"From Beginner to Mastery in Short Video Editing": It's best not to tell me that you are proficient in short video editing
There is no doubt that short videos have completely burst into the public eye and have become an indispensable part of our lives. This article will lead you to learn short video editing from a new perspective, hoping to give readers some thoughts and inspiration.
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1 written in front
What you have to admit is that the current "proliferation" of short videos has had a profound impact on our learning and life.
Short videos have greatly changed the way of learning; through short and concise video content, students can acquire knowledge more quickly and intuitively. This fragmented learning model provides greater flexibility and can meet students' needs for learning anytime and anywhere.
Short videos also promote the sharing and dissemination of learning resources; students and educators can share knowledge, experience and skills by shooting and uploading short videos, thereby building a large learning community. This open learning environment promotes collaboration, interaction and innovation.
However, it is undeniable that short videos also bring some negative impacts. For example, relying too much on short videos may lead to superficial tastes and low requirements for in-depth learning and thinking. On the other hand, short videos may cause students’ attention to be distracted and learning efficiency to decrease.
We should clearly realize that while taking advantage of the convenience of short videos, we should also pay attention to cultivating students' in-depth thinking ability and critical thinking. Educators should choose high-quality learning resources and guide students to use short videos healthily and efficiently, making them a useful tool to promote learning rather than an entertainment pastime.
Since short videos have such a great impact on us, have you ever thought about editing some excellent short videos yourself?
2 After joining the self-employment business, my views on short videos
Friends who are familiar with me know that I have been involved in self-media operations since the beginning of this year. Since then, I have been using Carefully to publish some short videos. I also took some detours and share them with you.
I personally think it is a wise choice for self-employed businesses to use short videos as a tool for publicity, promotion and marketing. Through short videos, we can quickly attract the audience's attention, convey clear information, and enhance brand image and popularity.
However, relying solely on the visual impact and entertainment of short videos may not truly retain the hearts of the audience. Therefore, in the process of making short videos, it is also necessary to consider both theory and practice, and focus on the quality, depth and practicality of the content.
For me, in terms of theoretical study, I will delve into the production principles, image language, narrative structure, etc. of short videos to ensure the artistry and professionalism of the videos. At the same time, understand the needs and interests of the target audience, combine it with the brand's positioning and philosophy, and design content that meets the audience's taste.
The other is in terms of practice, I will focus on the practicality and operability of the content. For example, for product promotion short videos, in addition to displaying product features, it will also demonstrate the use and effects of the product based on actual application scenarios. In this way, the audience can not only quickly understand the advantages of the product, but also obtain certain operational guidance.
In addition, I will also strive to seek cooperation with professionals in related fields and combine their practical experience and professional knowledge to provide the audience with more in-depth and credible content. By cooperating with industry experts, you can create more professional and authoritative short videos, attract a wider target audience, and enhance brand image and popularity.
After joining the self-employment operation, I will use short videos as an important publicity and promotion tool, pay attention to both theory and practice, and strive to produce high-quality, in-depth and practical content to attract the audience's interest and resonance, and realize the brand Communication goals.
So, as a self-media person, you’d better learn how to make short videos!
3 Friendly Recommended Book "Short Video Editing from Beginner to Master"
As a technical blogger who is very interested in short video production and devoted to practice, I often pay attention to published books related to short video production in the book market. Until recently, I discovered a very interesting short video production guide book, It is "Short Video Editing from Beginner to Master". Frankly speaking, it refreshed my understanding of short video production.
This book is currently discounted on JD.com and other platforms. If there are interested readers, please click here "Short Video Editing from Beginner to Master" [Abstract Book Review Read] - Jingdong Books (jd.com) Place an order by yourself.
Recommended by bloggers
"Short Video Editing from Beginner to Mastery" is printed in full color with exciting and practical cases. It introduces in detail various operating techniques for using short video editing software, covering basic operations of clipping, material editing techniques, and filter adjustment. Color techniques, use of special effects, adding subtitles, audio lags, using quick-cut templates, adding openings and endings, computer professional applications, etc.
Case operation videos synchronized with the content in the book are available for readers to scan and learn at any time. The video exercise files (including original materials and effect files) accompanying this book are available for free download (for the download URL, please refer to the introduction or preface of the book, or you can scan the QR code in the preface to have it sent to your email).
brief introduction
"Short Video Editing from Beginner to Mastery" is a professional reference book that helps multimedia short video creators quickly and systematically master the mobile and computer version of the video editing software, post-process the video, and improve the technical level of video editing. . The book is divided into 10 chapters, which gradually introduces various operating techniques for short video editing using clipping, covering basic clipping operations, editing techniques, color grading techniques, using special effects, adding subtitles, audio lags, and using popular videos. Templates, adding openings and endings, computer professional version applications and comprehensive example operations, etc.
The book is printed in full color, with exciting and practical cases, and easy-to-understand descriptions of editing experiences and techniques. The book provides case operation teaching videos that are synchronized with the content in the book. Readers can scan the QR code in the book to learn. At the same time, the book also provides video exercise files (including original materials and effect files) supporting the case, which readers can obtain by scanning the QR code in the preface. This book has strong practicality and operability, and is the reference book of choice for short video creation enthusiasts and those who want to become video self-media workers.
