Web Design Color Matching Methodology: Color Order

Abstract: Each color has its own characteristics, and the display of this characteristic also depends on the position and area of ​​the color in the whole color matching, that is, the order formed by the color and other colors. This article is selected from "Light Design: Light Luxury and Zen Dimension in Web Design".

Color matching has a rational level and a perceptual level. The color matching also needs to follow a certain rhythm. Some color matching jumps brightly, while others appear soothing and soft. While starting from rationality, we should also deepen our thinking to the perceptual level to understand color. 　　Dominant color The dominant

color is the color that dominates the color scheme.
Before color matching, the main color is the first determined color. For example, when we want to design a page for jewelry display, and we decide that the color required for this page is purple, purple is the main color. The determination of the main color does not seem to be difficult, because the main color is determined at the beginning only to set a macro direction, and it is not refined into specific tones. The choice of the main color is also very free, because there is no completely correct public opinion, each color has its characteristics and advantages and disadvantages, there is no best color or worst color.
　　Finalizing the choice of primary color shades requires emotional engagement. Do you want your website to look "stable and elegant" or "fresh and crisp"? These different feelings all come from the constraints and balance of tones.
　　Under normal circumstances, the main color is the color that uses the largest area in the color matching. Used for main components, component backgrounds and large-area color blocks, etc.
　　　　　　　　　　　　　　Image description The dominant color on the
　　page is a crisp blue. Although the background also uses a large area of ​​white, black, white and gray are achromatic, and achromatic does not participate in the color matching process. Red appears as a foil.

The
　　foil color is another color that appears to set off the main color in addition to the main color. A foil color is usually a complementary or contrasting color to the main color. The area used for the foil color can be large or small, as long as the purpose of foiling is achieved.
　　　　　　　　　　　　Picture description
　　Yellow is the main color, blue is the foil color, and the two colors of yellow and blue are contrasting colors.
　　The foil color can also be used in a larger area, and it is equally divided with the main color and echoes each other.
　　　　　　　　　　　　　　　Picture description The main color of the
　　page is orange, and the background color is light pink. These two colors are adjacent colors, and there is a very obvious contrast in saturation with each other. They can also set off the main color well and add atmosphere to the page.
　　There must be a main color in a set of colors, and the foil color is not essential. Whether or not to use a foil color depends on your color scheme. Usually a single color will be relatively monotonous, and using the foil color to enhance the rich changes of the main color is one of the solutions to this problem.

Background Colors
　　Background colors are often achromatic (black-white-gray) or low-saturated colors. The background color mainly exists as a background, and it is best not to appear in a very strong posture. The background color does not have some function, it is the basic background color of a page.
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