The child had said before: "superior man justice, small man knows what is right." Ever since, the money seems to talk in public scholar shame shame things. As if talking about a benefit that he becomes a villain. Or, at least not a gentleman. Obviously, this logic is absolutely no reason at all, without any scientific basis!
Moreover, with their own entrepreneurial path farther and farther, I am even more deeply understand: a gentleman must be made profits, the money does not hurt to talk about feelings.
why?
Despite those "hypocritical" reason, personal point of view is "still holds partly concealed spoonbills fence" and "reflect the value of money is" like: high efficiency to talk about money, money has always been one of the most effective means to quantify. As for the reason, you see:
Valuable things are worth talking about money.
Talk about money will allow both sides to pay attention.
Pay attention only to discuss the details.
Details determine success or failure of the matter.
Compared to "wishful thinking for you to expect the other side to consider" or "Hello my good Hello, everyone, did say," not as good as expected showed up on a price tag, simple and efficient. Also it is the old saying: brothers out afterwards.
According to the usual routine, finished Why, Hu generally will definitely have to talk about How, otherwise, always feel sorry for the reader. In this section, I will explain in three parts, corresponding to: cost, pricing and anti-patterns.
You need to understand the cost of common sense:
Labor costs, generally equal to "gross salary * coefficient" coefficient between 1.5 and 2, on the current situation.
For project system, the entire manpower of time should start from pre-sales communication, project acceptance to the end.
People born technology entrepreneurs can easily see only the "development time", but said that "to finish the code" of the popular time point. But this is a big trap and misunderstanding, there is usually a lot of annoying things After writing the code, the same time-consuming.
Calculated input-output ratio, do not look at the price, which I already mentioned in the previous article, here without further ado.
In addition to the human costs of non-class R & D, marketing, sales and operations as a result of technological blind person, I can only rely on their own makeup, no one can replace.
Ultimately word, first figure out their cost structure, and accounting of the relevant figures. Here, the accuracy is not the first, to get the number as a reference constantly tuning, always close to the real situation. On the contrary, from scratch to come up with this figure but the most critical. Do not have to come up with a precise figure so that they delay can not get results.
As for pricing, the industry has in fact there are so several models of:
Cost pricing, on the basis of the fixed costs multiplying factor 2,3 times is very common, even 10 times is not uncommon.
Reference price competitors or find rows of similar products industry, as a reference.
More cattle is a practice of "value pricing", according to the value of the product or service to be sold to customers, rather than just focus on how the cost of the work or because such rhetoric in the final analysis are "dummies", the so-called reference price . And from the point of value, much more sophisticated, and will allow customers to find value for money. A typical case of course, the number of "Zhuang Zi", said the "no turtle hand medicine", was hundred gold or fracturing Monkey, to see things completely for whom, with what occasion.
However, having said that, I asked myself who do not follow Wu Wang Xian medicine man of ability, so honestly start in front of the two basic skills to start now!
Finally, I turn to the common anti-patterns, for newcomers reference.
Mode 1: High level of technology but because people know too much and can not be a good price.
This is the first I saw on Twitter (original find was gone, the effect is due to know much more and, therefore, to know some sense of proportion, to underestimate their value, missed opportunities.), Although it is difficult to find a theoretical basis, but from personal experience or interview experience, seems to be a phenomenon: often see some low level of development is not ye dare shout amazing price, but a number of levels can also interview the relatively less outrageous.
Here, tweets scientific basis whether there is in fact not important, the key is to make yourself get a reasonable return. The best way to deal with "multi-research, slow pricing," first find their own benchmarks. Do not expect someone will prompt you pricing yourself too low (the reverse situation but people often were kind enough to give tips), it was not his duty. On the current situation of the network is so advanced, the price tag should not be difficult to find the reference here is not pressed the table.
Mode 2: cost accounting is not careful, one-sided quotes.
This is often more pronounced in those project team in a difficult period. Because of the difficulties, so styled, simply accounting to rush a little development time offer, and my heart just want to win in front of a single say. Unfortunately, this approach is harm than good.
Another case is to come under the offer to induce the other party, the reason is very simple, technical background business team leader is relatively honest, did not think too much. Most offer the same results as mentioned above.
Here I give a piece of advice: if each project team only earning money wages, it is better to go back to work, Hanlaobaoshou, do not worry. Moreover, in such a way to the brothers did not explain, ultimately, is to disband trouble.
Therefore, please see above cost and pricing principles!
Mode 3: positioning, should not enter into the battlefield.
Under normal circumstances, the team with the lower positioning than its team in the competition, caught in a vicious cycle of price competition. In this case, only "Thirty-Six to go on," do not wait.
Mode 4: Under the premise of not carefully verified, as unreal vision and their own grievances
This system is more common on the project team. For example, many people believe should have heard similar words: "... This project, once made, we can promote system-wide for the future long-term cooperation, the brothers this time, do not put such high prices enough to make the money back." , sounds tempting!
As long as the actual unit price is not so ridiculously low, cooperation should still be something to talk about. But if the other party as a bait to make substantial concessions to you, think again!
At this point, it might adopt similar hardware processing approach: mass production. N Price disposable packaging, according to n times the unit price and billing. On the one hand, you can feel out each other's confidence and commitment; on the other hand can avoid the consequences of the risk borne by their own unilateral, but also reasonable.
Well, I saw all these years worth of anti-alert mode so much, if you have something different, I welcome private letters, learn together, to avoid out of pit.
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