The phrase “no profit can’t afford to be early” endures for a long time. If you want to improve the stickiness of users, you must think about service or added value. WeChat Frog Pro is the bridge between the two, and it will give consumers a brand new payment experience. This year, face-based payment has been widely used, and all kinds of news have spread like wildfire, with mixed results. In early July, news about Alipay's WeChat Frog Pro came frequently, but the official WeChat payment never revealed its mystery. It has not been revealed, not only did not bring negative effects, but created a lot of expectations for the market.
The concept of facial recognition means membership has been proposed since the beginning of the promotion of facial recognition payment, but it has not been realized. Until April of this year, Alipay Dragonfly II once again proposed to swipe the face to be a member, new users open the card in 3 seconds, and old users receive coupons in 1 second. WeChat also put forward the same request at the growth plan service provider conference. member. Face-swiping payment, smart medical care, smart campus, smart bank, catering, supermarket, hotel, non-sense parking lot, various scene solutions, software customization development, payment equipment wholesale, please Baidu "Zhangyou Electronic Wei" for details
From the product design point of view, the Frog Pro is equipped with a 10.1-inch high-definition display on the front and back, and has opened up the WeChat card package, applet and other functions. After the payment is completed, the contact information of the sales store service personnel can be added through the relationship chain. Single consumption has evolved into a long-term consumption relationship. And through data management, after paying with the face, customers’ opinions can be converted into store members, and they can enjoy various member rights and preferential benefits of the store.
The core asset of an Internet company is the user, otherwise Huawei would not insist on storing consumer information in the hardware of the mobile phone. However, this time is different from the past. Before this, it was necessary to reach users through the medium of mobile phones. WeChat Pay is a facial payment hardware device that is developed through its own research and development and co-created with ecological partners such as Liandi, Zhidian Smart, Sangda and other ecological partners, eliminating third-party authorization. From this point of view, acquiring users through facial payment is a good opportunity to gather customers.
For example, if we go to a coffee shop to buy coffee, we usually need to open our membership information, order to open our payment code, and then the clerk will scan it. The face-swiping payment device can complete the two processes of member reading and payment with one face-swiping. In the payment process, the data will also analyze the consumer's preferences based on the order situation, and then push preferential information to the customers in a targeted manner.
In addition to daily life scenes, in medical, public transportation and other fields, WeChat and Alipay will also open up face payment, changing consumers' consumption experience and shopping process. When the required information such as personal bills and medical reports have been sent to our mobile phones after swiping the face to pay, we no longer need to fetch the receipts and keep checking the data information. By then, the paper bills will become history. It is over.