Compared with the QR code, the advantage of facial payment is that the mobile phone is removed, but the lack of media also means that the leakage of facial information becomes easier. The basic principle of facial payment is to collect the terminal hardware The information is compared with the information stored in the cloud to see if the information is consistent, and then unlock to complete the face payment.
If information leakage occurs in the cloud biodatabase, it will also bring certain risks to the security of the account. Therefore, the leakage of personal information is a relatively large risk that face payment may face. This directly leads to the reluctance of many businesses to install face-swiping devices, and also causes many consumers to be uneasy about this. Even Alipay and WeChat have successively introduced large-scale subsidies this year to seize the entrance of future facial payment. Face-swiping payment, smart medical care, smart campus, smart bank, catering, supermarket, hotel, non-sense parking lot, various scene solutions, software customization development, payment equipment wholesale, please Baidu "Zhangyou Electronic Wei" for details
In March of this year, WeChat Pay launched the Frog, a face-scanning payment device. The logic of the competition between the two remains unchanged, and it is still a time-tested subsidy war. Alipay announced in April this year that it would invest 3 billion yuan to promote face payment, and then WeChat participated in personal hand-to-hand combat, raising this number to 10 billion. In September of this year, in response, Alipay simply abolished the specific amount limit in 100 million yuan, and announced that there is no upper limit on the subsidy for promoting facial payment.
If you think about it carefully, the middle-level agents are almost sure to make a profit without losing money. If the lower-level agents they develop cannot reach the number of laying machines, then the agency fees they pay will definitely face losses. If the lower-level agents are really capable By laying a lot of machines, middle-level agents can also get profit sharing income. This can explain why so many China Merchants Associations and so many advertisements bombed.
The overwhelming investment advertisements have indeed attracted countless bottom-level promoters. However, too many Xiaobai who have almost no knowledge of the industry have lost their judgment on their own promotion ability in the advertising of talking about the future and profit. In the end, a lot of agency fees were invested and huge pressure was generated. I hope those middle-level service providers will not overly exaggerate the annual income of millions and tens of millions and other similar propaganda when attracting investment. Of course, we know that the tuyere is a tuyere, but there is still a long way to realize the popularization of face payment.
The so-called one will succeed. In those days, the promotion of QR code was developed by countless low-level promoters who installed and promoted one code by one code. Fortunately, no matter how much the promotion of QR code can bring to the promoters, at least they It hardly costs much. However, the current promotion method of face payment requires payment of service fees and other methods to enter this threshold, which will indeed bring pressure to the promoters, and the way forward is unknown. I believe the market will give everyone the real answer.