I. Introduction
I have been working for quite a long time, and I have always hoped to truly make a living for myself. This should be what most middle-class white-collar workers hope to do. Some people have succeeded, some are on the road, and some are not. It has been a long time since he took a step forward.
That's why this article is mainly based on my own personal experience and values. I hope to find more like-minded friends to struggle and develop together and help each other.
Maybe you are a project initiator, or an in-service employee, or a project investor, or a ronin who just wants to chat with someone, if you more or less agree with my experience and related ideas after reading it , you are welcome to fill in the contact information at the questionnaire link at the end of the article, and I will pull all of you who have applied for approval into a group to jointly create a community with similar cognition.
At the same time, I am also looking for a suitable owner for my project "You Eat Life-Smart Catering Marketing Account". Currently, I am looking for a technical partner who is familiar with the server. For project details and the technology stack used, please refer to the link at the end of the article.
Everyone wants to excel in their respective fields, and many people have unique ideas. The only difference lies in whether you have the courage and perseverance to push your thoughts in that direction little by little.
This article is 4000+ words and is expected to be read in 15 minutes
small catalog
- Summary of my personal experience
- My View on Internet Projects
- my team view
- My View on Internet Products
- my technical view
- ongoing projects
2. The story begins with a bold but mundane decision
It doesn't matter what my name is, and I have nothing to show off.
Five years ago, at the invitation of a friend, a southerner went to Beijing alone to start a business. He worked on the hot o2o project for more than two years and raised funds several times. This was indeed a bold decision for me at the time.
The project ended in failure and I returned to Xiamen for development. However, this experience directly established my values and thinking mode, and also acquired a lot of soft and hard skills.
I am a technical person born in a program, commonly known as a programmer. In the early days of entrepreneurship, I wrote websites, made posters, drew UIs, made videos, and even went out to the market with my colleagues in hot weather. After all, there were few people at that time and everything had to be done.
After the company's financing, it will start a big move. I screened hundreds of resumes and was responsible for building a team of more than a dozen people in the company's product technology. I acted as the product manager, project manager and the general leader of the team, and carried out product design and project management. , At the same time, he will also participate in the company's major decision-making and board of directors, and occasionally participate in writing front-end and php back-end.
I remember that the daily work at that time consisted of non-stop interviews, partner meetings, weekly meetings, demand review meetings, project technical plan meetings, review meetings and various meetings, including five or six meetings a day, which was normal.
In this way, it helped the company build an overall product structure and entered a period of rapid development.
At that time, I just felt that I was trotting on the right road. Although it was hard work, I was happy and had unlimited energy. It was also the most harmonious team I have been with so far.
Under the baptism of the market environment, the trot road was blocked, the project went to decline, and I also ended my entrepreneurial career for more than two years.
Back in Xiamen, I set my career direction to Internet products, but I am also keen on front-end development. During this period, I worked as a front-end team leader and product manager, and also participated in some related work of product operation. It sounds ordinary.
Many people ask me, can I continue to work after starting a business and then looking for a job? I said yes, you should put yourself in whatever position you are in.
But whether it can last for a long time, I think it is impossible, because with the previous experience, I have the definition standard of a good team in my heart (for details, please see my concept of the team below), I still can’t find more than 70% of them. I am standard, and I also know that it is not easy to form such a team.
In the past two years, apart from work, I have never let myself stop. I hope that when the opportunity really comes, I will have better ability to support it.
So I have tried the front-end single-page framework, there are certain technical thresholds, and I often analyze the operation ideas and business models of new things, and I often involuntarily think about problems in a mess. I think this should be a good habit.
Currently working in a state-owned enterprise in Xiamen, my experience is roughly the same.
3. Some of my outlook on life and values
Our generation just caught up with the reform and opening up, and the generation in the middle of the Internet tide is a lucky generation.
The world is developing rapidly through this peaceful age.
We don't know how long this kind of peaceful life can last. Throughout history, wars and chaos accounted for more than half, so we should enjoy our current freedom.
I like the big product of the Internet. It really gives us unlimited possibilities and extends our tentacles to the whole industry. During this period, we missed the early days of the Internet and the initial dividends of major platforms, but the world will never treat any generation badly.
