current Situation of Rural Finance Service Market
6.1.5 Analysis of Rural Financing Channels
6.2 Analysis of the Development of P2P Microfinance for Farmers
6.2.1 Characteristics and models of P2P microfinance for rural households
6.2.2 Research on the Development Status of P2P Farmer Microfinance in China
6.2.3 Problems in the development of China's P2P farmer microfinance
6.2.4 Suggestions for the development of China's P2P farmer microfinance
6.3 Analysis of Rural Financial System
6.3.1 Development Track of Rural Microfinance
6.3.2 Comprehensive benefits of rural microfinance
6.3.3 Market Size of Rural Microfinance
6.3.4 Rural micro-credit market lags behind
6.4 Analysis of Operational Performance of Rural Small Loan Companies
6.4.1 Basic overview of rural microfinance companies
6.4.2 Loan characteristics of rural microfinance companies
6.4.3 Operating performance of rural microfinance companies
6.4.4 Development strategies of rural microfinance companies
6.5 Analysis of Rural Small Loan Market Demand Environment
6.5.1 Structure of rural population and employees
6.5.2 Agricultural production and operation households and agricultural production and operation units
6.5.3 Farmers' income
6.5.4 Rural financial development technical means
6.6 Analysis of Business Model of Rural Microfinance Mixed Operation
6.6.1 Basic theory of business model
6.6.2 Components of the Mixed Operation Business Model of Microfinance
6.6.3 Characteristics of Business Models
1. Three types of productive farmers
2. Two types of rural enterprises
6.6.4 Analysis of Advantages and Disadvantages of Mixed Operation Business Model
Chapter 7 Analysis of Marketing Trends and Strategies of my country's Rural Microfinance Industry
7.1 Market Segmentation and Positioning of Microfinance Companies
7.1.1 Microfinance Company Market Segments
7.1.2 Market Segment Selection and Attractive Analysis of Microfinance Companies
7.1.3 Market positioning of microfinance companies
7.2 Marketing Strategies of Microfinance Companies
7.2.1 Product Strategy
1. Products of microfinance companies
2. Services of small loan companies
7.2.2 Price Strategy - Interest Rate
7.2.3 Channel Strategy
1. Carpet contact
2. Chain development
3. Open a branch
7.2.4 Promotion Strategy
1. Public relations
2. Business promotion
3. Personnel promotion
4. Advertising promotion
5. Telemarketing
6. Internet marketing
7.3 Empirical Analysis - Research on Microfinance Strategy in Ordos City
7.3.1 Overall Environmental Analysis of Ordos City
1. Geographical environment
2. Human environment
3. Consumption habits
7.3.2 The marketing strategy of Ordos Microfinance Company
1. Product strategy
2. Price strategy - interest
3. Channel strategy
4. Promotion strategy
Chapter 8 Analysis of Upstream and Downstream Industry Chains of China’s Rural Microfinance Industry
8.1 Overview of Industrial Chain of Rural Microfinance Industry
8.1.1 Definition of Industry Chain
8.1.2 Industrial Chain of Rural Microfinance Industry
8.2 Development Analysis of Main Upstream Industries of Rural Microfinance Industry
8.2.1 Survey on Development Status of Upstream Industry
8.2.2 Analysis of Upstream Industry Supply
8.2.3 Analysis of major suppliers
8.3 Development Analysis of Main Downstream Industries of Rural Microfinance Industry
8.3.1 Investigation on Development Status of Downstream (Application Industry) Industry
8.3.2 Downstream (application industry) industry demand analysis
8.3.3 Downstream (application industry) most promising product/industry analysis
Chapter 9 Market Competition Pattern and Product Analysis of China's Rural Microfinance Industry
9.1 Analysis of Competition Pattern of Rural Microfinance Industry
9.1.1 Analysis of Rural Microfinance Industry Concentration
