After Alipay released the second-generation "Dragonfly" for face payment on April 17, Alipay also launched an open face payment policy. One month later, on May 22, WeChat Pay also released the open policy of “Frog” payment by face-shopping. The outside world has speculated whether the “frog” can eat the “Dragonfly” this time. There is no ceiling subsidy, and Alipay merchants are the highest. A subsidy of 1,600 yuan for Alipay’s face-brushing products is 1,499 yuan. In the policy released by Alipay, merchants can receive a subsidy of up to 1,600 yuan.
Merchants use face scan payment to collect payments. After each Alipay user transaction, the merchant can get 0.7 yuan reward. If the merchant has 19 different Alipay users using Alipay to pay in one day, the merchant can receive a monthly reward of up to 400 yuan, until the full 1600 yuan.
Alipay plans to use unlimited subsidies to cultivate the facial recognition market. Judging from the fact that 10,000 facial facial recognition products were sold out in just two days after Dragonfly went public, the prospect of facial recognition payment is worth looking forward to. Face-swiping payment, smart medical care, smart campus, smart bank, catering, supermarket, hotel, non-sense parking lot, various scene solutions, software customization development, payment equipment wholesale, please Baidu "Zhangyou Electronic Wei" for details
Service providers refer to third-party developers with certain technical capabilities who are officially reviewed and signed for cooperation. They can complete full ecological services such as payment applications, technology access, and event marketing for the expanded special merchants. WeChat Pay provides partners with a smart management toolkit. Compared with Alipay’s uncapped subsidies, WeChat Pay pays more attention to the improvement of partners’ operating capabilities.
WeChat Pay did not announce the details of the rewards for service providers and merchants. It emphasizes that WeChat face payment will be fully empowered in catering, transportation, hotels, universities, retail and other scenarios, and provide partners with marketing, management, and operation Ability to help businesses operate. WeChat Pay positions itself as a smart management toolbox.
Judging from the current mainstream market trends, the status of QR codes is still irreplaceable. It is cheap and easy to use, and does not take up space. Small and micro merchants trust it. Although face-scanning payment has certain advantages in terms of fund security, payment experience, and no need to carry a mobile phone, only the market can answer whether face-scanning can replace QR codes.
However, technological innovation and development must be to improve the user experience and make users more "lazy", but users need education, the market needs to be nurtured, and payment involves not only users, but also merchants and third-party collections. square. To become a service provider, the main thing is to contact the software manufacturer to directly connect the developed software to the customer’s cloud server, so that the customer can carry out a series of business activities, with the greatest authority, and having independent data and backends. You can directly sign a contract with WeChat Alipay to become a service provider.