Foreword:
This article is part of the beginner's guide. Mainly introduce the official account and WeChat payment.
1. The purpose of binding the official account to WeChat payment
1. Realize the user payment (JSAPI payment) function of the official account web page
This should be the reason why most official accounts apply for WeChat payment, which is used to connect to their own web shopping malls, etc.
2. Realize the use of external links in official account articles
There are indeed some users who apply for WeChat payment for their official account, just because the official regulations require WeChat payment to be used for external links in official account articles.
2. The platforms involved
1. WeChat public platform
Website: WeChat public platform
The official account management platform, where you can set various functions of the official account, and apply for or associate a WeChat payment merchant account.
2. WeChat merchant platform
The merchant account management platform, where you can set various functions of the merchant account, and bind APPIDs such as official accounts.
3. Relevant entities and the nature of official accounts
1. Individual subject
Personal subscription numbers cannot apply for WeChat payment.
2. Non-personal subjects
For enterprises, public institutions, government media, and other organizations, service accounts that have been certified by WeChat can activate WeChat payment.
For government and media, subscription accounts that have been certified by WeChat can activate WeChat payment.
3，Overseas entity
In most overseas regions, it is necessary to contact an agency to assist in registering a service account and opening WeChat payment.
4. How to bind the merchant account
1. Initiated by the background of the official account
(1) When there is no WeChat payment merchant account:
Click the Apply for access button and follow the process to operate.
(2) If you already have a merchant account:
Click to associate more merchant numbers, and jump to the merchant platform for association.
2. Initiated by the merchant platform
It is the same as the actual process of associating more merchant accounts in the background of the official account, directly log in to the WeChat merchant platform, and bind the APPID of the official account.
Path: Merchant Platform - Product Center - APPID Authorization Management
After binding the APPID of the official account on the merchant platform, don't forget to confirm the binding on the background of the official account.
*It is recommended to refer to the official document: Wechat payment general merchant and AppID account association management
5. Other matters
1. Can Official Accounts be associated with merchant accounts of different entities?
Can. The platform will conduct an audit.
2. Does it cost money to open WeChat Pay?
Opening a WeChat Pay merchant account is free.
A certain rate will be charged for each successful WeChat payment order.
The specific rate is related to the industry of the company whose merchant account you registered.
3. How to unbind the merchant account?
Self-service unbinding is not supported.
See: How to untie the appid from the merchant account? - How to untie the appid from the merchant account in the WeChat Open Community | WeChat Open Community
4. Does WeChat Pay have an annual review?
There is no annual review on the payment side.
But it is also necessary to log in to the merchant platform frequently to check the status and official announcements.
5. I heard that you still need to register for the WeChat open platform?
Only the WeChat payment on the APP side needs to register the WeChat open platform, and the official account does not.
6. Can I link the merchant account of the WeChat store?
Can't.
7. How to check the merchant account I have opened?
(1) WeChat payment merchant assistant, view my merchant login page.
Search WeChat Pay Merchant Assistant on WeChat, or directly scan the QR code below.
(2) Send inquiry letter
Fill out and print the query letter template according to the official requirements, then log in to QQ and open the following address to submit information: WeChat Payment Merchant ID Query Guide- Tencent Customer Service
*For the text version of the inquiry letter, please refer to: WeChat Pay Merchant Account Inquiry Guidelines