Dual eleven looked closer, the major electricity supplier resorted to overwhelming at all the stops, online and offline publicity, and various attempts to "help" "support package" means activities competing for attention and use of the user, thereby visible big bonus of "double 11". But these campaigns, several giant electricity supplier is willing to throwing money, and the new growth of small electricity supplier, not so high investment cost, how profitable the two-eleven in this war it?
We know that traffic will be more expensive, in order to reduce the cost of acquisition (CPA), will develop and design all kinds of new fissile pull activities. I think, really effective factor obtained passengers, in addition to the product itself quality standards, the necessary fissile campaigns and user experience is the most can not be ignored. So I recommend to everyone to a class of third-party marketing tool , both efficient and user acquisition, product but also help improve the user experience. In the understanding of its function after several Aspect, I believe you'll understand why I want to say points "double-October" a share, now is not too late.
First of all, the highlight feature is Miantian invitation code . Fill invitation code is a mainstream means of an invitation to the user to start a social point of inviting new users and old users, and establish a superior-subordinate relationship, and pull the old and new users can get new incentives, but using invitation code now facing a embarrassing situation, that is, more and more users, for such an operation has been tired, and sometimes even too lazy to copy, let alone one by one entered. And it handled by Taiwan after an invitation code, when a user installed app, automatically bound to invite the relationship does not require additional input, reducing the flow, greatly enhance the user's operation of fluency, improve the installation and use of power users experience.
There is also a practical function, the function of the electricity supplier friends, very friendly, and that is a key to pull up its function, product pages, event pages, live among other after sharing clicks can wake up and direct access to the designated direct App scene, do not let the user to search their own. Because it is carried by the installation parameters, so, even new users can also direct the one hand, to shorten the time a user operation, on the other hand can pull the new drive.
Statistical data channels are also long-standing problem of operating personnel, statistical data is very important, not only to reflect the status of the product, but also as resorting to help decision makers to develop the next promotion plan. Statistics channels may require patience is because distribution channels need to channel packaging bags, hundreds of channels necessary to fight hundreds of packages, inefficient, there will be error packets, the risk of data errors. And its alternative channels to channel chain bag, no packaging, can gain access to the amount of each channel, traffic, installations and other data in real time, is very convenient and effort. Shimoji push online activity, report data every staff member can also be generated separately, give us immediate feedback.
Two-eleven competition is certainly fierce, but we are fully prepared, clever use of tools, I believe we can occupy a place.