Creative background
Compared with professional computer video post-production software, Jianying is a simple and easy-to-use video editing software specially designed for mobile terminals. It is quite friendly for novices who want to create short videos. Nowadays, short video platforms headed by Douyin occupy most of people’s daily entertainment time, and Jianying is the fast post-editing software officially produced by Douyin. By learning the video post-editing technology of Jianying, the majority of short video Video creators can master the creation rules of "hot" videos, thereby obtaining the wealth code of platform traffic.
This book reasonably arranges the knowledge structure, starting from the editing interface, allowing readers to understand basic concepts such as timeline, track, key frame, etc., and then learn how to add filters, special effects, subtitles, audio and other operations to videos, and learn about editing. Introducing Yingying Professional Edition (PC version), so that readers can have the ability to create exciting short videos.
This book is equipped with corresponding teaching videos when explaining cases, and readers can scan the QR code to learn at any time. In addition, this book provides practice files and effect files for case operations in each chapter. Readers can scan the QR code on the right or log in to the book’s information support website (http://www.tupwk.com.cn/downpage) to download relevant materials. .
Due to the limited level of the author, this book will inevitably have shortcomings. Readers are welcome to criticize and correct. Our email is [email protected] and the phone number is 010-62796045.
Editor
October 2022
Book catalog
Chapter 1 Preliminary Screening—Introduction for Beginners
1.1 Cut: A simple and powerful video editing app 2
1.1.1 The editing concept of post-editing 2
1.1.2 Use your mobile phone to download and install the cutout 3
1.1.3 Understanding the Cutting Interface 4
1.2 First experience of film editing: mastering basic operations 5
1.2.1 Importing materials 5
1.2.2 Timeline operation method 7
1.2.3 Track operation method 8
1.2.4 Perform simple editing 10
1.2.5 Export video 14
1.3 Related to Douyin: platform sharing of clips 16
1.3.1 Publish the cut to Douyin 16
1.3.2 Share to Xigua Video and other platforms 19
Chapter 2 Editing Techniques—Advanced Editing Operations
2.1 Editing Video: Basic Editing Processing of Video 22
2.1.1 Split video material 22
2.1.2 Copying and replacing materials 24
2.1.3 Using the [Edit] function 26
2.1.4 Adding keyframes 28
2.1.5 [Anti-shake] and [Noise Reduction] functions 30
2.2 Changing time: changing speed, freezing, and rewinding video 32
2.2.1 Conventional speed change and curve speed change 32
2.2.2 Creating freeze-frame effects 34
2.2.3 Reverse video 37
2.3 Using picture-in-picture and masks: creating special area effects 37
2.3.1 Using the [Picture-in-Picture] function 37
2.3.2 Adding a mask 39
2.3.3 Implement one-click cutout 41
2.4 Background Canvas: Make the picture no longer monotonous 44
2.4.1 Add solid color canvas 44
2.4.2 Select canvas style 47
2.4.3 Setting canvas blur 48
Chapter 3 Color Mixing Techniques—Use colors as you wish
3.1 Color Adjustment Tools: Basic Color Adjustment Operations 50
3.1.1 Use the [Adjustment] function to manually adjust colors 50
3.1.2 Use the [Filter] function to adjust color with one click 53
3.2 Portrait Color Adjustment: Tips for Whitening and Beautiful Beauty 55
3.2.1 Create whitening skin tone 55
3.2.2 Portrait microdermabrasion and face slimming 59
3.3 Scenery Color Adjustment: Showing the Changes of Scenery Over Time 61
3.3.1 Orange and blue night scene color grading 61
3.3.2 Ancient style architectural color palette 64
3.3.3 Bright floral color palette 67
3.3.4 Pure Sea and Sky Color Mixing 71
3.4 Japanese, Hong Kong and cyber tones: romantic heterosexual tones 74
3.4.1 Green-orange transparent Japanese tone 74
3.4.2 Retro Hong Kong style tones 78
3.4.3 Gradient cyber tones 81
Chapter 4 Special Effects Feast—The Fun of Unlimited Creativity
4.1 Popular special effects: a wide variety of effects 86
4.1.1 Understanding the special effects interface 86
4.1.2 Creating dreamy landscapes 87
4.1.3 Transformation into comic book characters 90
4.1.4 Superimposing multiple special effects 94
4.2 Animated stickers: a fun embellishment 99
4.2.1 Adding ordinary stickers 99
4.2.2 Adding custom stickers 101
4.2.3 Adding special effect stickers 101
4.2.4 Adding border stickers 102
4.3 Transition effect: smoothly and seamlessly transition scenes 106
4.3.1 Basic transition 106
4.3.2 Special effects transition 107
4.3.3 Slide 108
4.3.4 Mask transition 108
4.3.5 Mirror transition 109
Chapter 5 Adding subtitles - enriching video information
5.1 Creating subtitles: explaining the theme of the video 112
5.1.1 Add basic subtitles 112
5.1.2 Adjust subtitles 113
5.1.3 Set subtitle style 114
5.2 Speech recognition: automatic text recognition without input 119
5.2.1 Automatic speech recognition as subtitles 119
5.2.2 Converting subtitles to speech 123
5.2.3 Recognizing lyrics 126
5.3 Animated subtitles: creating interesting text 127