9.1.2 Market Competition Analysis of Rural Microfinance Products
9.2 Analysis of Rural Microfinance Business of Large Banks
9.2.1 Analysis of Rural Microfinance Business of China Development Bank
9.2.2 Analysis of Rural Microfinance Business of Agricultural Bank of China
9.2.3 Analysis of Small Loan Business of Postal Savings Bank of China
9.3 Analysis of Rural Small Loan Business of Small and Medium Banks
9.3.1 Analysis of Small Loan Business of Rural Commercial Banks
9.3.2 Analysis of Small Loan Business of Rural Credit Cooperatives
9.3.3 Analysis of Small Loan Business of Rural Banks
9.4 Analysis of Rural Microfinance Business of Foreign-funded Banks
9.4.1 Analysis of HSBC’s rural microfinance business
9.4.2 Analysis of Citibank's Rural Microfinance Business
9.4.3 Rural Microfinance Business Analysis of Standard Chartered Bank
Chapter Ten Competitiveness Analysis of Leading Enterprises in China's Rural Microfinance Industry
10.1 Qianshang West Small Loan Co., Ltd., Yunyan District, Guiyang City
10.1.1 Analysis of Basic Conditions of Enterprise Development
10.1.2 Analysis of Main Products of Enterprises
10.1.3 Analysis of Enterprise Competitive Advantage
10.1.4 Analysis of Enterprise Operation Status
10.2 Nanning Guangyin Microfinance Co., Ltd.
10.2.1 Analysis of Basic Conditions of Enterprise Development
10.2.2 Analysis of Main Products of Enterprises
10.2.3 Analysis of Enterprise Competitive Advantage
10.2.4 Analysis of Enterprise Operation Status
10.3 Guangzhou Huadu Wansui Microfinance Co., Ltd.
10.3.1 Analysis of Basic Conditions of Enterprise Development
10.3.2 Analysis of Main Products of Enterprises
10.3.3 Analysis of Enterprise Competitive Advantage
10.3.4 Analysis of Enterprise Operation Status
10.4 Shenzhen Zendai Quick Loan Co., Ltd.
10.4.1 Analysis of Basic Conditions of Enterprise Development
10.4.2 Analysis of Main Products of Enterprises
10.4.3 Analysis of Enterprise Competitive Advantage
10.4.4 Analysis of Enterprise Operation Status
10.5 Foshan Nanhai Youcheng Small Loan Co., Ltd.
10.5.1 Analysis of Basic Conditions of Enterprise Development
10.5.2 Analysis of Main Products of Enterprises
10.5.3 Analysis of Enterprise Competitive Advantage
10.5.4 Analysis of Enterprise Operation Status
10.6 Wuhan Hongshan Jiukun Small Loan Co., Ltd.
10.6.1 Analysis of Basic Conditions of Enterprise Development
10.6.2 Analysis of Main Products of Enterprises
10.6.3 Analysis of Enterprise Competitive Advantage
10.6.4 Analysis of Enterprise Operation Status
Chapter Eleven 2022-2027 Development Trend and Prospect Forecast of China's Rural Microfinance Industry
11.1 Development Prospects of China's Rural Microfinance Market from 2022 to 2027
11.1.1 Development potential of rural microfinance market from 2022 to 2027
11.1.2 Outlook for the development of the rural microfinance market from 2022 to 2027
11.1.3 2022-2027 Forecast of Development Prospects of Rural Microfinance Segmented Industry
11.2 Forecast and analysis of the development trend of China's rural microfinance market from 2022 to 2027
11.2.1 2022-2027 forecast and analysis of development trend of rural microfinance industry
11.2.2 2022-2027 Forecast Analysis of Rural Microfinance Market Scale
11.2.3 2022-2027 Application Trend Analysis of Rural Microfinance Industry
11.2.4 2022-2027 forecast and analysis of market segment development trend
11.3 Forecast Analysis of Supply and Demand of China's Rural Microfinance Industry from 2022 to 2027
11.3.1 2022-2027 supply forecast analysis of China's rural microfinance industry
11.3.2 2022-2027 China's rural microfinance industry demand forecast analysis
11.3.3 2022-2027 Forecast Analysis of China's Rural Microfinance Supply and Demand Balance
11.4 Forecast analysis of key trends affecting production and operation of enterprises
