The operator market has been silent for a long time. Consumers have continued to complain about the expensive 5G packages of the three major operators. Radio and Television, a new operator entering the market, has high expectations, and China Radio and Television has lived up to expectations. Recently, it has provided consumers with low-cost iPhone packages.
According to the news that China Radio and Television has offered an iPhone contract package, and the price is not too high, the price of the 159 yuan package is 36 issues, and the price of the iPhone 14 is only 2586 yuan. The threshold of the package is not too low, but it is not too high either. After all, the 5G packages announced by the three major operators start at nearly 100 yuan.
From the e-commerce platform, we can see that the price of the iPhone 14 still starts at 5,399 yuan, while the 159 yuan package is 5,724 yuan for 36 issues, and the price of the subsidized iPhone 14 is 2,586 yuan. The 5G package is considered to be a 50% discount. It's pretty big now.
China Radio and Television offers such a favorable package because it has not developed smoothly after building a 5G network with a fairly complete coverage with China Mobile in the past few years. Compared with the 300 million users of China Unicom and China Telecom, it is still pitifully small, and even survival is a problem. Providing subsidies to attract users is undoubtedly a good choice.
However, the biggest problem of China Radio and Television is service. Although China Radio and Television has a huge offline physical store relying on the original TV channel, branches in various provinces and cities operate independently, and the integration process is too slow, resulting in its development in the operator market. unfavorable.
China Radio and Television's increased competition is a good thing for consumers. Since the commercialization of 5G in 2019, the three major operators have reached a tacit agreement. The price of 5G packages is high. So far, in their business halls, the price of 5G packages is still very expensive , consumers are quite dissatisfied.
Of course, although the operator did not publicly offer affordable 5G packages, they still offered many preferential 5G packages secretly. The package in the business hall is too cheap.
Operators are reluctant to publicly lower the price of 5G packages because the fierce price war in the 4G era has led to a decline in the performance of the three major operators. Their performance has been reversed, and their performance has increased in the past two years.
Consumers are naturally full of anger at the expensive 5G packages offered by the three major operators. disappointment.
This time, China Radio and Television launched an affordable iPhone package, which finally attracted the attention of many consumers. After all, the three major operators have not launched affordable iPhone packages for a long time, and the expensive iPhone has discouraged consumers. The lower threshold for the secondary iPhone package and the cheap price of the iPhone should attract many consumers.