Product Manager International Qualification Certification NPDP is a certification for new product development. It is a comprehensive knowledge system integrating theory, methods and practice, and provides a good method system support for planning, decision-making and execution at the organizational level of the company.
【Certification Agency】
Founded in 1979, the Product Development and Management Association (PDMA) is the most outstanding advocate for product development and management professionals worldwide, helping individuals, businesses or organizations improve their product development and management capabilities and effectiveness. Highly influential in product development through professional development, information sharing, collaboration and promotion in new product development and management.
【Certification Benefits】
Authoritative international certification: NPDP certification is the certification with the longest history and the highest reputation in the field of product management. It is the only, most authoritative and oldest international certification in the field of new product development.
Improve working ability: The NPDP method is the best practice for implementing innovation, allowing you to quickly acquire the correct principles, methods, processes, templates and tools accumulated in the global product development field, making you an expert and leader in this field.
Unified team language: Allow development teams to have a unified language, principles, and methodologies.
Career advancement opportunities: For enterprises, NPDP is the fastest way to identify candidates' product innovation and management-related knowledge and abilities. At the same time, sufficient product development knowledge and experience are also one of the necessary conditions for entering the top leadership of an enterprise.
【Examination Arrangement】
Examinations are arranged in May and November each year
【Study Outline】
The first day """
✔ Theoretical points of NPDP knowledge system
✔ New product development strategy
✔ Portfolio management
Day 2》》》
✔ Product innovation process
✔ Product design and development tools
Day 3》》》
✔Market research in product innovation
Day 4》》》
✔Culture, Teamwork and Leadership
The fifth day """
✔ Product innovation management
✔ Summary of the key points of the course knowledge system
Day 6 """
✔ Key points before the exam
✔ On-site analysis of mock questions
✔ Answers and counseling before the exam
✔ Key points and precautions for the exam
Seventh Day """
✔ Practical Courses
■ Understanding Product Managers
■ Corporate Innovation Strategy Analysis and Decision Making
■ Product Line Strategic Planning and Management
■ Product Differentiation Strategic Positioning
■ New Product Creativity Stimulation and Concept Development
■ Market Research and Customer Demand Research
Day 8 """
✔ Practical courses
■ Product definition and concept testing
■ Project feasibility analysis and decision review
■ Product design development and test correction
■ Product launch management
■ Product life cycle management and product delisting management
■ Product manager action