5.3.1 Inserting flower characters 127
5.3.2 Creating typing animation effects 128
5.3.3 Using text stickers 132
5.3.4 Making the opening of hollow text 133
5.3.5 Using text templates 136
Chapter 6 Audio Stuck Point—Creating Music Rhythm
6.1 Add audio: local music library and imported music 138
6.1.1 Select audio from music library and Douyin 138
6.1.2 Importing local music 140
6.1.3 Extracting video music 140
6.2 Processing Audio: Basic Operations for Editing Audio 142
6.2.1 Adding sound effects 142
6.2.2 Adjusting the volume 143
6.2.3 Audio fade-in and fade-out processing 144
6.2.4 Copy audio 147
6.2.5 Audio noise reduction 147
6.3 Audio Voice Changing: Easily Achieve Special Voices 148
6.3.1 Recording sound 148
6.3.2 Speed change sound 149
6.3.3 Voice change processing 150
6.4 Speed change point: integrating music into the scene 151
6.4.1 Manual stepping 151
6.4.2 Automatically step on points 152
6.4.3 Combining mask card points 158
Chapter 7 Hot Template—Quickly Cut Popular Short Videos
7.1 Color-changing flowers: colorful and eye-catching 164
7.2 Comic special effects: reversal of comics and real people 166
7.3 Mixed graphics and text: editing application templates 168
7.4 Turning Three Years Old: Miraculous Rejuvenation Technique 172
7.5 Three-dimensional night scene: dynamic night photos 174
7.6 Cute pet video: record cute cat vlog 176
7.7 Walk Slowly: Emphasizing the Beauty of Independence 179
7.8 Dynamic photo album: the most stylish among friends 181
Chapter 8 The beginning and the end of the film - the mystery of the echo between the beginning and the end
8.1 Creative Title: Eye-catching Beginning 186
8.1.1 Choose to bring your own title 186
8.1.2 Split the opening text 190
8.1.3 Movie opening credits 196
8.2 Special ending: Ending with endless aftertaste 201
8.2.1 Add ending template 201
8.2.2 Film credits 204
Chapter 9 Screen Editing Professional Edition - Mastering the Computer Version of Screen Editing
9.1 Each has its own advantages: similarities and differences between mobile version editing and professional version editing 208
9.1.1 Advantages of mobile version and professional version 208
9.1.2 Interface of the Professional Edition 209
9.2 Functions similar to the mobile version: important functions of the professional version 211
9.2.1 Professional version of picture-in-picture 211
9.2.2 Determine the coverage relationship of video tracks through [level] 212
9.2.3 Mask of the professional version of clipping 213
9.2.4 Transition of the professional version of the cut 216
9.2.5 Special effects of professional editing version 217
9.3 Cutting case application: making music transition video 219
Chapter 10 Comprehensive Case—Short Video Editing Practice
10.1 Making split-screen short videos 228
10.2 Making a Jiugongge Photo Album 231
10.3 Producing a beautiful ancient style MV 244
10.4 Making a seasonal change video 256
target audience
This book is suitable for a wide range of readers, including but not limited to the following categories.
Creators and content producers: including self-media people, bloggers, Vloggers, etc., they use short video creation to show off their talents or convey their opinions.
Film and television enthusiasts: Short video production allows film and television enthusiasts to express their creativity through images and improve their film production capabilities.
Commercial brand marketers: Many brands and companies use short videos to promote products, services and brand images. Learning short video production skills can help them better market and promote.
Students and Educators: Students can create short videos to showcase their learning or give classroom presentations. Educators can use short video production to increase teaching effectiveness and attract students' attention.
Personal hobbyists: Short video production can also become part of a personal hobby. Many people enjoy making short videos to express their emotions and show off their talents.
Of course, in addition to the groups listed above, anyone interested in short video production can join the learning and practice of this tutorial.
Introduction to book color pages
This book is currently discounted on JD.com and other platforms. If there are interested readers, please click here "Short Video Editing from Beginner to Master" [Abstract Book Review Read] - Jingdong Books (jd.com) Place an order by yourself.
4 High-quality technical self-media communication circle
In response to the needs of fans, we have opened a high-quality embedded technology exchange group (taking into account self-media). Most of the group are developer friends in embedded related fields, and many are senior developers in the industry. Every day we There are technical topics about embedded technology. If you are also passionate about embedded technology, you are welcome to join this circle.
Since I need to ensure the high quality of the circle and not be destroyed by "criminal elements" outside, I cannot disclose the group QR code here. Friends who are interested in joining, please send me a private message or click on the VX QR code at the end of the blog post. Add to. Thanks.
