Business Insight丨Author / Liu Run finishing / Wan Qing
This is the 1061 original article of Liu Run's public account
In 2021, live.
— 1 —
Experience the lesson of lack
The sooner you go, the better
There is such a joke circulating on the Internet:
Don't bully the post-90s in the workplace, quit, fire your boss, and take minutes.
If you want to bully, bully the middle-aged.
Even if he doesn't want to do it, he has to endure it. There is an old man to take care of, and a young man to raise him. I dare not leave if I want to leave.
When a person reaches middle age, there is no one behind him, and he dare not fall, nor can he fall. Various loans have to be repaid every month, and the cash flow is not interrupted.
Everyone hopes to have face, and it is by their own temperament.
But face is earned, not charity.
A successful career, wealth and status naturally have face.
Before you get these, don't care too much about face, you won't give it to you if you ask for it.
Only by experiencing what is scarcity can we understand what is abundant.
19 years ago, I just arrived in Shanghai. From home to office, I took the subway 2 yuan and the bus 1 yuan.
Reluctant to take the subway, so I went out 15 minutes early every day and took the car.
If you have not experienced the lack of "cannot sit on the subway", it is difficult to realize that face is worthless.
The earlier you learn the lesson of scarcity, the better.
Two days ago, a picture swept the screen:
(The picture comes from the Internet)
Many people always want to do some big business, can't see, look down on small things, don't want to focus, and are ashamed to talk about money.
I always feel that this thing is too low, that thing is not technical enough, there are no barriers to this thing, there is no innovation, this thing is unsustainable, this thing has already been done...
This is a small business, I am the one who wants to do big things...
But in fact, any industry, any market, any demand, to achieve the ultimate, there is a chance of making one million a year.
Those things that you think you can’t put down to do, and things you think are low, don’t necessarily make money.
Laying down to make money is the greatest decent thing for an adult.
— 2 —
Has a capability core
Is the foundation of all your development
In the Evolution Island community, a classmate asked me a question: I am 30 years old and I have not formed my core competitiveness in the professional field. I am very anxious. What should I do? At this age, a very important step is to find what you want. If a person does not know which pier he is heading to, then no wind direction will be downwind. Achieving goals begins with identifying goals. A company is a system. There are many elements in the system, and each link is interlinked. But in abstract terms, the key elements are: strategy, people (organization), money (funds), and things (products). ). Your choice is right or wrong, it depends on whether you occupy the key elements around the four key nodes in the company system, find a niche position and an angle. In this position, you can continue to provide output for the company, create value for the company, and continue to create more and more value. This is the reason why you can receive salary, get promoted and raise salary. Without core competitiveness, I want to have better career development. Behind this problem is the choice of stability and possibility. First find a core competence that you are good at. Only you know what you are good at. Having a core capability is the foundation of all your development. Go out and walk more, receive some messages, and meet some people. The direction of development is not something you can think of when you face the computer at home. It is the vague path of experience, knowledge, people I have seen, things done, road traveled, a series of tracks slowly emerging. Oranges born in Huainan are oranges, while those born in Huaibei are oranges. If the people in Huainan are in Huainan and the people in Huaibei are in Huaibei, they will never know each other, they will think that the world in their eyes is the world. However, once they went out and communicated, they discovered the information gap. It turns out that there are not only oranges in the world, but also oranges. Later, there are a series of development directions such as orange juice, fruit tea, tangerine peel, and canned food. The development direction of these capabilities is not a fantasy, but a step by step. After finding the development direction of the capability core, go to a space that contains more opportunities and expand the adjacent space. What is adjacent space? If you want to drive, then you need to open the door and insert the key before you can step on the accelerator. Before you open the door, it is impossible to directly step on the accelerator. If these two things are not adjacent, you cannot drive the car. . And when you open the door, insert the key, and then step on the accelerator, the neighbor may be established at this time, and you can easily drive the car forward. Why do many people like to go to first-tier cities? Because from the third and fourth tier cities to the first line, the original space will expand rapidly, the territory of the adjacent space will instantly expand, and the possibilities and opportunities will become more. It’s the same for job transfer, not just for salary Without growth, it is more important to see whether the adjacent space behind the resource elements has expanded. First find a core of ability that is good at, that is, use existing resources to seek breakthroughs in the boundary part. If there is nothing good at, then spend a few years to develop a skill as a "nucleus" on the basis of ensuring survival. Any possibility you get, a high probability is obtained from the space adjacent to you. Your neighboring resources determine your future.
— 3 —
Don't be the one who digs shovel repeatedly
Overcoming the midlife crisis, in fact, is to start now, and everything you do is for the long-term accumulation of the future.
What you are doing now, after doing it, will the next thing benefit from it?
Everyone is the director of his own life and his own CEO. What you are creating is your own script.
What you are exercising is the right to live your life.
If you are writing a script, each chapter serves the overall theme, with a clear direction and structure. The plot progresses from chapter to chapter, and the content is also brilliant.
But if you write a few chapters every time, you need to push it all over again, without accumulation, change the plot, change the character, change the conflict and the main line of the plot, your script is likely to be boring.
Only deep accumulation and continuous accumulation in the right direction can produce more possibilities.
Many people's lives are like digging a wall. The wall is thick and it takes a long time to dig. There are gleaming gold and jewels behind the wall, but the digger doesn't know it.
When the last shovel was about to be done, the digger was tired, rested, started to change direction, started digging again, and spent a lifetime.
Don't be the one who digs the shovel repeatedly. Never.
Final words
Once I did a review with the team. Talking about the relationship between external constraints, self-constraints, and mission goals. I shared an opinion.
The War of Resistance Against Japan is difficult to fight. If we fail, it can be said that we do not have an atomic bomb, or it can be said that we do not have the brutality of the enemy and we adhere to our values.
However, our job is not to win the battle without the atomic bomb (external restrictions) and adhere to the values (self-constraints)?
Remember from now on:
1) Restrictions exist objectively. Under restricted circumstances, it is our responsibility to complete the task;
2) Find the reasons for success from outside, and find the reasons for failure.
Whether it's starting a business or working. Ordinary people always like to attribute their achievements to their outstanding ability, and attribute their failures to the bad environment and the fierce competitors.
but. but. Believe that no matter what difficult environment they face, there are people who still have jobs and raise their salaries, and there are companies that are growing against the trend.
Our competitors are too cruel, and we cannot change them.
We are even more powerless to change the external environment.
The only thing we can change is ourselves.
Laying down to make money is the greatest decent thing for an adult.
In 2021, live.
And, live with dignity.