For business people, daily business trips, business negotiations, writing business plans/research reports, etc., work at a very fast pace, and work efficiency is as important as "fate". High work efficiency, leadership appreciation, colleagues envy, self-superiority, promotion and salary every minute. 
Daily office software, as an indispensable tool for business people's work, if it is "clumsy", it will cause a waste of time, reduce work efficiency, seriously slow down the pace of work, and work mood is also affected by "a mess." In the current era when business people are increasingly picky about office software, ordinary awkward tool software not only reduces the work efficiency of business people, but also reduces the work quality and taste of business people. In order to avoid the situation of daily office software being dragged down, business people must upgrade their equipment to fight monsters, so what software is worth starting with business people?
Effie software is an office/writing software, one of the top ten, it is a daily work software worthy of business people to start, not only can effectively improve work efficiency, the low-key and connotative quality characteristics of the software can also highlight the business people’s "work" taste". 
Multi-scenario application
Business people traveling on a business trip are a "routine meal". They have to answer phone calls, write documents, and make reports on various transportation such as high-speed rail/aircraft/ships, and wait for work calls at any time in the hotel. The luggage carried on a business trip is limited, and a good office software is very necessary.
For example, on the way, the space of the high-speed rail plane is relatively small, bumpy and noisy. How can we calm down to write documents, make reports, and think deeply about problems? Many office software suddenly jumped out of advertisements when you were serious about your work, and your thoughts were opened instantly, and even more software was overwhelming, and did not pay attention to tool functions, just made some fancy colors, various tab toolbars, and interfered with users' thinking.
Effie is a software that allows everyone to do immersive writing/office without interference. Open the interface, ultra-minimalism, no main color, almost no buttons, open the left side column to open a pure white writing area, full-screen writing, Effie software design retreat attitude, achieve the user's "high-level sense of use" ". 
Effie also considers the inconvenience of using the mouse on the transportation for business people on business trips, and can realize the ideal state of keeping both hands on the keyboard through simple shortcut keys, free writing, and enjoy output. For example, F11 can enter/exit the full screen, CTRL+N to create a new document, undo, copy, cut, paste, bold, italic, search, etc. are similar to the shortcut keys that everyone has memorized in the tradition, easy to use, simple and not complicated . 
There is no need to be afraid of data loss due to poor signal when crossing mountains and ridges. The Efiie software saves files through the cloud and saves documents at any time to prevent loss. The content inside is also particularly easy to manage, and the card-like thumbnails are easy to find the required documents. There are also various historical records to prevent accidental deletion of documents that cannot be found.
Nowadays, office software is basically concentrated on the traditional PC side. There are few office software on the mobile side. Some office software has a mobile terminal, but it is very difficult to use, the operation is very slow, and the format is almost impossible to adjust. Only a software that integrates mobile and PC terminals can be applied to work in multiple scenarios and solve the diverse needs of business people. 
Effie also saw the need for multiple scenarios to meet the needs of users. In addition to the PC port, the iOS mobile port has been opened to the outside world. The Android port is currently under development and I believe it will meet the needs of more people in the near future. The operation of the iOS port is as simple as the PC terminal, and the principles are the same. It is a true minimalist software that meets the needs of users for "high taste".
Combining documents and mind maps
There are so many software and introductions about mind mapping on the market, especially Xmind in the traditional field is unique, so does the mind mapping function in Efiie software have any special significance? Does it seem superfluous?
In my opinion, the mind map function in Effie software is not redundant. Instead, the document and mind map are integrated, so that every document in the software can be converted into a mind map, making the content of the document more organized and organized. Logic, improve work efficiency. As a mind mapping software, Xmind is really just a mind mapping software. It cannot be converted into a document, nor can it support the synchronous change of the outline content and the mind map. All "functional scenes" are restricted to the software. It cannot be applied in multiple scenarios and has great limitations. 
As a business person, you need to write a lot of research reports, project/work schedules, business plans, tenders, etc. in your work. Generally, the mind map is used to clarify the ideas first, and the details are filled in the frame of the mind map. There is a demand point that becomes extremely urgent, that is, the mixing of the thinking outline and the manuscript, and for this problem, the mind mapping software has no way to solve it.
However, as a software that combines documents and mind maps, Effie can do:
- Support the mixing of outlines and manuscripts;
- In the unordered list document mode, the next key is to turn into a mind map;
It perfectly solves this difficult need, and also helps business people train structured thinking, improve organization, outline outlines to improve writing efficiency, and powerful functions. The operation is also very simple. Enter-or + and then a space in the manuscript to enter the list mode. Many people may be very unfamiliar with the list mode in Effie software. In fact, this mode can help you organize your ideas and logic more clearly. 
Take myself as an example. In the list mode, when I write the article, I will think about the important points of the document. For example, when demonstrating whether the company’s products have potential in the ** market, I will use population, geography, Culture, market share of similar products, and other aspects are demonstrated one by one. The argumentation points are linked to each other, the logic is clear and complete, the main points are prominent, and the thinking is concrete. Colleagues and bosses know it at a glance when looking at the document, and promotion and salary increase are not a problem.
Cross-platform output, create value
The current office environment is complex and involves multiple platforms. If you cannot output from multiple platforms, it will not be conducive to collaboration. The work efficiency of business people is also greatly reduced. Many people are afraid of software that only "plays" in their own circles.
In Effie, data can be exchanged without being kidnapped by the "ecosphere", and cross-platform output. It can also be exported in multiple formats for easy sharing. Now it can be exported as JPEG image/PDF document/DOCX document. The operation is simple. Right-click on the preview card on the left and select "Export". Effie thinks deeply for users, solves user anxiety, and creates value for users, which is worthy of respect.
to sum up
On the whole, Effie software as a writing/office software, the most prominent function is the integration of documents and mind maps, and the functions that can be achieved by several software on the market are integrated; in addition, the immersive writing method Let the software’s minimalism be brought into full play. The high-level quality of the software makes users feel "advanced" when using it, and enhances "taste"; cross-platform output also achieves deeper value for users...
But in any case, as a user, I hope Effie can continue to maintain a "low profile" of thinking for users, and bring users more, better and more beautiful experience, so that it can be peaceful and far-reaching.