11.4.1 Favorable and Unfavorable Factors for Industry Development
11.4.2 Market Integration Growth Trend Forecast
11.4.3 Forecast Analysis of Demand Trends and New Business Opportunities
11.4.4 Trend Forecast Analysis of Regional Market Expansion of Enterprises
11.4.5 R&D Trends and Alternative Technology Progress
11.4.6 Forecast analysis of key trends affecting enterprise sales and service methods
Chapter 12 Investment Prospects of China's Rural Microfinance Industry from 2022 to 2027
12.1 Analysis of Investment Status of Rural Microfinance Industry
12.1.1 Analysis of Investment Scale of Rural Microfinance Industry
12.1.2 Composition of Investment Fund Sources of Rural Microfinance Industry
12.1.3 Construction Analysis of Investment Projects in Rural Microfinance Industry
12.1.4 Analysis of Use of Investment Funds in Rural Microfinance Industry
12.1.5 Analysis on Composition of Investment Subjects in Rural Microfinance Industry
12.2 Analysis of investment characteristics of rural microfinance industry
12.2.1 Analysis of Entry Barriers of Rural Microfinance Industry
12.2.2 Analysis of Profit Model of Rural Microfinance Industry
12.2.3 Analysis of Profit Factors of Rural Microfinance Industry
12.3 Analysis of Investment Opportunities in Rural Microfinance Industry
12.4 Investment Risk Analysis of Rural Microfinance Industry
12.4.1 Policy Risks of Rural Microfinance Industry
12.4.2 Macroeconomic Risks
12.4.3 Market Competition Risk
12.4.4 Related Industry Risks
12.4.5 Product structure risk
12.4.6 Technology R&D Risks
12.4.7 (HJ 327) Other investment risks
12.5 Investment Potential and Suggestions of Rural Microfinance Industry
12.5.1 Analysis of Investment Potential of Rural Microfinance Industry
12.5.2 Latest Investment Trends of Rural Microfinance Industry
12.5.3 Investment Opportunities and Suggestions for Rural Microfinance Industry
Chapter Thirteen 2022-2027 Analysis of Investment Strategy of Chinese Rural Microfinance Enterprises
13.1 The Background and Significance of Rural Microfinance Enterprise Development Strategic Planning
13.2 Basis for formulating strategic planning of rural microfinance enterprises
13.2.1 National policy support
13.2.2 Laws of Industry Development
13.2.3 Enterprise Resources and Capabilities
13.2.4 Predictable Strategic Positioning
13.3 Analysis of Strategic Planning Strategy of Rural Microfinance Enterprises
13.3.1 Strategic Integrated Planning
13.3.2 Technology Development Strategy
13.3.3 Regional Strategic Planning
13.3.4 Industrial Strategic Planning
13.3.5 Marketing Brand Strategy
13.3.6 Competitive Strategic Planning
Chapter Fourteen Research Conclusions and Suggestions
14.1 Research Conclusions
14.2 Industry Recommendations (HJ LT)
14.2.1 Suggestions on Industry Development Strategies
14.2.2 Suggestions on investment direction of the industry
14.2.3 Suggestions on investment methods of the industry
Chart directory:
Chart Characteristics of Rural Microfinance Industry
Diagram of the life cycle of the rural microfinance industry
Chart analysis of industrial chain of rural microfinance industry
Chart 2017-2021 Analysis of Market Size of Rural Microfinance Industry
Chart 2022-2027 Forecast Analysis of Market Size of Rural Microfinance Industry
Chart 2017-2021 Analysis of Demand Scale of Rural Microfinance Industry
Chart 2022-2027 Forecast Analysis of Demand Scale of Rural Microfinance Industry
Chart 2017-2021 Analysis of Supply Scale of Rural Microfinance Industry
Chart 2022-2027 Forecast Analysis of Supply Scale of Rural Microfinance Industry
Chart 2017-2021 Comparison of important data indicators of rural microfinance
Chart 2017-2021 Analysis of Sales Situation of China's Rural Microfinance Industry
See text for more charts...