On December 5, 2020, Peak Sports held the Peak 125•Future Sports Technology Conference with the theme of "Dare to be the first to be the best" in Beijing Brown Sugar Art Center. As the first Chinese sports brand technology conference, Peak showed the public the latest technological innovations-brand-new products, brand-new industry solutions and brand-new co-creation actions. At the same time, several universities were invited to discuss the status quo and future development prospects of scientific and technological innovation with experts and experts inside and outside the industry. Among them, Zhu Meifang, academician of the Chinese Academy of Sciences and professor of Donghua University, attended and said: Peak’s two smart keys perfectly combine smart materials with smart manufacturing, making products very advanced. We hope to have in-depth and close cooperation with Peak in the future."
New upgrade of Taiji Technology, a variety of lightweight Taiji products unveiled
In 2018, Peak broke through the limitations of traditional sports shoe midsole materials. After the launch of Taiji Technology, it quickly detonated the market and became the focus of discussion in the sports equipment industry. It has been recognized by consumers and the market. This time, based on the newly upgraded Zuji midsole adaptive technology, the newly upgraded shoe body and the newly upgraded foot feel, Peak released the latest achievements of Zuji technology through the way of product resource integration-Zuji 3.0 pro, Zuji 3.0 , A series of brand-new single products such as "Taijiyun" trend line running shoes, brand new big triangle basketball shoes and Tingji hole shoes. Peak Sports CEO Xu Zhihua said: "Innovation is never a slogan, it requires investment, but also in-depth investment." Through two years of continuous R&D and upgrading of Taiji Technology, Peak has integrated the Taiji technology and the light elastic technology for chemical foaming research and development. Introduce a brand-new lightweight state-of-the-art product. The latest single products are equipped with lightweight and self-adaptive technology, which specifically solves the problem of heavier soles of the shoes, brings a brand new experience to consumers, and makes wearing more simple and fashionable.
At the same time as the research on ultra-lightweight, Peak also simultaneously initiated the research on ultra-lightweight. Through supercritical physical foaming technology, the ultra-lightweight state is 25% lighter than the lightweight state. More importantly, supercritical physical foaming also makes the state-of-the-art adaptive performance more agile. It is believed that the first "Taiji 3.0-Ultra-lightweight version" equipped with Supercritical physical foaming technology will also be available soon.
In the Taiji series, created by Peak Los Angeles R&D Center, the "Taiji Cloud" series was created with a new perspective and unique spirit, which is Peak's new exploration and experiment on design style. It is designed with a new AI parameterized midsole ball shape, presenting a cloud-like light form. Cloud, the lightness that can be seen, the lightness that can be felt.
And the hole shoes equipped with Peak state-of-the-art technology create a soft elastic adaptive and 100% non-smelling wearing experience for wading. The state-of-the-art midsole is designed to be detachable, and the entire midsole can be taken out directly from the sole, which is convenient and quick to clean the debris in the shoe. The overall design inspiration of the shoe body is the continuation of Peak's 3D printing-"Alien Beast". The new avant-garde design texture of hole shoes makes wearing more simple, fashionable and trendy.
Technological innovation and high-quality development, exploring the future development path of Taiji
As a sports technology company, Peak is most concerned about the in-depth and sustainable research and development of P4U in the field of sports equipment. At the conference, Peak CEO Xu Zhihua first announced the good news to everyone that the research on Peak state yarns has made a major breakthrough. The self-adaptive application of T-Ji Yarn in sportswear will solve the pain points of insufficient flexibility of supporting sportswear and weak support of flexible sportswear. Xu Zhihua said that people’s desire to exercise is not limited by sports equipment.” This beautiful vision will not only be realized in shoes, but also in clothing. We imagine this scenario: women who love running and yoga. Hobbyists have completely different needs for sports underwear. Running requires sports underwear to provide effective support, while yoga requires sports underwear to provide ultimate comfort and extensibility. The boundary of this sports scene will be made of extreme yarn Sports clothing is completely broken. It will provide different elasticity and tightness according to the different sports conditions of the wearer. Different sports scenes can be done with one sports clothing. In the future, the role of state-of-the-art yarn will not only be clothing, For example, shoe uppers, socks and other fields and scenarios. Peak will also apply adaptive technology to more products and fields to welcome the adaptive era.