Every era has its unique characteristics and constantly developing products bring us more new opportunities. In the face of new opportunities and challenges, whether it is a project or an individual, they should clearly understand where their positioning and core competitiveness are, which can make a person or project stand out from the crowd and be favored by more people.
Internet project view
The industry divides Internet products into two categories: TMT Internet products and industrial Internet products. In my opinion, they are a gradual evolution. Products start from simple C2C information migration and point-to-point connections, and evolve into various innovations in the form of TMT, from Explore the gameplay. Up to now, it has finally formed a relatively stable situation.
The future evolution should be the Industrial Internet. This is also the Internet+ that everyone has been talking about since the past two years. Through the advantages of the Internet, it has penetrated into the entire industry and established a more efficient industrial chain.
And I think that now is the time for the industrial Internet to start to innovate in various forms. This is very similar to the evolution process of the TMT form. Pinduoduo is an example.
After all, it has not really reached the time for artificial intelligence, a project with a high threshold, but I believe that if it is the future of the Internet, there will be a company that will stand up and lower its threshold in the future, just like now Programming languages that no longer need to manually allocate and free memory, thus gaining wider popularity.
At that time, artificial intelligence was no longer as simple as simply recognizing pictures and identifying ID cards.
Having said that, the only value of any project is to reduce costs and then cooperate with various forms of operations to make profits.
So in my opinion, no profit model or low profitability is a defect, which probably means that the needs solved by the product are not painful enough, or there are better alternatives.
Now there is really no shortage of excellent ideas, but what is lacking is an excellent executive team. Talent costs and competition are getting higher day by day, so how to operate projects and teams has become a more critical step.
For a project, the quality of the model is the premise, and resources and talents are the key. Therefore, in this era of mass entrepreneurship, the threshold for small success is still high, but it is much more convenient.
team concept
From the perspective of team skill selection and ability value, I think there is no best team, only the most suitable team, because each project has its own business model and characteristics, as well as the people it serves, no matter how capable talents are in front of them. For new projects, it is necessary to continue trial and error, and constantly explore new ideas suitable for the current project.
Therefore, talents must be slowly integrated with the development of the project, and constantly adapt to the project being done, so maybe you are not very senior or have much project experience, but you can adapt to the project faster, I think this is also the case. A manifestation of competitiveness.
A team must be streamlined and specialized, especially in start-up companies. Streamlining can improve efficiency within the team while reducing labor and management costs, which is especially important in the early stages.
As for specialization, it refers more to the way of personal work. I like people who do things professionally, and I have been working hard in this area. This is an ability that is applicable in any industry.
I think that people who do things professionally must have higher requirements for their tasks. They must take the initiative to advance the tasks to the goals, and then use more standardized, manageable and maintainable means to complete the tasks, be responsible for the results, and constantly Optimize the quality of results for tasks.
From an emotional point of view, I think the team is a group of people who are very close to the family. In the crowd, there are big masters and second masters. Everyone has the same goal, cooperates with each other, and can also play happily together. Of course, they would get blush over one matter, and greet each other well the next day.
I think I will cherish every partner who is willing to work together, instead of me doing this to you just to make you work. And if they make money, I want them to take most of it.
In terms of the goal, everyone needs to use their strength to one place as much as possible. The stronger the force, the greater the penetration.
This seems like bullshit that everyone understands, but I see most teams do a poor job of executing it.
Some set up various rules and regulations to restrict the team, turning the original intention of regulating the team into a cage, while some fought wits with the team and pushed the team to the opposite side. The taste has changed.
At the same time, unsmooth collaboration within the team, low efficiency and low mood are also important factors that hinder the team's efforts.
The team and the project party will always complement each other and support each other, so we should return to the original intention of the team, start from the two aspects of cohesion and exertion, and conform to the work desire of young people today.
I very much hope to establish a high-degree-of-freedom and high-efficiency team with precise operations, which can be reflected in the following aspects:
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They should really buy into the family culture of the team and have confidence in their work.
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They can be very free and comfortable. They should not be bound by some rules and regulations. Respect everyone's thinking habits and work habits, which can maximize everyone's potential.
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They should improve the utilization rate of time and dedicate their limited time to work, so we can establish a mechanism to help them manage efficiency,
For example, cut off all unnecessary factors that will affect the work, isolate a small space as a silent office, and create a clean place that will not be disturbed for those who need quiet
For example, when conditions permit, provide opportunities for telecommuting, such as adapting to everyone's way of thinking and habits.
