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At present, a large number of small and medium-sized enterprises, widespread such a phenomenon: the scattered, coherent customer information make enterprise managers or enterprise relevant personnel cannot see all the material and customers to customers of the relevant material, information scattered makes produces a result cannot maintain consistency and integrality. Plus now customer expectations more and more highly, the customer need better services (including product quality and personalized service). Enterprise competition has been gradually from the product competition into service competition, so small and medium-sized enterprises to develop must further optimization business process to enhance the enterprise the competitive ability. Support for small and medium enterprises management system is the Sales, service and marketing system standardization management to solve a series of problems plagued small and medium-sized enterprises to improve efficiency and reduce cost. The first, why must build "enterprise sales management system". With China's economy from a planned economy to a market economy, Chinese enterprises market transition awareness and ability to adapt to the market, enterprise management level increased constantly improved, but compared with international enterprise still exist great gap, but also exist to varying degrees with the following problems: 1. Customer needs more and more, the user expectations more and more highly, big market is being constantly subdivision, enterprise lacks an effective continues to develop a larger market. 2. Enterprise and market (including branch offices, agents, distributors) between information transmission speed is slow, headquarters is difficult to understand promptly throughout product sales, inventory and payment collection of accurate data, affect the company's decision, may reduce the company's economic benefit. 3. What customers, whether to have a new demand for products’ any suggestions, the enterprise cannot get the timely feedback information. 4. The enterprise marketing need human, financial, material is more and more, product sales expenses cost increases year by year. 5. Part of world market and enterprises, the lack of independent branch between governors of coordination and effective method of collaborative operations. 6. Salesman monopolistic customer information, transaction is not high, can't eliminate transparency corruption, embezzlement and occupy payment phenomenon. According to the enterprise there existed many practical problems, so I hope to develop a "enterprise sales management system", this system will integrate with the specific actual situation and the future development goal, USES the advanced Internet technology, realizing enterprise ideas and goal, given the most suitable development enterprise e-commerce solutions. The second, "The company sales management system" is the role in enterprise management. According to statistics, enterprise supply chain can consume the entire company operation cost of up to 25%. Therefore, using Internet technology to reduce supply chain cost, to the enterprise improve profitability is of great significance. Develop e-commerce activities that help enterprises to realize strategic advantages, income growth and cost decreased company objectives. The company sales management system in the enterprise management activity has the vital role. 1. Can save transaction cost, reduce cost of sales. 2. Can continue to expand the market scope, be helpful for sustainable development in global markets. 3. Can synchronization transmission global market information, make the whole system's internal data sharing, which can improve the work efficiency. 4. Can improve the trade transparency, reduce the possibility of earmarking, to establish mutual supervision mechanism, and reduce corruption. 5. Can shorten the payment of the capital, speeding up the enterprise capital turnover, enhances the enterprise the service efficiency of funds. 6. Can make a clear division of responsibilities among employees’, improve the working efficiency of the enterprises. 7. Can enhance the enterprise the ability of fast reaction to the market, and to enhance the enterprise market competitiveness. 8. Can directly quickly issued enterprise information material, foreign advertising, be helpful for setting up enterprise's positive image. 9. Can provide customer information feedback and customer tracking service, maintain close contact with customers. 10. Able to 365 days a year, 24 hour uninterrupted service, providing and obtain the commercial information. 11. To keep the enterprise and sales staff and customers closely and give full play to a team's synergy combat advantage. The third, "The company sales management system" ,the main contents. Sales Management System is promote corporate image and promote sales at the core of e-commerce sites. Therefore design business model can not only comprehensive show a good image of the company, and can realize enterprise products online ordering and customer demand information collection and induction, open up the market sales of another new channels. In addition the company sales management system can be very convenient web site management, customer and distribution facilities management, website system is divided into web front desk and website backstage two parts, the web site of the main reception customer facing, convenient visitor browsing enterprise and products of relevant information, the Two-way interaction and type of; Website backstage part main companies face leadership, department managers, the local branch and website maintenance personnel, according to through a web site to collect and analyze the information for the enterprise come out and provide necessary data, the decision also can very convenient maintenance and update your website. The company sales management system based on customer relationships, sales action, the sales process and other links records, management and analysis, make sales management from experience to science, from individual leading toward the enterprise leading, aimed at small and medium enterprise sales management exists many problems, from the small business sales management main requirement, fully "take the customer as the center", flexibility for small and medium enterprises to establish business processes and flexibility. The system includes: 1. The latest trends
Rolling news content should include product information release, enterprise news, domestic and foreign trade dynamic, etc. The backend systems for news release system. 2. Company introduction About the company profile, leadership speech, corporate culture, honor awards, performance pledges, such as quality assurance and development of relevant content with the company. 3. Product exhibition Introducing company existing products and new product releases, including graphic material, audio and video etc, customers can online ordering enterprise products. The background for product management system, which includes two parts: product display subsystem and order processing subsystem. 4. Client and agency management Customers can online registration with the company long-term, and know the company maintains contact the latest situation; also introduce products in large customers in the specific use case. The background for customer information management system, which includes the customer registered subsystem and customer data management subsystem. 5. Branches and staff management In the global for distribution branches and business staff’s file implementing instant management, for facilitate assignments worker, in order to accomplish specific requirements. 6. Sales business management The sales situation to clerk for timely management, facilitate the company to grasp the sales of goods, make the right sales decisions. 7. Inventory management Keep up-to-date headquarters and local branch inventory restocking, so as to when such specific situation or inventory too much to form a correct judgment. 8. Site management Provide a management entrance, based on WEB page can be realized, namely WEB site management personnel management can be realized by the browser on the whole website content renewal and management, don't need to add any special software and equipment investment, save the enterprise human, material and financial resources.
