5 common 3D game art styles and tool stacks

In the world of game development, 3D art styles have become an essential part of creating an immersive and engaging experience for players. As technology has advanced, the possibilities for creating stunning 3D visuals have greatly expanded, providing game developers with a wide range of options.

In this article, we'll explore the top 5 3D art styles used in game development today, and outline the software and techniques used to create them.

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1. What is 3D art?

3D art is a form of computer graphics that uses three-dimensional representations of objects and environments to create digital art. Unlike traditional 2D art, which is created on a flat canvas, 3D art allows artists to create objects and characters that have depth and can be viewed from multiple angles. This makes 3D art especially useful for video games, movies, and other forms of digital media that require immersive and interactive environments.
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To create 3D art, artists use specialized software to manipulate digital models of three-dimensional objects and characters. They can create textures, add lighting and special effects, and even program models to move and interact with their environments. The result is a dynamic and engaging digital art form that has become increasingly popular in recent years.

When creating a 3D game, game developers can choose from a variety of art styles. Each style affects the overall look and feel of the game, making it an important decision during development. We'll take a look at the 5 most important 3D art styles in game development, including their unique characteristics, popular games that use them, and what makes them stand out.

2. Cartoon style

Toon-style 3D art, also known as Toon Shading, is one of the popular 3D art styles that mimics the look and feel of traditional 2D animation. The style is characterized by simplified forms, bold silhouettes and bright colors, and is often used to create a fun and whimsical vibe. One of the main benefits of using cartoon-style 3D art is that it can help create games that are more accessible and accessible for players of all ages.
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Cartoon-style 3D art is commonly used in a variety of game genres, including platformers, action games, and even first-person shooters. Games such as Fortnite and Overwatch are notable examples of how the genre has become popular in the industry. This style is also often used in educational and edutainment games, as it helps players understand and engage complex concepts more easily. Additionally, cartoon-style 3D art can be used to create marketing materials, such as trailers and promotional images, to help publicize a game's release.

3. Realistic style

Realism is a 3D art style that aims to replicate real-life environments, objects, and characters with high precision. This art style is often used in games that aim to provide a more immersive experience, such as simulation games or first-person shooters. Realism can involve detailed textures, complex lighting, and advanced physics to make game worlds feel more lifelike.

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Realism is not limited to creating realistic environments and characters, but is also used to recreate historical sites and events, such as museums or educational software. Medical software and training programs also use the realism in 3D art to simulate procedures and surgeries. The automotive and aerospace industries use photorealism in 3D art to create visualizations of their products, allowing them to test designs, make improvements, and visualize the final product. 3D artists take advantage of the realism found in film and television to create special effects, such as explosions or lifelike monsters.

4. Fantastic realism style

Fantasy realism is a 3D art style that combines elements of realism with elements of fantasy or magic to create a believable and imaginary world. It is often used in games that take place in fictional worlds or alternate realities. This style aims to create an immersive experience for players by transporting them into a recognizably otherworldly world.
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Fantasy realism is often used in role-playing games (RPGs) and massively multiplayer online games (MMOs). Examples of such games include The Elder Scrolls V: Skyrim and Age of Conan. This art style is also often used in the creation of character designs, environments, and objects in games. The goal of fantasy realism is to create a world that feels familiar but still allows for the suspension of disbelief needed in a fantasy setting.

5. Low poly/cell shading

Low Poly/Cell Shading is a 3D art style popular for its simple, angular, and polygonal shapes. It's often used in games that look fun, retro, or cartoony, but it can also be used to create stunningly beautiful and immersive environments. One of the most popular areas of application for this style is adventure games, platformers, and puzzle games, as it can give these types of games a unique and stylized look that sets them apart from more realistic games.

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Another popular application area for Low Poly/Cell Shading is simulation games, such as farming, city building, and management games, as it can make these games more accessible and visually appealing. This style is also used in some first-person shooters, especially those with a futuristic or sci-fi theme, to give the game world a unique, stylized look. Overall, low poly/cell shading is a versatile and popular 3D art style used in a variety of game types and applications.

6. Hand-painted style

Hand-painted is a 3D art style that imitates traditional painting techniques. This style is often used in games to create a unique, stylized look with a high level of detail. Unlike other 3D art styles, hand-drawn textures are created by artists using a stylus and tablet, rather than generated by a computer program.

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Hand drawn is a popular choice for games with a fantasy or cartoon look. It allows for a high level of creativity and flexibility, as the artist can use a variety of brushstrokes and palettes to achieve the desired effect. This style is often seen in role-playing games, platformers, and adventure games, which focus on exploration and storytelling rather than realistic graphics. Games like World of Warcraft and Hollow Knight are excellent examples of the hand-drawn 3D art style, and their success demonstrates how this style can enhance the overall gaming experience.