Sports equipment moves towards intelligence, leading the future of sports manufacturing
With the development of the Internet age, producers continue to pursue higher efficiency, abandon the complicated production links, let the input go directly to production, and reduce labor costs. In this context, 3D printing technology has great advantages and can quickly produce personalized products to meet the needs of current consumers. As the first domestic sports brand to apply "3D printing technology" to its products, Peak continues to lead the industry's innovation, in order to achieve mass customization and mass production and from data acceptance, product preparation, production, packaging and transportation , With the goal of unmanned in the whole process, Peak has created a "universal intelligence".
For continuous breakthroughs in 3D printing technology, Peak released three new Peak 3D printing latest products on the spot. The latest products get rid of the dependence on molds and can realize one-to-one highly customized. At the same time, the "recyclable" technology is realized for the first time in the latest products, which perfectly combines 100% environmentally friendly recyclability with high comfort. Among them, PEAK 3D FUTURE ALPHA has made an innovative breakthrough. The combination of "integrated printing shoe body" + "smart opening and closing structure" + "sensor module" together constitutes this unprecedented pair of "Alpha shoes".
Classic basketball shoes come to life, top NBA stars join Peak
Since the birth of Zi Tie Ji, it has been used in many fields such as basketball balls, running shoes, slippers, etc., which has rejuvenated Peak's classic products and has been praised by both inside and outside the world.
This conference unveiled a super-powerful combat basketball shoe that combines lightweight and powerful explosive power-a very peak triangle basketball shoe. On the occasion of the advent of the Big Triangle for ten years, Peak upgraded and reshaped this classic sneaker with new technology, bringing a super-powerful combat basketball boot that combines lightweight and strong explosive power and creating a new "green" Back to the color matching suit.
At the same time, NBA Golden State Warriors guard swingman Andrew Wiggins officially joined the Peak family. This star player from Canada has become the latest spokesperson for Peak basketball products. After the start of the new season, the new triangle will become Wiggins' exclusive boots.
Build a sustainable ecology of creativity, reshape brand spirit and value
In recent years, Peak has continuously created new products on the road of insisting on technological innovation. In order to improve the level of product design and meet the needs of consumers, in the industry, from product planning, to sports research, shoe design, material research and development and marketing, etc., due to differences in geographical distribution, organizational affiliation, disciplinary background and thinking mode, communication Obstacle pressure is very high, and many designers' ideas and creativity cannot be effectively implemented. To this end, Xu Zhihua stated that Peak, as a mission-oriented sports technology company, has the ability and responsibility to build an ecosystem that explores the active sharing and transmission of product concepts, demands, and even specific designs from different perspectives in various fields. Peak technology, technology, craftsmanship, and supply chain integration allow good product ideas to be realized on a top industrial platform. In order to create such an ecosystem, Peak launched the "Syco Project" at the conference. The word "Sai Gao" comes from PEAK, and it is still an expression of climbing spirit. In the "Sigao Project", Peak will continue to create products that exceed user expectations through the "Three Hundreds" action: support 100 design ideas and creativity, so that good ideas can be realized through Peak; cooperation with 100 people The world's top artists have gradually upgraded Peak to a sports technology and fashion company; deeply cultivated the 1 million people + quality life KOC community, allowing users to participate in every link, and changing the current industry status of one-way output of products. Peak firmly believes that the "Syco Project" will become a highly forward-looking, exploratory, targeted and open product development ecosystem. In the next 3 years, we hope to create more than 10 products with Chinese trendy players. Trendy sports brand.
The continual upgrade of Taiji technology and 3D printing technology is a "technical explosion" for Peak. Peak always firmly believes that the unremitting spirit of innovation is the foundation for Peak's continuous improvement and an important reason for the continuous rise of the brand. Driven by technological innovation, Peak will continue to maintain a high degree of openness, take user needs as the starting point, hold important technological weapons, and uphold the climbing spirit to climb higher mountains.