I. Overview:
SPU SKU Item
Item on behalf of a commodity, and the shop is associated.
sku product SKUs, representing commodity specifications and attributes
spu product unit minimum segmentation of goods, irrespective of its properties and businesses will affect the price.
Spu is simply understood as a style sku pieces
of clothing for spu for a style sku for the same price medium and small models
of mobile phones spu expressed iphone6s sku for the luxury-gold 16g, 16g and other bright black
generally has a more spu sku
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Second, the definition: what is?
1. SPU
1, SPU = Standard Product Unit (normalized product units).
2, SPU is the minimum unit of the polymerization product information, is a set of reusable, easily standardized set of information retrieval, describes the set of characteristics of a product.
3, popular speak, the attribute value, the same items will be referred to as a characteristic SPU.
4, for example, iphone7 is a SPU, Land Rover is also an SPU, this has nothing to do with the business, color, style, package has nothing to do.
5, in the process of electronic product information, product properties may be "attribute and an attribute value corresponding to" is described by a plurality. "Attribute and corresponding attribute value of" identical commodity can be abstracted into a SPU. At the same time, these "attributes and attribute values corresponding to" is also cured SPU down gradually normalized. SPU-based commodity information structure can be achieved rich applications, such as product information and information, comments, and integration with other SPU's. In this sense, comparison shopping portfolio to SPU as a standard to establish the most appropriate.
2. SKU
1, SKU = stock keeping unit (SKUs).
2, SKU inventory that is out of the unit of measurement, can be in pieces, boxes, trays and other units.
3, using up most commonly in the clothing, footwear and commodities. E.g. textiles generally represents a SKU: size, color and style.
4, it was also explained that the SKU is the smallest unit of inventory in the apparel industry, the situation is normal, "the monochrome single code."
3rd SKC
1, SKC: a single paragraph, monochrome. For example, if absolutely necessary, then: SKC is an orange, SKU is an orange, but anyway, an orange is orange, an orange is orange.
2, SKU is physically inseparable stock keeping unit. When used to be processed according to different formats, different management modes. Such as a cigarette is 50, one in ten cartridge, there is a box 20, these units must be set according to different needs SKU. For example, wholesale warehouse-style supermarkets, it must be in accordance with a set of boxes. Ordinary supermarkets must be set in accordance with Article. Tobacco store must be in accordance with the box set. Past street shops and other places of Shanghai is based on a certain set of. Such a retail unit is the smallest of smoke but according to their own set of formats and service models.
Third, what examples understanding?
First of all, no matter what a business platform, are all spu and sku, but it is called will be different, Taobao and Jingdong, for example, commodity, called Taobao item, Jingdong called product. So although we do not see Taobao spu, but commodity ID.
1. SPU is used to locate and Jingdong front desk can not see a single product spu how much you want to see only the background to the shop to see, Taobao is possible to see the merchandise in the foreground link ID , such as:
This is the day the cat after a product click on the map to enter the main page, and finally the above mentioned id = 544 576 894 375 , this is the product of the above mentioned id , can also be seen in the sale of the baby:
And Jingdong 's spu need to Jingdong backstage view of:
2. In Jingdong, all the goods are in the foreground do not see spu values, links are displayed directly SKU .
Taobao, it can be seen from the ID values and sku two links. We have just an example of this product, this product actually have more color, then we choose a color which, like blue:
Once selected, we find that link at the top of the changes occurred, & id = 544576894375 & skuId = 3281815068747 earlier id after, there was skuId .
IV Summary - Overview
Overview: SPU standardized product units, to distinguish species; SKUs inventory amount per unit, to distinguish a single product; trade especially with the merchant-related goods, may correspond to a plurality of SKU.
Summary: iPhone 7 Plus is an independent SPU , Epson 6721 ink is a SPU , as for 7 plus there are a variety of colors, a variety of configurations, a variety of ink colors, that are SKU things. Statistical sales data, we usually use is spu , for example, I would like to know 7plus sold how many, I passed spu to see; but the analysis of customers and markets, usually sku more, for example, I want to see 7plus which color and configuration more welcomed by the buyers, be sure to use the SKU .
Purely for personal notes induction, the above cited article: http://blog.sina.com.cn/s/blog_5ff11b130102wx0p.html , https://blog.csdn.net/fengyuhan123/article/details/82587486