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In order to allow everyone to collaborate more smoothly, it is also necessary to clarify the scope of responsibilities, collaboration processes, and output specifications of each member in the team. Everyone's work will have upstream and downstream, and everyone's work output should be guided by a unified specification. It can not only judge the quality of a person's work, but also make the connection smoother.
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Encouraging fitness and exercising regularly may be one of the secrets to maintaining productivity.
These are just a few examples, but the direction must not be wrong.
product concept
Regardless of the industry, every product designed by people is like an unknown server around us, serving us in their respective fields of expertise, which is the value of the product itself.
Products pay attention to usage scenarios, and market demand grows from each usage scenario. All products that do not meet the usage scenarios are hooligans.
As time goes by, the market demand is constantly changing, and the product itself serves the market, so a new idea, a new product, and a promotion plan should all need to be tested on a small scale in advance, and if the effect is satisfactory, then more resources will be
invested a process.
On this basis, there is the concept of MVP, which can be a ready-made tool, a WeChat group, or a public account, which is used to test the feasibility of an idea at a minimum cost.
You also need to understand who the target users of the product are and how they will use your product to solve their problems. You also need to have a certain degree of observation sensitivity to find out the problems that still exist and the hidden needs of the target users. , Most of these things are observed and analyzed, which will be very beneficial in improving product functions and user experience.
The development of a product must take time to settle, and you must not be too impatient. Large-scale promotion and operation of the product before sufficient precipitation will only speed up the time of its death.
If there are only these, of course it is not enough. The success of a product must also carry the development of the company.
The ultimate goal of the product is to occupy a certain share in the market stably and form continuous profits. To achieve this goal, it is also necessary to focus on the differentiated features in product planning and continuously enlarge them.
At the same time, according to its own actual situation, formulate a roadmap for product operation in the market, and achieve the set goals step by step in market operation.
And I think a good promotion is to grasp the user's usage scenarios and continuously enlarge the functional characteristics of the product, so that users can resonate; a good operation plan is to use some mechanisms to drive user behavior to the desired level under a limited budget. guide in the direction.
The idea of building a product is generally the same, but in the actual implementation process, there will be many more detailed issues that affect the above effects.
For example, whether the process design of a function is concise and easy to understand
Whether the product recognition is high enough, and whether the product name is easy enough to be remembered
Is a product stable enough to interact as expected at each point in time
These all deeply affect the cost of the product in the operation process
Product Technology Concept
The technology referred to here is more the technology of writing code in software.
The biggest change in thinking that coding has given me is that it tells me that everything in the world is composed of modules, from atoms to molecules, to organs to life, and stars to galaxies. Each module has its own function, and a complete individual is formed through the mutual cooperation between the modules. Think about it, isn't the team the same!
The essence of the code is calculation. We input the data through a series of processing and then output the result we want. The reason is very simple. This is the function. The front-end React is one of the best technologies to use the immutable mechanism of the function. one.
Products serve the market, and coding technology serves software products. Therefore, when developing products, we can almost think from four aspects: stability, performance, security, and maintainability.
So I think that the development of a product must be designed, and how to design the architecture to better meet the product requirements is an art.
I really like to see this kind of structure where the modules are separated and each perform their duties. This is a kind of natural beauty, and this also determines the level of a technician to a large extent.
Moreover, a well-designed program is more stable and easy to maintain, and it is delivered on schedule with a smaller workload.
At the same time, program design needs to be managed, especially in the case of multi-person development. How can we ensure that the overall framework is not damaged, that variable names are not used randomly, public modules are not changed at will, and program moths are not contended for.
4. Ongoing projects
That’s all for now, maybe you are a project initiator, or an employee, or a project investor, or a rogue who just wants to chat with someone, if you more or less agree with my experience And related concepts, you are welcome to click on the following questionnaire link to fill in the contact information, I will pull all of you who have applied for approval into a group, and jointly create a community with similar cognition.
Fill in the application information
At the same time, I am looking for a suitable owner for my own project "You Eat Life-Smart Catering Marketing Account". Currently, I am looking for a technical partner who is familiar with the server. For project details and the technology stack used, please refer to the link below.