Technical feasibility refers to the system USES the existing has been relatively mature JAVAEE system, development environment for various configurations of environment has been deployed, basically there is no problem. What we learn in school can also solve the problems involved. The current computer hardware configuration can be run completely, the work environment needed tools, many of them are open source software aspects of the existing software, the Internet can be downloaded for free. Operational feasibility refers to the influence of the organizational structure, the availability of the existing personnel and institutions, as well as the applicability of the system and personnel training environment and supplementary plan. The current informationization technology is more popular, the level of the operator is also higher, the operation is feasible.
JSP's full name for the Java server pages, Chinese named Java server pages, the root is a simplified the design of the Servlet, it is advocated by Sun Microsystems company, many companies participate in together to establish a dynamic web technology standards. JSP technology is similar to ASP technology, which is a document in a traditional HTML page (a standard generic markup language for a subset). HTM, *. HTML) inserts Java programs (scripts) and JSP tags (tag) to form a JSP file with the suffix (JSP). Web applications developed using JSP are cross-platform, run on Linux and run on other operating systems. It implements Java extensions in HTML syntax. Like servlets, JSPS are executed on the server side. Typically, the return client is an HTML text, so as long as the browser is available, the client can browse. JSP technology USES tags and scriptlets XML written in the Java programming language to encapsulate processing logic that generates dynamic web pages. The web page also USES tags and scriptlets to access the application logic of the resource that exists on the server side. Japan's external academic organization separate Web logic and Web design and support reusable component-based design, based on the development of Web applications quickly and easily. The main purpose of JavaServer Pages is to represent the logic from the Servlet's individual dynamic web technologies.
In daily life, to the flexible application of learned knowledge, must be combined with the practice.Especially in learning a new technology, the most important thing is practice, only good practice to master it.Practice is the sole criterion for testing truth.In the process of development program, a lot of class time before the knowledge learned has been forgotten, will have to open the books, access to watch the video to learn the knowledge.If can timely review consolidate, this knowledge will not come to this is forgotten.In this way, the development process can shorten time, improve efficiency, the system better, rather than as it is now so so.Root cause is not only the learning is not serious, more important is the lack of ability to turn knowledge into practice.Knowledge can't be one, that knowledge is an armchair strategist, don't have any effects.As a college student, will only talk the talk, is probably unable to become a qualified programmer.After all, it's the practice, pay more attention to the subject can only let yourself qualified more actual combat operations.Write code to modify again and again, this is what we should do, not just stay on the book knowledge, manage the daily examination.How to get the book knowledge into their own ability, is the future of life should pay attention to the point.
