The future trend of Internet marketing is the development of visualization. Therefore, VR panoramic display technology, as a new marketing and publicity tool in the Internet era, can make customers understand at a glance and improve corporate brand image and customer trust. VR panoramic display can bring users a strong visual experience. This kind of immersion allows users to participate in it deeply and feel empathy, so it is very suitable as a brand marketing.
VR panoramic display technology moves offline physical stores, companies, etc. to the Internet for full-view display, and can present the company's scale, products, services, activities, etc. to customers at a 1:1 ratio. Customers provide guided tour services, leading customers to visit stores and enterprises, walk into stores as if they were on the scene, and get an immersive understanding of the whole picture of the enterprise.
VR panorama display can provide merchants with many advantages, not only to show consumers the real scene of their stores, but also to share panorama works through WeChat, official website, Weibo, Meituan, Ctrip, Kuaishou, Douyin and other platforms, so that Even if consumers have never been here, they can click on the mobile phone to watch the real storefront of the merchant, and then learn about the relevant business of the merchant, so as to form a basis for cooperation. So what questions does the market have about VR panorama display? Next, we will answer for you.
1. What are the functions of VR panorama display?
The embedding function can directly place comments, pictures, videos, 3D models and other content in the VR panorama, and enrich the scene through personalized content display;
Interactive functions, such as dynamic interaction, 3D environment, VR conference, etc., use technical means to increase the interaction between scenes and users on the basis of panoramic display; featured product functions, VR live broadcast, 3D roaming, AI digital human guide, VR Products such as Yunyou can meet the needs of different scenarios, and the effect is what you see is what you get;
2. How to publicize and promote the VR panoramic display?
Compared with traditional promotion methods such as APP and official website, VR panoramic display has the advantages of light weight and deep content. One-click generation of exclusive links and QR codes can be used for promotion and promotion through various channels, including WeChat, official website, applet, Weibo, Meituan, Fliggy, Word of Mouth, Ctrip, Baidu Maps, Douyin, Kuaishou, etc., avoid the trouble of repeated production of promotional materials.
One-time production of VR panorama can be used for a long time and has high practicability. It can be printed on brochures, roll-up banners, and leaflets; it can also be used for multiple purposes, such as investment promotion, remote docking, event marketing, employee recruitment, etc., anytime, anywhere. Cloud negotiation.
3. Why do physical stores use VR panoramic display?
Traditional publicity methods have limited display, and now the phenomenon of refined pictures is too common, resulting in a significant reduction in the authenticity of the content, and the consumer's trust in it is also greatly reduced. The use of VR panoramic display in physical stores is more important to show the authenticity of the environment, which can improve the user experience of consumers; and it is more convenient to share and disseminate fission, and it is more in line with the fast pace of the current Internet.
VR panorama display gathers popular word-of-mouth for merchants and enterprises, enhances real experience of users, and improves publicity effect. It is suitable for most enterprises with wired and online businesses. It also provides services in vertical fields for catering and service industries, which changes the traditional advertising form and makes Shops are everywhere.