According to a survey conducted on Weibo, the Chinese police network, more than 70% of netizens believe that facial recognition is more secure than passwords. At the same time, some media conducted tests on the "face-brushing" security issue that is most concerned by netizens. The results show that under the current face-brushing technology, looking down at the phone, passing by accidentally, or using photos to brush the face cannot be successful.
"Pay with face recognition" based on 3D face recognition technology As early as 2013, the concept of "pay with face payment" was launched. However, until 2018, when it entered the public life, the market volume and usage rate of face payment did not reach The expected effect is that people's payment methods are still mainly by scanning QR codes. Face-swiping payment, smart medical care, smart campus, smart bank, catering, supermarket, hotel, non-sense parking lot, various scene solutions, software customization development, payment equipment wholesale, please Baidu "Zhangyou Electronic Wei" for details
For the new generation of consumer groups who are accustomed to "beauty", the ugly "face payment" makes it impossible for them to use it happily in public. After being collectively rejected by netizens as being too ugly to pay with facial recognition, Alipay publicly stated on July 2 that within a week, facial recognition systems in stores across the country will have a beauty function, and facial recognition will be more beautiful than beauty cameras.
After the facial beauty function was launched, according to the latest data provided by Alipay, the number of users who used facial recognition to pay showed a sharp increase year-on-year. Among them, women increased by 123%, men increased by 106%, and the facial payment product-Dragonfly 2 The generation, announced that it was sold out in just two days, was sold out by people. It is understood that this product of Dragonfly 2 uses 3D structured light technology. Millions of light beams projected by the camera pop up to form a three-dimensional image on the recognized object, which can recognize the object more accurately. In addition, Alipay’s face recognition technology also combines multi-modal recognition to compensate for the dependence of single biometric recognition on the environment, and can distinguish situations that are difficult to distinguish by ordinary biometric technology such as identical twins, and can effectively avoid face forgery The resulting fraudulent use of identity.
Face-swiping payment products have begun to be implemented on a large scale. “Swiss-swiping payment” not only brings great convenience to consumers, but also improves the efficiency of cash registers and reduces labor costs for merchants. For consumers, set up "Alipay face payment" at the beginning, and then only need to enter the number and click to pay two steps to complete the payment when paying, eliminating the intermediate process of scanning the code and "opening the phone". More convenient and faster.
For merchants, a face-sweeping machine is equivalent to 1.5 cashier counters, which is equivalent to 3 cashiers a day. The uninterrupted work of a machine makes the machine more efficient and less costly than labor. The face-sweeping machine can also help merchants to attract customers. Various operations and marketing activities make the face-swapping machine popular with merchants. Dragonfly 2 helps merchants to capture the customers’ time at the checkout counter in just a few seconds, turning it from a single checkout to a multi-dimensional digital operation. After helping the merchant to connect with customers through members, it can also use the Alipay applet Complete a package of operations such as identifying people, receiving coupons, and verifying and writing off, and provide various operating methods for merchants. The Dragonfly 2’s 3-second card opening function is 6 times more efficient than the traditional membership card opening function, and the member’s new conversion rate has also increased by 20%. "