Chinese translation
Chinese translation:
At present, in a large number of small and medium-sized enterprises, there is a common phenomenon: scattered and incoherent customer information makes it impossible for enterprise managers or relevant personnel of the enterprise to see all the information of customers and related information of customers. The resulting results cannot maintain consistency and integrity. In addition, the expectations of customers are getting higher and higher, and customers need better services (including product quality and personalized services). Enterprise competition has gradually changed from product competition to service competition. Therefore, if small and medium-sized enterprises want to develop, they must further optimize their business processes to improve their competitiveness. Sales management system is to standardize the management of the sales, service and marketing systems of small and medium-sized enterprises to solve a series of problems that plague small and medium-sized enterprises, so as to improve efficiency and reduce costs. First, why it is necessary to establish an "enterprise sales management system". With the transition of China's economy from a planned economy to a market economy, the market awareness and adaptability to the market of Chinese enterprises have been enhanced, and the management level of enterprises has been continuously improved, but there is still a large gap compared with international enterprises, and There are also problems in the following aspects to varying degrees:
1. Customer demands are increasing, user expectations are getting higher and higher, and the large market is being continuously subdivided. Enterprises lack an effective way to continue to develop a larger market. 2. The speed of information transmission between the enterprise and the market (including branches, agents, and dealers) is slow, and it is difficult for the headquarters to keep abreast of accurate data on product sales, inventory, and payment collection in various places, which will affect the company's decision-making and may reduce the company's performance. economic benefits. 3. What the customer is thinking, whether there is any new demand, and any suggestions for the product, the enterprise cannot get feedback information in time. 4. Enterprise marketing needs more and more human, financial and material resources, and the cost of product sales is increasing year by year. 5. The local markets and branches of some enterprises are separated by princes, and there is a lack of effective methods for mutual coordination and coordinated operations. 6. The salesperson monopolizes customer information, the transaction transparency is not high, and it is impossible to prevent corruption, embezzlement of public funds and misappropriation of payment for goods. In view of the many practical problems existing in the above enterprises, I hope to develop an "enterprise sales management system". The most suitable solution for enterprises to develop e-commerce. Second, the role of "enterprise sales management system" in business operations. According to statistics, the enterprise supply chain can consume up to 25% of the operating costs of the entire company. It can be seen that the use of Internet technology to reduce supply chain consumption is of great significance for enterprises to increase profit margins. Carrying out e-commerce activities can help companies achieve corporate goals such as strategic advantage, revenue growth and cost reduction. The enterprise sales management system plays an important role in the business activities of the enterprise. 1. It can save transaction costs and reduce sales costs. 2. It can continue to expand the market scope, which is conducive to the continuous development of the global market. 3. It can transmit global market information synchronously, so that the internal data of the whole system can be shared, thereby improving work efficiency. 4. It can improve the transparency of transactions, reduce the possibility of black-box operations, and help establish a mutual supervision mechanism to reduce corruption. 5. It can shorten the payback period of the payment, accelerate the capital turnover of the enterprise, and improve the capital use efficiency of the enterprise. 6. It can make the division of responsibilities between employees clear, which is conducive to improving the work efficiency of the enterprise. 7. It can improve the rapid response ability of enterprises to the market and comprehensively improve the market competitiveness of enterprises. 8. It can directly and quickly publish the information materials of the enterprise and advertise to the outside world, which is conducive to establishing a positive image of the enterprise. 9. Be able to provide customer information feedback and customer tracking services, and maintain close contact with customers. 10. Be able to provide and obtain business information 24 hours a day, 365 days a year. 11. It can maintain the close contact between the enterprise and sales staff and customers, and give full play to the team's collaborative combat advantages. Three, the main content of "enterprise sales management system". Enterprise sales management system is an e-commerce website with the core of publicizing corporate image and promoting product sales. Therefore, the designed business model can not only fully display the good image of the company, but also realize the online ordering of enterprise products and the collection and induction of customer demand information, and open up another new channel for marketing. In addition, the enterprise sales management system can be very convenient for website management, customer and distribution organization management. The system website is divided into two parts: the website front desk and the website background. , and can carry out two-way interaction; the background part of the website is mainly for business leaders, department managers, local branches and website maintenance personnel. According to the information collected and analyzed through the website, it provides necessary data for business decision-making, and can be quickly Easy maintenance and updating of the website. Enterprise sales management system records, manages and analyzes customer relationship, sales actions, sales process and other links, so that sales management changes from experience to science, from individual leading to enterprise leading, aiming at many problems existing in the sales management of small and medium-sized enterprises, from which Starting from the main needs of sales management of small enterprises, we are fully "customer-centric" and establish flexible and flexible business processes for small and medium-sized enterprises. The main contents of this system include: 1. The latest developments The content of the rolling news should include product information releases, corporate news, industry trends at home and abroad, etc. Its background system is a news release system. 2. Company Introduction Introduce company overview, leader speeches, corporate culture, honor awards, service commitments, quality assurance and development status, etc. related to the company. 3. Product display Introduce the company's existing products and new product releases, including graphic materials, audio-visual videos, etc. Customers can order corporate products online. Its background is the product management system, which includes two parts: product display subsystem and order processing subsystem. 4. Customer and agent management Customers can keep in touch with the company for a long time through online registration, and keep abreast of the company's latest situation; at the same time, it also introduces the specific use of the company's products among major customers. Its background is a customer information management system, which includes a customer registration subsystem and a customer data management subsystem. 5. Branches and staff management Implement real-time management of the files of branches and business staff distributed around the world, so that it is convenient to dispatch staff in time to complete specific work requirements. 6. sales business management The real-time management of the sales situation of the salesperson is convenient for the company to grasp the sales situation of the goods in time and make correct sales decisions. 7. Inventory management Real-time understanding of the inventory situation of the headquarters and local branches, so as to make correct judgments on specific situations such as when to purchase or excessive inventory. 8. Website management provides a management portal, which can realize WEB-based page management, that is, website administrators can update and manage the content of the entire website through a browser, without adding any special software and equipment investment, which greatly saves the enterprise People, materials and finance.