7. Stylization

Stylized 3D art is a popular art style that emphasizes exaggerated or simplified shapes, bright colors, and non-realistic textures. This art style can be seen in a variety of games, from indies to big AAA titles. Stylized art is often used in games where realism is not the primary goal, and where the game world has a unique or fantastical feel.
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One of the main advantages of using a stylized art style is that it can be used to create a unique and memorable game world. This art style is often used in fantasy or sci-fi games where a unique and imaginative world needs to be created. Stylized art can also be used to create more lighthearted or humorous games, as it can help create a sense of fun and playfulness. Some examples of popular games that use stylized art include Fortnite, Team Fortress 2, and The Legend of Zelda: Breath of the Wild.

8. 3D art form software and technology

In order to create 3D art styles, various software and techniques are used. Some of the most popular include:

  • Autodesk Maya: This is a 3D computer graphics software used to create animated films, TV shows, video games, and more. It is commonly used in the film and television industry, as well as in game development.
  • Blender: This is a free, open-source 3D authoring software. It's used to create 3D models, animations, and even video games. It's a popular choice among indie game developers due to its accessibility and powerful features.
  • ZBrush: This is a digital sculpting tool used to create high-resolution models. It is commonly used in the film and game industries to create characters, creatures, and other detailed assets. Online sculpting tools such as Sculpt are similar to ZBrush and are suitable for some rapid prototyping stages of creation.
  • Substance Painter: This is a texture painting software that allows artists to create high-quality textures for 3D models. It is often used in game development to create realistic and detailed textures for characters and environments.
  • Unity: This is a game engine commonly used to create 3D games. It allows developers to create and edit 3D models, import assets, and program game mechanics all in one software.
  • Unreal Engine: This is another popular game engine used to create 3D games. It features powerful tools for creating and editing 3D models as well as advanced lighting and physics systems.
  • Virtual and Augmented Reality: With the rise of VR and AR, new software and technologies are being developed to create immersive 3D experiences. Tools like Unity and Unreal Engine can be used to create VR and AR experiences, while software like Tilt Brush and Gravity Sketch allow artists to create 3D models in virtual environments.
  • NSDT 3DConvert: This is an online 3D format conversion service. If you have a large number of 3D assets that need to be converted into a format supported by the game engine, it is just right to use it.

As technology advances, new software and techniques will continue to emerge, opening up even more possibilities for creating 3D artistic styles.

9. How to find my 3D art style?

Discovering your own unique 3D art style takes a combination of exploration, practice, and self-awareness. Start by immersing yourself in all art forms, not just games. Research different art movements, from traditional to contemporary, and see how artists use shape, color and form. Experiment with different techniques, tools and software to see what resonates with you. Through this exploration, you can begin to identify elements that pique your interest.

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Practice is essential. Continue creating 3D models in different styles to learn your strengths and preferences. Embrace iteration and don't be afraid to stray from your comfort zone. As you practice, you may notice patterns appearing in your compositions—certain recurring shapes, textures, or color palettes. These patterns are the cornerstone of your unique style.

Self-awareness is key. Reflect on your own personality, experiences and emotions. These aspects affect the tone and mood of your art style. Also, solicit feedback from colleagues and mentors. Constructive criticism can help you refine your style and identify areas for improvement.

10. How do you choose an art style for a video game?

Choosing an art style for a video game is a critical decision that affects the overall player experience. Choices should be consistent with the game's narrative, mechanics, and intended audience. Start by understanding the genre and theme of the game. Is this an action-packed adventure game or a peaceful puzzler? Art style should complement the intended emotional impact.
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Consider the capabilities of your development team and the technologies you are using. Complex, realistic art styles may not be feasible if resources are limited. On the other hand, a stylized or minimalist approach can make a game visually compelling even with limited technical prowess.

Know your target audience. A cartoony, energetic style might appeal to younger gamers, while a darker, more realistic style might resonate with mature audiences. Research similar games and study the art styles that have been successful in those contexts. However, don't be afraid to inject your unique vision into the chosen style.

Ultimately, the art style should enhance the gaming experience and immerse the player in the game world. A well-chosen art style can become an integral part of a game's image, leaving a lasting impression on players long after they put down their controllers.

11. Last words

3D art styles have greatly influenced the visual appeal of modern video games. Whether it's the photorealistic visuals of a AAA game, or the captivating low-poly style of an indie game, art style plays a vital role in shaping the overall experience.

The five 3D art styles discussed in this article—cartoon, realism, fantasy realism, low-poly/cell shader, and hand-drawn/stylized—are just a few of the many approaches available to game developers. Each style has its own unique strengths and applications, and the choice of art style ultimately depends on the game's theme, genre, and target audience.

Additionally, there are various software and technologies that help game developers create stunning 3D visuals. From powerful game engines like Unity and Unreal Engine to industry-standard 3D modeling software like Maya and Blender, there are many tools to help developers bring their artistic visions to life.

Overall, the world of 3D art is constantly evolving and new trends and techniques will continue to emerge in the years to come. As technology advances and new platforms emerge, it will be interesting to see how game developers continue to push the boundaries of what's possible in 3D art.


Original Link: 5 Mainstream 3D Game Art Styles—BimAnt

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