The intensive drumbeat of the industrial Internet heralds the beginning of a new era

　　If one word is used to describe the new development of the current Internet giants , "hidden" may not be more appropriate. The so-called "disappearance" refers more to the fact that Internet players no longer just focus on whether their own scale is large enough and whether their own moat is wide enough , but start to focus more on The focus of attention is whether the combination with the industry is deep enough and comprehensive enough.
　　When Internet players began to focus their attention on this , the previous development model of constantly shaping themselves and expanding themselves began to come to an end . Instead , they kept leaning down and taking root in the industry . Constantly looking for new roles and new positions of self . Many people regard this as the end of the Internet era , and some people regard this as the exit of the Internet giants . In fact, it is not particularly comprehensive to define the current development trend with such a one-sided view .
　　The author believes that when more and more Internet giants begin to focus on the industry ,When we started to focus on new technologies , it didn't just represent the end of the Internet era , it more represented the advent of a new era . Therefore, when more and more Internet giants began to disappear , what the author heard more was the intensive drumbeat of the industrial Internet , and with the gradual concentration of the drumbeat , a new era began to come , and what this new era entailed The development potential brought by it is far greater than the Internet era we have experienced in the past.
　　Decentralization , the essence of the industrial Internet One of the important reasons
　　why one Internet giant after another will disappear , and one Internet giant after another will focus on areas that they did not want to focus on originally is that , The previous style of play has been invalidated . To achieve new development , it is necessary to construct a brand new style of play . More precisely , it is necessary to construct a development path that is opposite to the previous development model . Only in this way can we, in such a "reverse operation" ,Find new development breakthroughs.
　　Looking back at the Internet era we have experienced in the past , if one word is used to define their business model and underlying logic , centralization is undoubtedly the most appropriate . We can see that those players who can win in the competition must be those who have really built the core and the platform . Therefore, if we make a summary of the past Internet era , it is an era of centralization. 　　When the centralized development model has come to an end , what we see is that the use of previous models and methods to build platforms and centers has begun to encounter more and more obstacles , and the use of previous styles and strategies has begun to receive more and more obstacles. more and more constraints . To break through such a development bottleneck , what we must do is to jump out of the previous development model and find a new development breakthrough through "reverse operation". 　　Therefore , if we make a summary of the underlying logic and models of the industrial Internet era , de-Chinese and Westernization is undoubtedly the most appropriate .

What is certain is that those players who can really make a difference in the era of the industrial Internet must be those players who can carry out the decentralized model to the end , and those players who can activate the industry in a brand new way. Only by realizing this can we truly feel the truth behind the disappearance of Internet players, and we can truly perceive the intensive drumbeat of the industrial Internet.
　　De-internetization, the path of the industrial Internet
　　Literally , the industrial Internet and the Internet are closely related . It is easy to mislead people , that is, people will take it for granted that the so-called industrial Internet must be closely related to the Internet. As a result, we have seen that many players have begun to use the Internet to find new paths for the development of the Industrial Internet and to find the correct ways and means to practice the Industrial Internet.
　　In fact, if we want to find the correct development path of the industrial Internet, if we want to develop the correct development model and method of the industrial Internet, the first thing to do is to jump out of the vicious circle of the Internet, break free from the shackles of the Internet, and truly use the Internet To practice the Industrial Internet, to develop the Industrial Internet, and to walk out of a new path of the Industrial Internet.