Balanced Thinking from the Perspective of Obsolete Technologies

Based on the same creative concept and almost at the same time period, Daisuke Ibuka of Sony invented the WALKMAN that changed the entertainment life of human beings. This electronic product is unmatched by GAME&WATCH in terms of popularity, commercial value and technical achievements. The psychological shock caused by Yokoi Junpei as a technology developer is also quite huge. A few years later, Yokoi Junpei said in an interview with his friend and famous scholar Makino Yukio: "It is undoubtedly the ultimate dream of every technologist to create a great invention like the Walkman, but this kind of competitor will definitely be in one year. The essence of cutting-edge technology that cannot be simply imitated can only be done by a company like Sony. If a product adopts the most advanced technology and still cannot be popular, it will still be the product of failure. My personal philosophy is from the perspective of eliminated technology. It is the greatest joy in life to carry out balanced thinking (horizontal thinking of dry れ た technology) and create best-selling products in a clever combination!" Using the most advanced technology at that time to invent and create is undoubtedly the orthodox thinking of most technology developers Mode, Junpei Yokoi's thinking is obviously not limited by machinery and calculation formulas. He is very aware of the two sides of things. The opposite of the most advanced technology just represents high cost and instability. It may not be a wise choice for an enterprise that produces civilian entertainment commodities on a large scale as its development direction. Yokoi Junpei is more aware of the weak foundation of Nintendo, which was originally developed from the domino hand workshop. Using the perspective of eliminated technology to balance thinking is undoubtedly a direction to ensure its long-term development. Eliminated technologies should not be understood as useless technologies. Perhaps it is more appropriate to explain them with over-ripe technologies. The use of mature technologies can first obtain low-cost advantages, and the results of long-term application can effectively ensure the rationality and stability of products. It is easy for competitors to foresee and prevent. The wise creative idea of ​​"using the perspective of eliminated technology to balance thinking" has not only become Yokoi Junpei's personal motto, but has also been regarded as the golden rule by Nintendo operators in the future (Author's narration: Dual-screen and touch-screen are both used by After successfully applying mature technology for more than ten years, Nintendo's NDS has successfully defeated Sony's PSP, which integrates many industry-leading technologies, by ingeniously combining these "outdated" technologies that are disdained by competitors.