Smart management in a narrow sense refers to the voucher proposed by WeChat in the mini program, which uses the way of issuing voucher to expand marketing channels.
"Smart Management" refers to the use of a complete system to attract new customers and retain old customers for merchants, including scanning code ordering, membership management, marketing management, self-built takeaway, face payment, self-service cashier, and big data Application and other practical and effective ways to improve user loyalty, reduce labor costs for catering businesses, and at the same time more accurately understand their customers and products, improve store operating results and increase turnover.
This system refers to the WeChat payment system. Note that WeChat payment is not equivalent to WeChat.
WeChat Pay uses its huge traffic, resources and technology development capabilities to gather merchants on its own platform, and solve some problems that merchants do not have the ability to solve, thereby achieving a win-win situation. Of course, similar to the "smart operation" model, Alipay It is called digital operation.
But in fact, broadly speaking, whether it is smart operation or digital operation, their applications are actually more extensive.
Wisdom is derived from the brain, using technology to implant brain thinking in some programs or calculations, so that some operations and applications become more handy.
Applying the concept of wisdom to cities can be smart transportation.
Smart transportation is based on the intelligent traffic dispatching system and integrates IT technologies such as the Internet of Things, cloud computing, big data, and mobile Internet, and provides real-time traffic data services through the collection and processing of traffic information through information technology. For example, many years ago, we were waiting for the train at the station, but now, first check which station the train we want to take is currently at through the app, and then choose a suitable time to get to the station. This is one of the smart transportation. application.
Applying the concept of wisdom to cities can be smart healthcare.
Smart medical care is an important means to promote Huimin medical care. Through the use of information technology, a platform system will be created to reduce the waiting time for patients and provide convenient payment methods to provide patients with fair, safe, convenient and high-quality medical services. . The application of smart medical care has been deeply rooted in the hearts of the people. Online appointments before seeing a doctor have become a default behavior for people to see a doctor. Of course, the application of smart medicine is not limited to this point, and its application range is wider than we thought.
The application of the concept of wisdom to business operations is smart operation.
The application of smart business is different from traditional business. It is more based on mobile payment. For example, mobile scanning code ordering replaces the original manual ordering, which greatly saves the time of queuing for ordering; and the closest interaction between the merchant and the consumer is the payment. Use advanced payment tools, such as face payment, to easily obtain customer information to further establish contact.
The biggest difference between smart management and traditional management is that you can obtain consumption data. Under the background of the big data era, everything is based on data. Through data analysis, product design, product upgrades, and product transformation are carried out, so that all product functions are more suitable for your own consumers, and consumer needs are met to the greatest extent. , To enhance the consumer experience, so as to maximize operating benefits.
The person in charge of WeChat payment service provider Wenzhou Zhuanbang Technology’s well-known payment brand "Online Payment" revealed that merchants can upgrade their smart operations through the application of scanning QR codes to order meals and face-swiping payment devices, which can increase member card opening rates and member repurchase rates , Member consumption unit prices have increased significantly. Even for some chain restaurants, the membership card opening rate can reach at least twice.
The application of smart management is a new management method that all merchants are exploring today. At the same time, it is also a trend of development and transformation that will be faced in the future.
With the further development of artificial intelligence and 5g technology, smart business may be better integrated with them in the future, pushing intelligent life to a new height!
Smart management + artificial intelligence + hotel is an unmanned hotel;
Smart management + artificial intelligence + cars are unmanned cars.
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The future is the future of technology and a new era. Whether it is WeChat Pay or Alipay, or both service providers like online payment, they will contribute their own power in a more intelligent life in the torrent of historical prospects.