Innovation drives the future, and the digital economy creates infinite vitality. With the extensive and in-depth application of information technology such as the Internet, the digital economy has become the trend of human civilization, and it also represents new productivity and development direction. Innovative technologies and models are constantly emerging in all walks of life. Xinhua News Agency, People's Daily Online, and the Industrial Culture Development Center of the Ministry of Industry and Information Technology held high the banner of cultural development in the new era, and used innovative forms of expression—digital collections to promote the main theme, spread positive energy, and achieve positive social benefits. Industry benchmark.
At the same time, with the rapid development of the digital collection (digital artwork) industry supported by the NFT technology of the domestic alliance chain, small and medium-sized digital collection websites are rushing online like blossoming everywhere, and it is estimated that there are four to five hundred of them. On the one hand, this is a manifestation of technological innovation and vigorous development; on the other hand, the digital collection industry lacks norms and has not yet formed a recognized standard system. Some small and medium platforms may have problems, lack of active restraint, excessive hype packaging, and may be suspected of disrupting financial Order and even non-compliance business occur from time to time.
Based on the idea of enhancing communication, strengthening self-discipline, jointly promoting the development of industry norms, and providing decision-making basis for government departments, the Digital Universe Working Committee of China Advertising Association, the Contemporary Art Collection Committee of China Collectors Association, and the Blockchain Committee of China Market Information Research Association Under the joint guidance, Data Collection 265 held the first China Digital Collections Conference.
Industry enterprises, academic experts, media reporters, research institutions, enthusiasts and other relevant personnel who are willing to jointly promote the standardized development of the digital collection industry and are willing to contribute to my country's digital cultural and creative industry are welcome to attend or cooperate. There are no restrictions on the forms of cooperation, such as title naming, presentations, cooperation conferences, round table forums, participation in the initiation of industry norms and self-discipline initiatives, holding exhibitions, etc.