The three giants, Alipay, WeChat Pay, and China UnionPay have all launched their own facial payment products and implemented vigorous promotion and support policies for facial payment. Face-swiping payment is more convenient and safer than the current popular QR code payment, and there are many platform promotions for Jack Ma and Ma Huateng. It is hard to think about it.
Since Alipay announced that its face payment has been commercialized and gradually popularized. In less than a year, face-to-face payment has been the focus of heated discussions among all parties in the payment industry, no less than cross-border payments and going overseas. For details of face payment, please Baidu "Henan Zhangyou Electronic Wei".
With the development of technology and the popularization of mobile payment, people began to pursue a more convenient payment experience. Face payment was born in this era.
QR code payment is "convenient" and face scan payment is "advanced". If QR code payment has opened up a new wave of payment in China and brought payment to a new height, then this height is convenient and fast. Compared with cash payment, QR code payment requires no change and no need to carry a wallet. Payment can be completed only by scanning the code. For merchants and customers, payment becomes much simpler. Face-swiping payment, smart medical care, smart campus, smart bank, catering, supermarket, hotel, non-sense parking lot, various scene solutions, software customization development, payment equipment wholesale, please Baidu "Zhangyou Electronic Wei" for details
Facial payment is considered by most people to be a relatively "advanced" payment method. Customers need to stand in front of a device, aim at the camera, and scan their face. For most people, this experience is somewhat " Stay away". But with the widespread application of face scanning technology, this kind of wait-and-see situation is bound to become less and less.
Every innovation in payment methods is a necessity and inevitable result of commercial development. As a major innovation of payment methods, face payment is also the beginning of industrial reform. The result of continuous disintermediation means that the media attributes in the future payment link will gradually weaken. Then how to prove that "I am me" and how to prove that the personal property in the account is owned, the face has obviously become the best medium.
The continuous disintermediation of payment innovation points to face payment, which is the main reason why Alipay has deployed face payment in the past five years.
With the two giants of Alipay and WeChat deploying the face-to-face payment market one after another, and indeed in terms of security, convenience and speed, it is absolutely beneficial to merchants and consumers, and the market is highly recognized. From this point of view, the market prospects for face payment projects are still good.